Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add mike-coulbourn/claude-vibes --skill brand-values-developmentgit clone --depth 1 https://github.com/mike-coulbourn/claude-vibesWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/mike-coulbourn/claude-vibes/brand-values-development)<a href="https://agentmods.dev/skills/mike-coulbourn/claude-vibes/brand-values-development"><img src="https://agentmods.dev/badge/skills/mike-coulbourn/claude-vibes/brand-values-development/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/mike-coulbourn/claude-vibes/brand-values-development"><img src="https://agentmods.dev/badge/skills/mike-coulbourn/claude-vibes/brand-values-development.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00070 | $0.02565 |
| Opus 5.5 | $0.00028 | $0.01026 |
| Sonnet 5.5 | $0.00014 | $0.00513 |
| Haiku 4.5 | $0.00007 | $0.00257 |
Grade A, and why
brand-values-development scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 1mo ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 324 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Brand values development framework
Quick reference for developing distinctive, actionable brand values using methodologies from Jim Collins, Patrick Lencioni, Brene Brown, Marty Neumeier, and Simon Sinek.
"You do not create or set core ideology. You discover core ideology." — Jim Collins
"Values are verbs, things we do." — Simon Sinek
"If you're not going to translate values from ideals to behaviors, it's better not to profess any values at all." — Brene Brown
Lencioni's four categories of values
Created by: Patrick Lencioni (The Advantage)
Not all values are equal. Understanding which type prevents common mistakes.
| Category | Definition | Characteristics | Example |
|---|---|---|---|
| Core Values | Unchanging values upon which organization was founded | Essentially immutable; 2-3 must-haves | Zappos: "Deliver WOW through service" |
| Aspirational Values | Values you want to cultivate for success | Goals, not current truths | "Working toward radical transparency" |
| Permission-to-Play Values | Values the market requires to participate | Table stakes, not differentiators | "Integrity," "Honesty," "Quality" |
| Accidental Values | Values that emerge organically | May be positive or negative | Informal dress code |
Key Insight: "Core values are non-negotiable. If you believe in them, you'll fit. If not, you won't."
Warning: Don't confuse aspirational goals with core values. Stating "quality is a core value" without demonstrating it waters down impact.
Six differentiation tests
Apply these tests to ensure values are genuinely distinctive:
Test 1: The opposite test
Ask: Could a reasonable company hold the opposite value?
| Value Claim | Opposite | Verdict |
|---|---|---|
| "Integrity" | "No integrity" | ❌ Not distinctive (no one claims opposite) |
| "Speed over perfection" | "Perfection over speed" | ✓ Distinctive (both are valid choices) |
| "Transparency" | "Privacy/Discretion" | ✓ Distinctive (some companies value privacy) |
What ships with it
1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 1mo ago Changed · -12 tokens per session 2594b1d39409
- 1mo ago First seen · 324 lines · 82 tokens per session scan A 68d7dec7f6bd
brand-values-development is a skill published in the GitHub repository mike-coulbourn/claude-vibes (44 stars, last pushed 1mo ago), licensed MIT. It adds 70 tokens to every session and 2,565 once invoked, about $0.0003 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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