personas

personas is a skill for Claude Code from stanislavnianko/product-discovery-claude-skills. It costs 72 tokens per session (1,351 once invoked), scanned A, original, MIT.

A research-based method for defining two to four distinct user types from interviews, support data, and other evidence. A persona is a representative user profile used to guide product decisions.

In plain words
What is it for?
It helps create evidence-backed personas for journey maps, opportunity maps, and feature planning.
Why use it?
It prevents teams from inventing user traits and makes unclear or weak evidence visible before later planning work depends on it.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the discovery-phase plugin — 25 skills shipped together

Good fit It helps create evidence-backed personas for journey maps, opportunity maps, and feature planning.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/stanislavnianko/product-discovery-claude-skills/personas
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add stanislavnianko/product-discovery-claude-skills --skill personas
Clone the repo
git clone --depth 1 https://github.com/stanislavnianko/product-discovery-claude-skills

Made for: Claude Code.

Or install discovery-phase, the plugin that ships this one along with the rest of its 25 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for personas

README.md
[![agentmods](https://agentmods.dev/badge/skills/stanislavnianko/product-discovery-claude-skills/personas/github.svg)](https://agentmods.dev/skills/stanislavnianko/product-discovery-claude-skills/personas)
Your own site
<a href="https://agentmods.dev/skills/stanislavnianko/product-discovery-claude-skills/personas"><img src="https://agentmods.dev/badge/skills/stanislavnianko/product-discovery-claude-skills/personas/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for personas

Your own site · 80×15
<a href="https://agentmods.dev/skills/stanislavnianko/product-discovery-claude-skills/personas"><img src="https://agentmods.dev/badge/skills/stanislavnianko/product-discovery-claude-skills/personas.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 72 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,351 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00072 $0.01351
Opus 5 $0.00036 $0.00675
Sonnet 5 $0.00014 $0.00270
Haiku 4.5 $0.00007 $0.00135

Measured 12d ago against content hash 50965cdbd599, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

personas scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

plugins/discovery-phase/skills/personas/SKILL.md · 99 lines

How it starts

The opening of the file, as written. The whole thing — 99 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Personas

Part of the discovery-phase skill pack · synthesis group · reads discovery-context.md (run profile-builder first if missing) and the evidence artifacts produced by the evidence group.

Turns evidence into 2-4 distinguishable user archetypes that downstream skills (journey-mapping, opportunity-mapping, feature-scoping) can target. Refuses to invent traits — every claim must cite a source. If evidence is thin, says so explicitly and tags fields [ASSUMED] rather than fabricating.

Step 1 — Read context + evidence

Read discovery-context.md (sections 2. Product / Initiative, 3. Users / Stakeholders, 4. Discovery Access Level). Then enumerate available evidence in ./discovery/:

  • themes.md (from insight-synthesis) — primary input
  • interview-notes/ — quote source
  • sme-notes/ — proxy when end users unreachable
  • support-data-analysis.md — behavioral evidence
  • secondary-research.md — segment-level signals

If themes.md is missing, recommend running insight-synthesis first. Don't block — but warn the BA that personas built directly from raw interview notes (without synthesis) often duplicate themes incorrectly.

If discovery-context.md is missing, ask inline: "(a) what's the buyer vs end-user split? (b) B2B / B2C / B2B2C? (c) any segments the client already named?" — tag unverified personas as [ASSUMED].

Step 2 — Decide how many

Default: 2-4 personas. Hard cap at 4. Rationale:

  • 1 persona → not a synthesis, you don't need this skill
  • 2-3 → typical for focused B2B and B2C
  • 4 → multi-sided marketplace or B2B2C with distinct buyer/user/admin
  • 5+ → diminishing returns; collapse near-duplicates

If the BA insists on 5+, push back: "Which two could collapse without losing strategic distinction?"

Step 3 — Pick the right archetype model

Match the engagement context:

Context Persona model
B2C product Behavioral (jobs-to-be-done + context)
B2B SMB Role-based, single buyer = end user
B2B Enterprise Buyer + Champion + End-user + Admin (often 3-4)
Marketplace Supply + Demand + Operator
Internal tool Role + Permission tier

Read the full file on GitHub · 99 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 99 lines · 72 tokens per session scan A 50965cdbd599

Subscribe to this mod's changes

personas is a skill published in the GitHub repository stanislavnianko/product-discovery-claude-skills (1 stars, last pushed 4mo ago), licensed MIT. It adds 72 tokens to every session and 1,351 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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