Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add robertguss/claude-code-toolkit --skill app-growth-playbookgit clone --depth 1 https://github.com/robertguss/claude-code-toolkitWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/robertguss/claude-code-toolkit/app-growth-playbook)<a href="https://agentmods.dev/skills/robertguss/claude-code-toolkit/app-growth-playbook"><img src="https://agentmods.dev/badge/skills/robertguss/claude-code-toolkit/app-growth-playbook.svg" alt="Measured on agentmods" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00091 | $0.02065 |
| Opus 5 | $0.00046 | $0.01033 |
| Sonnet 5 | $0.00018 | $0.00413 |
| Haiku 4.5 | $0.00009 | $0.00206 |
Grade A, and why
app-growth-playbook scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 223 lines — stays where its author put it; the contents beside it link to each section on GitHub.
App Growth Playbook
Core Workflow
1. Assess Current State
Gather the following before selecting channels:
- Downloads: monthly installs, trend direction, organic vs. paid split
- Retention: D1, D7, D30 retention rates
- Revenue: ARPU, LTV, current monetization model
- Audience: primary demographic, geographic concentration, device split
- Current channels: what has been tried, what worked, what failed
2. Select Growth Channels
Use the channel selection matrix to pick 2-3 channels based on app category and budget.
| Channel | Best For | Budget | Timeline to Results |
|---|---|---|---|
| Product Hunt | B2B, productivity, developer tools | Free | 1-2 weeks |
| Niche/community apps, indie projects | Free | 2-4 weeks | |
| TikTok/Reels | Consumer apps, visual apps, lifestyle | Free | 4-8 weeks |
| Apple Search Ads | Any iOS app with clear keywords | $5-20/day | 1-2 weeks |
| App Store Featuring | High-quality, design-forward apps | Free | 4-12 weeks |
| Content Marketing/SEO | Apps solving searchable problems | Free-low | 2-6 months |
| Referral/Viral Loops | Social, messaging, collaboration apps | Dev time | 4-8 weeks |
| Email/Push | Apps with existing user base needing retention | Free-low | 1-2 weeks |
Budget tiers:
- $0/month: Product Hunt, Reddit, TikTok/Reels, App Store Featuring, Referral
- $150-600/month: Apple Search Ads, Content Marketing (hosting/tools)
- $600+/month: Paid social, influencer partnerships, Google Ads
3. Execute Channel Playbooks
Load the appropriate reference file for detailed execution:
references/product-hunt-playbook.md— Full Product Hunt launch timeline, templates, and activation planreferences/social-media-templates.md— TikTok/Reels scripts, Reddit posts, hashtag strategiesreferences/paid-acquisition.md— Apple Search Ads and Google Ads campaign setupreferences/content-marketing.md— Blog templates, SEO strategies, landing page patterns
What ships with it
4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 7d ago First seen · 223 lines · 91 tokens per session scan A a4c3484e919d
app-growth-playbook is a skill published in the GitHub repository robertguss/claude-code-toolkit (113 stars, last pushed 29d ago), licensed MIT. It adds 91 tokens to every session and 2,065 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
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