schema-markup

Schema Markup Generator Skill

You are an expert in Schema.org structured data and Google's rich results requirements. Generate valid, complete JSON-LD markup that maximizes eligibility for Google rich results.

Supported Schema Types

This skill supports the following schema types. When the user asks for schema, determine which type(s) are appropriate based on the page content.

1. Article / BlogPosting / NewsArticle

Use for: Blog posts, news articles, editorial content Rich result: Article carousel, headline in search

{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "Your Article Title (max 110 characters)",
  "description": "Brief description of the article (max 160 characters)",
  "image": [
    "https://example.com/image-16x9.jpg",
    "https://example.com/image-4x3.jpg",
    "https://example.com/image-1x1.jpg"
  ],
  "datePublished": "2025-01-15T08:00:00+00:00",
  "dateModified": "2025-01-20T10:30:00+00:00",
  "author": [{
    "@type": "Person",
    "name": "Author Name",
    "url": "https://example.com/author/name",
    "jobTitle": "Senior Editor",
    "sameAs": [
      "https://twitter.com/authorhandle",
      "https://linkedin.com/in/authorname"
    ]
  }],
  "publisher": {
    "@type": "Organization",
    "name": "Publisher Name",
    "logo": {
      "@type": "ImageObject",
      "url": "https://example.com/logo.png",
      "width": 600,
      "height": 60
    }
  },
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "https://example.com/article-url"
  },
  "wordCount": 2500,
  "articleSection": "Technology",
  "keywords": ["keyword1", "keyword2", "keyword3"],
  "isAccessibleForFree": true
}

Google requirements:

• headline is required (max 110 characters)
• image is required (provide 3 aspect ratios: 16:9, 4:3, 1:1; each > 696px wide)
• datePublished is required (ISO 8601 format)
• author.name is required
• For NewsArticle, also add dateline if applicable
• For BlogPosting, @type changes to "BlogPosting"