marketing-strategy-pmm

marketing-strategy-pmm is a skill for Claude Code, Codex from seaworld008/Commonly-used-high-value-skills. It costs 45 tokens per session (2,764 once invoked), scanned A, original, MIT.

A product-marketing guide for defining who a product is for, how it should be positioned, and how to take it to market. It also covers competitor research, launches, sales support, and international expansion.

In plain words
What is it for?
Use it to define ideal customers, create positioning, prepare competitor battlecards, plan launches, support sales, and enter new markets.
Why use it?
It gives structure to marketing decisions that can otherwise become scattered or based on guesswork. It helps connect customer research with messaging and launch work.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to define ideal customers, create positioning, prepare competitor battlecards, plan launches, support sales, and enter new markets.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/seaworld008/commonly-used-high-value-skills/marketing-strategy-pmm
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add seaworld008/Commonly-used-high-value-skills --skill marketing-strategy-pmm
Clone the repo
git clone --depth 1 https://github.com/seaworld008/Commonly-used-high-value-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for marketing-strategy-pmm

README.md
[![agentmods](https://agentmods.dev/badge/skills/seaworld008/commonly-used-high-value-skills/marketing-strategy-pmm/github.svg)](https://agentmods.dev/skills/seaworld008/commonly-used-high-value-skills/marketing-strategy-pmm)
Your own site
<a href="https://agentmods.dev/skills/seaworld008/commonly-used-high-value-skills/marketing-strategy-pmm"><img src="https://agentmods.dev/badge/skills/seaworld008/commonly-used-high-value-skills/marketing-strategy-pmm/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for marketing-strategy-pmm

Your own site · 80×15
<a href="https://agentmods.dev/skills/seaworld008/commonly-used-high-value-skills/marketing-strategy-pmm"><img src="https://agentmods.dev/badge/skills/seaworld008/commonly-used-high-value-skills/marketing-strategy-pmm.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 45 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,764 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00045 $0.02764
Opus 5 $0.00023 $0.01382
Sonnet 5 $0.00009 $0.00553
Haiku 4.5 $0.00005 $0.00276

Measured 5d ago against content hash 9e3ea580efc2, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

marketing-strategy-pmm scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 5d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

openclaw-skills/marketing-strategy-pmm/SKILL.md · 399 lines

How it starts

The opening of the file, as written. The whole thing — 399 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Marketing Strategy & PMM

Product marketing patterns for positioning, GTM strategy, and competitive intelligence.

When to Use

Use this skill when the user wants to:

  • define ICP and positioning
  • build launch plans and PMM messaging
  • prepare battlecards or competitive intelligence
  • support sales enablement and market expansion

Usage

Recommended flow:

define target customer
-> shape positioning
-> assess competition
-> build launch and enablement materials
-> adapt for market or segment expansion

Table of Contents


ICP Definition Workflow

Define ideal customer profile for targeting:

  1. Analyze existing customers (top 20% by LTV)
  2. Identify common firmographics (size, industry, revenue)
  3. Map technographics (tools, maturity, integrations)
  4. Document psychographics (pain level, motivation, risk tolerance)
  5. Define 3-5 buyer personas (economic, technical, user)
  6. Validate against sales cycle and churn data
  7. Score prospects A/B/C/D based on ICP fit
  8. Validation: A-fit customers have lowest churn and fastest close

Firmographics Template

Dimension Target Range Rationale
Employees 50-5000 Series A sweet spot
Revenue $5M-$500M Budget available
Industry SaaS, Tech, Services Product fit
Geography US, UK, DACH Market priority
Funding Seed to Growth Willing to adopt

Buyer Personas

Economic Buyer (signs contract):

  • Title: VP, Director, Head of [Department]
  • Goals: ROI, team productivity, cost reduction
  • Messaging: Business outcomes, ROI, case studies

Technical Buyer (evaluates product):

  • Title: Engineer, Architect, Tech Lead
  • Goals: Technical fit, easy integration
  • Messaging: Architecture, security, documentation

Read the full file on GitHub · 399 lines

Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 5d ago Changed 9e3ea580efc2
  2. 9d ago First seen · 399 lines · 45 tokens per session scan A 049db4f8b0a5

Subscribe to this mod's changes

marketing-strategy-pmm is a skill published in the GitHub repository seaworld008/Commonly-used-high-value-skills (70 stars, last pushed 5d ago), licensed MIT. It adds 45 tokens to every session and 2,764 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

Related

Other skills, from other repositories

elasticsearch

Query and analyze logs in Elasticsearch. Use this skill when the user wants to search logs, query log data, count log entries, filter by trace IDs, or analyze application logs stored in Elasticsearch. Common use cases include debugging requests by trace ID, finding error logs, analyzing request patterns, and…

jawwadfirdousi/agent-skills · 68 tokens

svg-creator

Produce SVGs that are spec-correct (W3C SVG 2), CSS-independent, accessible when meaningful, safe to render in untrusted contexts, optimized in size, and readable enough to edit.

jawwadfirdousi/agent-skills · 95 tokens

prompt-template-wizard

Rigorously collects and validates all fields needed to produce a complete, unambiguous prompt template for features and bug fixes. The skill asks targeted questions until the template is fully filled, consistent, and ready to paste into a Codex/GPT-5.2 coding session.

jawwadfirdousi/agent-skills · 61 tokens

read-only-gh-pr-review

Review backend pull requests for correctness, security, performance, maintainability, and test coverage using GitHub CLI plus local repository inspection. Use when asked to review service-layer/API/database changes, audit backend branch diffs, summarize backend risk, or produce actionable must-fix/should-fix feedback.

jawwadfirdousi/agent-skills · 65 tokens

german-elster-tax-filing

Use this skill to run a complete intake for a german personal income tax return in elster for tax years 2024 onward, estimate the tax result, and map the final values into the correct official forms and fields.

jawwadfirdousi/agent-skills · 123 tokens

trello

Manage Trello boards, lists, and cards via the Trello REST API.

jawwadfirdousi/agent-skills · 19 tokens