programmatic-seo

programmatic-seo is a skill for Claude Code, Codex from rampstackco/claude-skills. It costs 150 tokens per session (5,170 once invoked), scanned A, original, MIT.

A guide to creating large sets of search-optimized pages from structured data, such as listings, locations, or product types. Programmatic SEO means generating these pages from repeatable templates instead of writing each one manually.

In plain words
What is it for?
Use it to choose data sources, design page templates, add structured data, manage crawling, build internal links, and maintain many SEO pages.
Why use it?
It helps teams grow search coverage without producing thin, repetitive pages that search engines may ignore or penalize. It focuses on data quality, useful content, linking, and regular updates.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Part of the rampstack-skills plugin — 103 skills shipped together

Good fit Use it to choose data sources, design page templates, add structured data, manage crawling, build internal links, and maintain many SEO pages.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/rampstackco/claude-skills/programmatic-seo
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add rampstackco/claude-skills --skill programmatic-seo
Clone the repo
git clone --depth 1 https://github.com/rampstackco/claude-skills

Made for: Claude Code, Codex.

Or install rampstack-skills, the plugin that ships this one along with the rest of its 103 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for programmatic-seo

README.md
[![agentmods](https://agentmods.dev/badge/skills/rampstackco/claude-skills/programmatic-seo.svg)](https://agentmods.dev/skills/rampstackco/claude-skills/programmatic-seo)
Your own site
<a href="https://agentmods.dev/skills/rampstackco/claude-skills/programmatic-seo"><img src="https://agentmods.dev/badge/skills/rampstackco/claude-skills/programmatic-seo.svg" alt="Measured on agentmods" height="20"></a>
Per session 150 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 5,170 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00150 $0.05170
Opus 5 $0.00075 $0.02585
Sonnet 5 $0.00030 $0.01034
Haiku 4.5 $0.00015 $0.00517

Measured 5d ago against content hash ad2c72e0c929, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-08, from the pricing page.

Security

Grade A, and why

programmatic-seo scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 5d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

Copies of this mod

1 near-identical copy found in the catalogue:

skills/programmatic-seo/SKILL.md · 286 lines

How it starts

The opening of the file, as written. The whole thing — 286 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Programmatic SEO

A senior SEO strategist's playbook for designing and running programmatic SEO programs that produce durable traffic instead of penalty-bait.

Programmatic SEO has a complicated reputation. Sites like Zillow, Airbnb, TripAdvisor, Indeed, and Yelp have built billion-dollar traffic engines on pSEO. Other sites have built pSEO programs that got hit by Google's helpful-content updates and lost 80% of their traffic in a week. The difference is rarely the technique; it is the underlying data quality and the quality control discipline at scale.

This skill is the playbook for getting that distinction right. It assumes you have decided what keyword space to target (see seo-keyword) and how the broader content program is shaped (see content-strategy). It does not write individual editorial pieces (see content-and-copy for that) and does not architect editorial topic hubs (see pillar-content-architecture for that). What it does is teach the discipline of generating high-volume pages programmatically from structured data sources without producing thin content, duplicate content, or scale-without-substance pages that get penalized.

When to use this skill: deciding whether pSEO is a fit for the program at all (the most important question), designing a new pSEO system, auditing an existing pSEO set that is not ranking or has been hit by an algorithm update, or building quality-control discipline for a pSEO program that grew faster than its quality processes.


What this skill is for

This skill spans scaled-content programs from data source through quality control. It composes with five sister and adjacent skills, and the distinction between them is what keeps each one sharp.

  • content-strategy is program-scope: editorial pillars, calendar, governance. Decides whether pSEO fits the program at all.
  • pillar-content-architecture is hub-scope: one topic with 10 to 15 intentional editorial pieces. Editorial in nature.
  • content-brief-authoring is per-piece scope: brief for one editorial artifact.
  • content-and-copy is execution scope: writing individual editorial pieces.
  • This skill is scaled scope: 100s to 100,000s of pages generated programmatically from structured data sources, each targeting a long-tail query.

Read the full file on GitHub · 286 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 5d ago First seen · 286 lines · 150 tokens per session scan A ad2c72e0c929

Subscribe to this mod's changes

programmatic-seo is a skill published in the GitHub repository rampstackco/claude-skills (830 stars, last pushed today), licensed MIT. It adds 150 tokens to every session and 5,170 once invoked, about $0.0007 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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