Lenny Skills is a collection of product-management and engineering workflows for Claude Code and other AI agents, covering areas such as strategy, research, planning, shipping, growth, and hiring. Each skill gives an agent specialized guidance, frameworks, checklists, or templates for product work, and the catalogue contains many of these skills.
Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add RefoundAI/lenny-skills --skill positioninggit clone --depth 1 https://github.com/RefoundAI/lenny-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/refoundai/lenny-skills/positioning)<a href="https://agentmods.dev/skills/refoundai/lenny-skills/positioning"><img src="https://agentmods.dev/badge/skills/refoundai/lenny-skills/positioning/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/refoundai/lenny-skills/positioning"><img src="https://agentmods.dev/badge/skills/refoundai/lenny-skills/positioning.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- Socket pass
- Snyk pass
- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00032 | $0.01324 |
| Opus 5 | $0.00016 | $0.00662 |
| Sonnet 5 | $0.00006 | $0.00265 |
| Haiku 4.5 | $0.00003 | $0.00132 |
Grade A, and why
positioning scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 82 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Strategic Product Positioning
Define the context that makes your product's unique value obvious and undeniable
Help the user with strategic product positioning using insights from 20 guests and posts across Lenny's Podcast and Newsletter.
How to Help
- Audit current perception - Review existing sales decks or website copy to identify where customers are confused or miscategorizing the product.
- Identify the status quo - Guide the user to find the real competition, which is often a spreadsheet, a manual process, or doing nothing.
- Map unique attributes to value - Connect specific product features to the tangible outcomes and differentiated benefits that target customers actually care about.
- Draft a remarkable hook - Synthesize the positioning into a punchy one-liner that forces people to pay attention and share it with others.
Core Principles
The New Game Shift
Andy Raskin: "Every movie starts with some kind of shift in the world, and I call this shift the shift from the old game to a new game. The archetypal example of this, I think in the business world, is what Benioff did with Salesforce. This structure really is about defining a movement, and that's very different from, 'Hey, I'm going to solve your problem.'"
Effective positioning moves beyond the arrogant doctor model by framing the product as a vehicle for a broader movement or shift in the world.
The Foil Principle
Arielle Jackson: "The positioning was really that it was for brick and mortar businesses, particularly quick serve coffee, donuts, sandwich shops that kind of quick serve brick and mortars. And it was up against your ugly old point of sale. Your cash register effectively. That was our foil."
Identify a specific incumbent or outdated method to act as a foil for your positioning to clearly define what you are replacing.
The Better Trap
Christopher Lochhead: "The decision they make is, 'What I'm going to do, is I am going to compete in a market with demand, with a better product/service/brand, maybe a better business model, maybe a better set of growth hacking ideas that I learned on the Lenny Podcast. And when the world gets my better, the world will beat a path to my door.'"
What ships with it
2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 9d ago First seen · 82 lines · 32 tokens per session scan A 263c57cffba1
positioning is a skill published in the GitHub repository RefoundAI/lenny-skills (1,311 stars, last pushed 1mo ago), licensed MIT. It adds 32 tokens to every session and 1,324 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
Other skills, from other repositories
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systematic-debugging
Use when encountering any bug, test failure, or unexpected behavior. 4-phase root cause investigation — NO fixes without understanding the problem first.
github-auth
Set up GitHub authentication for the agent using git (universally available) or the gh CLI. Covers HTTPS tokens, SSH keys, credential helpers, and gh auth — with a detection flow to pick the right method automatically.
ideation
Generate project ideas through creative constraints. Use when the user says 'I want to build something', 'give me a project idea', 'I'm bored', 'what should I make', 'inspire me', or any variant of 'I have tools but no direction'. Works for code, art, hardware, writing, tools, and anything that can be made.
notion
Notion API for creating and managing pages, databases, and blocks via curl. Search, create, update, and query Notion workspaces directly from the terminal.
ocr-and-documents
Extract text from PDFs and scanned documents. Use webextract for remote URLs, pymupdf for local text-based PDFs, marker-pdf for OCR/scanned docs. For DOCX use python-docx, for PPTX see the powerpoint skill.