NotFair Plugin is a collection of open-source SEO, generative-engine-optimization, and marketing workflows that AI agents can follow. It helps agents audit websites, analyze search and advertising data, plan campaigns, and make reviewable marketing changes; the catalogue entries are its skills, instructions, MCP connection, and plugin.
Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add nowork-studio/notfair-plugin --skill paid-ads-creativegit clone --depth 1 https://github.com/nowork-studio/notfair-pluginWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/nowork-studio/notfair-plugin/paid-ads-creative)<a href="https://agentmods.dev/skills/nowork-studio/notfair-plugin/paid-ads-creative"><img src="https://agentmods.dev/badge/skills/nowork-studio/notfair-plugin/paid-ads-creative/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/nowork-studio/notfair-plugin/paid-ads-creative"><img src="https://agentmods.dev/badge/skills/nowork-studio/notfair-plugin/paid-ads-creative.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00052 | $0.00429 |
| Opus 5 | $0.00026 | $0.00215 |
| Sonnet 5 | $0.00010 | $0.00086 |
| Haiku 4.5 | $0.00005 | $0.00043 |
Grade A, and why
paid-ads-creative scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
What it actually says
Paid Ads Creative
Read ../shared/operating-contract.md and ../shared/measurement-framework.md. Route platform execution to /notfair:google-ads-copy, /notfair:google-ads-assets, /notfair:meta-ads-creative, /notfair:paid-ads-x, or /notfair:paid-ads-linkedin as appropriate.
Work from named evidence
Start with a verified source: winning ads, search terms, customer research, approved landing-page claims, sales calls, reviews with permission, or a documented offer. Match each promise to its landing destination. Do not fabricate testimonials, ratings, prices, outcomes, availability, ownership, or product proof.
Produce a creative slate
Deliver three distinct ready_for_review concept cards. Each card contains:
- a concept ID and hypothesis: audience × motivation × angle × format × one variable;
- the evidence source and claim ledger, with unsupported claims marked
needs_substantiation; - hook, primary message, CTA, destination, and placement adaptation;
- visual/production brief, including required rights or missing assets;
- success metric, guardrail, attribution window, observation window, and failure condition.
Do not make cosmetic variants of the same idea. Test one strategic variable at a time: hook, proof, format, angle, audience, or destination. Diagnose fatigue with complete-window frequency, link CTR, CPM, and delivery context before recommending a refresh.
Publication boundary
Validate current platform specifications and policies from a verified source before publishing. A brief or generated image is not proof that a claim is permitted or that the platform accepted the asset. For platforms without a verified NotFair mutation surface, output an operator-ready brief and clear handoff rather than promising an upload.
What ships with it
1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 10d ago First seen · 30 lines · 52 tokens per session scan A 2274365c551d
paid-ads-creative is a skill published in the GitHub repository nowork-studio/notfair-plugin (3,690 stars, last pushed 4d ago), licensed MIT. It adds 52 tokens to every session and 429 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
Other skills, from other repositories
remove-ai-marks
Strip multi-vendor AI provenance from owned files: hidden Unicode (Layer A), statistical sampling watermarks via rewrite (Layer B — always offer), and C2PA/EXIF/XMP/container metadata on PNG/JPEG/WebP/SVG/PDF/DOCX/ODT/HTML/MD. Covers Claude, Gemini/SynthID-class, OpenAI provenance surfaces, and open-LLM sampling…
youtube-producer
Plans, packages, and scripts long-form video for retention and channel growth — idea selection, titles and thumbnails, script structure, and diagnosing why a video or channel underperforms. Use this for video ideas, packaging, scripting, a retention teardown, or channel strategy — including when someone describes a…
video-content
Plans and scripts short-form and long-form video, and designs the packaging — titles, thumbnails, and openings — that determines whether it gets watched. Use this to script a video, plan a series, fix retention or click-through problems, design thumbnail and title concepts, or turn written content into video. For a…
visual-content
Designs and directs the visual assets that carry content — carousels, infographics, quote graphics, diagrams, and social imagery — including the generation prompts where they are AI-produced. Use this to turn a written piece into a visual format, design a carousel or infographic, create social graphics, or fix visuals…
name-your-business
Generate, refine, compare, and when needed validate distinctive names for startups, AI products, developer tools, protocols, open-source projects, apps, product families, local businesses, services, companies, nonprofits, and other organizations. Use when asked to name or rename a business, brand, product, venture…
create-marketing-kit
Create truthful, human-centered marketing campaigns for an app or product, including positioning, channel copy, original artwork, editable layouts, README banners, and selective website integration. Use when asked to make launch materials, promotional artwork, social assets, campaign kits, ads, or marketing content…