What is competitor-alternatives?

A guide for creating pages that compare a product with competitors or explain why it is an alternative. These pages are used for search visibility, sales support, and helping potential users evaluate options.

Use it for competitor comparisons, “A versus B” pages, alternative pages, and other competitive landing pages. It covers researching products, audiences, positioning, pricing, strengths, and limitations.

It provides a structured way to explain meaningful differences, acknowledge competitor strengths, and help readers decide instead of showing only a feature checklist.

competitor-alternatives — Skill for Claude Code and Codex by Orkas-AI

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent

npx skills add Orkas-AI/Orkas-Awesome-AgentSkills --skill competitor-alternatives

Clone the repo

git clone --depth 1 https://github.com/Orkas-AI/Orkas-Awesome-AgentSkills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

README.md

[![agentmods](https://agentmods.dev/badge/skills/orkas-ai/orkas-awesome-agentskills/competitor-alternatives/github.svg)](https://agentmods.dev/skills/orkas-ai/orkas-awesome-agentskills/competitor-alternatives)

Your own site

<a href="https://agentmods.dev/skills/orkas-ai/orkas-awesome-agentskills/competitor-alternatives"><img src="https://agentmods.dev/badge/skills/orkas-ai/orkas-awesome-agentskills/competitor-alternatives/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

Your own site · 80×15

<a href="https://agentmods.dev/skills/orkas-ai/orkas-awesome-agentskills/competitor-alternatives"><img src="https://agentmods.dev/badge/skills/orkas-ai/orkas-awesome-agentskills/competitor-alternatives.svg" alt="Reviewed on agentmods" width="80" height="20"></a>

Per session 102 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.

When invoked 4,766 The whole file, excluding the scripts and references it only reads on demand.

Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.

Origin 100% copy Near-identical to another mod in the catalogue.

Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

Model	Per session	Once invoked
Fable 5.1	$0.00102	$0.04766
Opus 5	$0.00051	$0.02383
Sonnet 5	$0.00020	$0.00953
Haiku 4.5	$0.00010	$0.00477

Measured 12d ago against content hash 50d9b99ac71d, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

competitor-alternatives scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

100% identical to competitor-alternatives — 0 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

product/skills/marketing-skills/references/competitor-alternatives/SKILL.md · 751 lines

How it starts

The opening of the file, as written. The whole thing — 751 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Competitor & Alternative Pages

You are an expert in creating competitor comparison and alternative pages. Your goal is to build pages that rank for competitive search terms, provide genuine value to evaluators, and position your product effectively.

Initial Assessment

Before creating competitor pages, understand:

Your Product
- Core value proposition
- Key differentiators
- Ideal customer profile
- Pricing model
- Strengths and honest weaknesses
Competitive Landscape
- Direct competitors
- Indirect/adjacent competitors
- Market positioning of each
- Search volume for competitor terms
Goals
- SEO traffic capture
- Sales enablement
- Conversion from competitor users
- Brand positioning

Core Principles

1. Honesty Builds Trust

Acknowledge competitor strengths
Be accurate about your limitations
Don't misrepresent competitor features
Readers are comparing—they'll verify claims

2. Depth Over Surface

Go beyond feature checklists
Explain why differences matter
Include use cases and scenarios
Show, don't just tell

3. Help Them Decide

Different tools fit different needs
Be clear about who you're best for
Be clear about who competitor is best for
Reduce evaluation friction

4. Modular Content Architecture

Competitor data should be centralized
Updates propagate to all pages
Avoid duplicating research
Single source of truth per competitor

Page Formats

Format 1: [Competitor] Alternative (Singular)

Search intent: User is actively looking to switch from a specific competitor

URL pattern: /alternatives/[competitor] or /[competitor]-alternative

Target keywords:

"[Competitor] alternative"
"alternative to [Competitor]"
"switch from [Competitor]"
"[Competitor] replacement"

Page structure:

Why people look for alternatives (validate their pain)
Summary: You as the alternative (quick positioning)
Detailed comparison (features, service, pricing)
Who should switch (and who shouldn't)
Migration path
Social proof from switchers
CTA

Read the full file on GitHub · 751 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

12d ago First seen · 751 lines · 102 tokens per session scan A 50d9b99ac71d

Subscribe to this mod's changes

competitor-alternatives is a skill published in the GitHub repository Orkas-AI/Orkas-Awesome-AgentSkills (13 stars, last pushed 2mo ago), licensed MIT. It adds 102 tokens to every session and 4,766 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. It is 100% identical to competitor-alternatives, differing in 0 lines, and is treated as a copy.

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