first-b2b-customers

first-b2b-customers is a skill for Claude Code, Codex from RefoundAI/lenny-skills. It costs 51 tokens per session (1,402 once invoked), scanned A, original, MIT.

A practical guide to finding and winning your first business customers, especially when you are starting with no sales process. It focuses on personal introductions, early users who help shape the product, and hands-on support.

In plain words
What is it for?
Use it to assess your contacts, write outreach messages, set up an early-user partnership, and plan high-touch onboarding and support.
Why use it?
It helps replace guesswork about early sales with focused outreach and close work with a small number of likely customers.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to assess your contacts, write outreach messages, set up an early-user partnership, and plan high-touch onboarding and support.

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Install with agentmods
npx agentmods add skills/refoundai/lenny-skills/first-b2b-customers
About the project

Lenny Skills is a collection of product-management and engineering workflows for Claude Code and other AI agents, covering areas such as strategy, research, planning, shipping, growth, and hiring. Each skill gives an agent specialized guidance, frameworks, checklists, or templates for product work, and the catalogue contains many of these skills.

RefoundAI/lenny-skills · 1,318 stars · on GitHub

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add RefoundAI/lenny-skills --skill first-b2b-customers
Clone the repo
git clone --depth 1 https://github.com/RefoundAI/lenny-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for first-b2b-customers

README.md
[![agentmods](https://agentmods.dev/badge/skills/refoundai/lenny-skills/first-b2b-customers/github.svg)](https://agentmods.dev/skills/refoundai/lenny-skills/first-b2b-customers)
Your own site
<a href="https://agentmods.dev/skills/refoundai/lenny-skills/first-b2b-customers"><img src="https://agentmods.dev/badge/skills/refoundai/lenny-skills/first-b2b-customers/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for first-b2b-customers

Your own site · 80×15
<a href="https://agentmods.dev/skills/refoundai/lenny-skills/first-b2b-customers"><img src="https://agentmods.dev/badge/skills/refoundai/lenny-skills/first-b2b-customers.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 51 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,402 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00051 $0.01402
Opus 5 $0.00026 $0.00701
Sonnet 5 $0.00010 $0.00280
Haiku 4.5 $0.00005 $0.00140

Measured 11d ago against content hash c99b5c08c13f, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

first-b2b-customers scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/first-b2b-customers/SKILL.md · 79 lines

How it starts

The opening of the file, as written. The whole thing — 79 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Acquiring First B2B Customers

Transition from zero to your first ten paying customers through manual hustle and high-trust relationships.

Help the user with acquiring first b2b customers using insights from 7 guests and posts across Lenny's Podcast and Newsletter.

How to Help

  1. Assess network and trust - Evaluate the user's existing connections to identify the highest-probability early adopters.
  2. Refine the initial pitch - Help craft messages for cold outreach or network requests that emphasize advice-seeking and problem-solving.
  3. Design the partner program - Guide the creation of a design partner framework to co-develop features with early users.
  4. Plan the manual rollout - Strategize high-touch onboarding and support sequences to ensure initial customer success.

Core Principles

Hyper-specific niche focus

Ben Williams: "They started with a really narrow, early focus. It was a single persona, single context, single use case, and what that meant for Snyk was developers building applications using Node.js who wanted to ensure that the open source dependencies they were pulling into their apps were secure."

Achieve early traction by solving a single problem for a narrow persona before expanding to the wider market.

Founder-led sales mastery

Sri Batchu: "My view is you start off with founder-led sales, the early team needs to know how to actually sell. Then you hire your first couple of salespeople, then you start some very low cost targeted marketing efforts. So whether it's content, community, small scale events, and then PR, after all of that is when you start paid and brand effort and then SEO probably start around the same time that you start paid marketing efforts. The reason for the progression the way I've described it is the channels get more expensive as you go farther along and they get more effective as you understand more about your customers."

Master the sales process manually as a founder to build deep customer knowledge before attempting to scale or hire a sales team.

Read the full file on GitHub · 79 lines

Files

What ships with it

2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 79 lines · 51 tokens per session scan A c99b5c08c13f

Subscribe to this mod's changes

first-b2b-customers is a skill published in the GitHub repository RefoundAI/lenny-skills (1,318 stars, last pushed 1mo ago), licensed MIT. It adds 51 tokens to every session and 1,402 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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