social-listening

social-listening is a skill for Claude Code from Ootto-AI/claude-content-skills. It costs 125 tokens per session (703 once invoked), scanned A, original, MIT.

A skill for analysing supplied comments, direct messages, reviews, community posts, support material, or call notes to find repeated needs, objections, questions, and wording.

In plain words
What is it for?
Use it to group feedback into demand themes, capture supporting excerpts, identify recurring objections, and create a decision-focused demand map.
Why use it?
It keeps customer-language analysis tied to the evidence provided instead of treating a small sample as representative of everyone.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the claude-content-skills plugin — 52 skills shipped together

Good fit Use it to group feedback into demand themes, capture supporting excerpts, identify recurring objections, and create a decision-focused demand map.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/ootto-ai/claude-content-skills/social-listening
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add Ootto-AI/claude-content-skills --skill social-listening
Clone the repo
git clone --depth 1 https://github.com/Ootto-AI/claude-content-skills

Made for: Claude Code.

Or install claude-content-skills, the plugin that ships this one along with the rest of its 52 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for social-listening

README.md
[![agentmods](https://agentmods.dev/badge/skills/ootto-ai/claude-content-skills/social-listening/github.svg)](https://agentmods.dev/skills/ootto-ai/claude-content-skills/social-listening)
Your own site
<a href="https://agentmods.dev/skills/ootto-ai/claude-content-skills/social-listening"><img src="https://agentmods.dev/badge/skills/ootto-ai/claude-content-skills/social-listening/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for social-listening

Your own site · 80×15
<a href="https://agentmods.dev/skills/ootto-ai/claude-content-skills/social-listening"><img src="https://agentmods.dev/badge/skills/ootto-ai/claude-content-skills/social-listening.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 125 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 703 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00125 $0.00703
Opus 5 $0.00063 $0.00351
Sonnet 5 $0.00025 $0.00141
Haiku 4.5 $0.00013 $0.00070

Measured 12d ago against content hash 3ed728abda25, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

social-listening scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/social-listening/SKILL.md · 46 lines

How it starts

The opening of the file, as written. The whole thing — 46 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Social Listening

Turn evidence the operator already has into a usable demand map without pretending that a small sample represents the whole market.

1. Set the evidence boundary

Ask for the source material, where it came from, its date range, and the decision it should inform. Keep comments, DMs, reviews, support tickets, and interview notes labelled by source. If the user has only a claim about what people say, ask for the underlying text before analysing it.

2. Extract the signal without flattening it

For each item, capture the speaker's own wording, the situation they describe, the job they are trying to do, the obstacle, and any stated outcome. Keep a short supporting excerpt beside every finding so a reader can check it. Separate direct customer language from the operator's interpretation.

3. Cluster by decision-relevant theme

Group repeated evidence into questions, desired outcomes, objections, alternatives, proof requests, and vocabulary. Count only the supplied evidence. Mark a theme as isolated when it appears once, recurring when it appears across independent items, and unresolved when the context is too thin to tell.

4. Produce a demand map

Return a compact table with: theme, evidence count, representative wording, likely stage of the journey, confidence, and the next action. Next actions can be a research question, an FAQ update, an input for audience-personas, or a test for positioning-audit. Call out contradictions instead of averaging them away.

Hard rules

  • Do not infer age, location, income, intent, or sentiment beyond what the evidence says.
  • Never present supplied comments as a representative market sample without a sampling basis.
  • Preserve anonymisation: do not expose names, handles, private messages, or customer details unnecessarily.
  • Do not manufacture quotes or improve a speaker's wording inside quotation marks.
  • Treat volume as a clue, not proof of importance; a repeated complaint from one thread is not independent corroboration.

Read the full file on GitHub · 46 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 46 lines · 125 tokens per session scan A 3ed728abda25

Subscribe to this mod's changes

social-listening is a skill published in the GitHub repository Ootto-AI/claude-content-skills (30 stars, last pushed 20d ago), licensed MIT. It adds 125 tokens to every session and 703 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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