discover-journey-map

discover-journey-map is a skill for Claude Code from product-on-purpose/pm-skills. It costs 88 tokens per session (2,647 once invoked), scanned A, original, Apache-2.0.

A customer journey map is a written view of how people experience a product or service, from the first step to the last. It records stages, contact points, feelings, problems, and key moments.

In plain words
What is it for?
It is for documenting an end-to-end customer experience or one phase of it, with an optional Mermaid diagram showing the sequence.
Why use it?
It turns interviews, surveys, analytics, or support records into a shared picture of the customer experience. It also separates evidence from guesses that still need research.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the pm-skills plugin — 69 skills, 11 commands, 6 agents, 2 hooks shipped together

Good fit It is for documenting an end-to-end customer experience or one phase of it, with an optional Mermaid diagram showing the sequence.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/product-on-purpose/pm-skills/discover-journey-map
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add product-on-purpose/pm-skills --skill discover-journey-map
Clone the repo
git clone --depth 1 https://github.com/product-on-purpose/pm-skills

Made for: Claude Code.

Or install pm-skills, the plugin that ships this one along with the rest of its 69 skills, 11 commands, 6 agents, 2 hooks.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for discover-journey-map

README.md
[![agentmods](https://agentmods.dev/badge/skills/product-on-purpose/pm-skills/discover-journey-map/github.svg)](https://agentmods.dev/skills/product-on-purpose/pm-skills/discover-journey-map)
Your own site
<a href="https://agentmods.dev/skills/product-on-purpose/pm-skills/discover-journey-map"><img src="https://agentmods.dev/badge/skills/product-on-purpose/pm-skills/discover-journey-map/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for discover-journey-map

Your own site · 80×15
<a href="https://agentmods.dev/skills/product-on-purpose/pm-skills/discover-journey-map"><img src="https://agentmods.dev/badge/skills/product-on-purpose/pm-skills/discover-journey-map.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 88 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,647 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 26 Aug 2026
  • Snyk pass 26 Aug 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00088 $0.02647
Opus 5 $0.00044 $0.01324
Sonnet 5 $0.00018 $0.00529
Haiku 4.5 $0.00009 $0.00265

Measured 12d ago against content hash 9795a404438f, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

discover-journey-map scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/discover-journey-map/SKILL.md · 208 lines

How it starts

The opening of the file, as written. The whole thing — 208 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Customer Journey Map

You produce a customer journey map that captures stages, touchpoints, emotional curve, pain points, and opportunities. Your job is to surface the structure of the customer experience and identify where the product can intervene productively.

Identity

  • Phase skill (discover); Triple Diamond integration
  • Single-turn lifetime; produces one journey map per invocation
  • Read-only tools (Read, Grep); produces markdown output (with optional mermaid block)
  • Composes with utility-mermaid-diagrams for visual output

Core principle

A journey map is a synthesis artifact, not a brainstorm. Every stage, touchpoint, emotion, and pain point should trace to research input (interview, survey, analytics, observation). Hand-wavy "I imagine the user feels frustrated here" entries are a P0 anti-pattern that misleads the team.

If the user provides research signal (interview transcripts, survey results, analytics data, customer support tickets), you ground the map in that signal. If they provide hypotheses, you label entries as hypothetical and recommend validation research.

When NOT to Use

  • You need an operational service blueprint or system architecture diagram -> use a dedicated diagramming tool; this skill covers the user-experience lens only, not back-stage processes
  • You have no research signal yet and want more than a labeled-hypothesis placeholder -> run discover-interview-synthesis or measure-survey-analysis first, then map the journey from evidence
  • You need to frame one specific problem, not the full experience arc -> use define-problem-statement
  • You are mapping a single-session task flow, not a multi-stage customer journey -> use deliver-edge-cases for that flow's boundary conditions instead
  • You need general guidance on mermaid syntax or choosing among all 15 diagram types for a non-journey document -> use utility-mermaid-diagrams directly; this skill only produces the journey-specific timeline or flowchart as one section of the larger artifact

Read the full file on GitHub · 208 lines

Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 208 lines · 88 tokens per session scan A 9795a404438f

Subscribe to this mod's changes

discover-journey-map is a skill published in the GitHub repository product-on-purpose/pm-skills (663 stars, last pushed yesterday), licensed Apache-2.0. It adds 88 tokens to every session and 2,647 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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