positioning-angles

positioning-angles is a skill for Claude Code from Salesably/salesably-marketplace. It costs 47 tokens per session (1,453 once invoked), scanned A, original, MIT.

A framework for finding a distinctive market position for a product or service. Positioning is the clear idea that explains why a particular audience should choose an offering over alternatives.

In plain words
What is it for?
Use it when launching a product, entering a competitive market, refreshing outdated messaging, comparing competitors, or identifying strengths that customers value.
Why use it?
It helps when a product sounds like every competitor or when its message does not show a meaningful difference. The process tests several structured ways to find a position that is specific and defensible.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the marketing-skills plugin — 10 skills shipped together

Good fit Use it when launching a product, entering a competitive market, refreshing outdated messaging, comparing competitors, or identifying strengths that customers value.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/salesably/salesably-marketplace/positioning-angles
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add Salesably/salesably-marketplace --skill positioning-angles
Clone the repo
git clone --depth 1 https://github.com/Salesably/salesably-marketplace

Made for: Claude Code.

Or install marketing-skills, the plugin that ships this one along with the rest of its 10 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for positioning-angles

README.md
[![agentmods](https://agentmods.dev/badge/skills/salesably/salesably-marketplace/positioning-angles/github.svg)](https://agentmods.dev/skills/salesably/salesably-marketplace/positioning-angles)
Your own site
<a href="https://agentmods.dev/skills/salesably/salesably-marketplace/positioning-angles"><img src="https://agentmods.dev/badge/skills/salesably/salesably-marketplace/positioning-angles/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for positioning-angles

Your own site · 80×15
<a href="https://agentmods.dev/skills/salesably/salesably-marketplace/positioning-angles"><img src="https://agentmods.dev/badge/skills/salesably/salesably-marketplace/positioning-angles.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 47 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,453 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00047 $0.01453
Opus 5 $0.00023 $0.00727
Sonnet 5 $0.00009 $0.00291
Haiku 4.5 $0.00005 $0.00145

Measured 11d ago against content hash 0c6da9472521, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

positioning-angles scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

marketing-skills/skills/positioning-angles/SKILL.md · 160 lines

How it starts

The opening of the file, as written. The whole thing — 160 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Positioning Angles

This skill identifies unique, defensible market positions that make a brand memorable and different - not just another option in a crowded category.

Objective

Find the positioning angle that gives the brand unfair advantage: a market position competitors can't or won't copy, that resonates deeply with the target audience.

The Core Principle: Effective positioning requires saying something a reasonable person could disagree with. If everyone in the category claims it, it's not a position - it's a table stake.

Intake Questions

Before exploring positioning frameworks, gather context:

  1. Product/service: What exactly does the brand offer? Core features and capabilities?
  2. Current positioning: How is it currently described? What's the elevator pitch today?
  3. Target audience: Who is the ideal customer? Be specific (demographics, psychographics, behaviors).
  4. Competitors: Who are the top 3-5 alternatives? How do they position themselves?
  5. Unique strengths: What does this brand do better than anyone else? What's unfair advantage?
  6. Customer feedback: What do happy customers say? What words do they use?
  7. Origin story: Why was this created? What problem was the founder solving?

The 8 Positioning Frameworks

1. Challenger Brand

Best for: Established markets with dominant players

Position against the market leader by attacking their weakness or reframing the category.

Template: "Unlike [leader] who [their approach], we [your different approach] because [reason it matters]."

Example: "Unlike big banks that treat you like a number, we know your name and your goals."

2. Category Creation

Best for: Truly novel products, new approaches to old problems

Create and own a new category rather than competing in an existing one.

Template: "We're not a [existing category]. We're the first [new category] that [key differentiator]."

Example: "We're not a CRM. We're a Revenue Intelligence Platform that predicts your deals."

Read the full file on GitHub · 160 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 160 lines · 47 tokens per session scan A 0c6da9472521

Subscribe to this mod's changes

positioning-angles is a skill published in the GitHub repository Salesably/salesably-marketplace (49 stars, last pushed 8mo ago), licensed MIT. It adds 47 tokens to every session and 1,453 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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