Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add stefanoskarakasis/Product-Marketing-Skills --skill beachhead-segmentgit clone --depth 1 https://github.com/stefanoskarakasis/Product-Marketing-SkillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/stefanoskarakasis/product-marketing-skills/beachhead-segment)<a href="https://agentmods.dev/skills/stefanoskarakasis/product-marketing-skills/beachhead-segment"><img src="https://agentmods.dev/badge/skills/stefanoskarakasis/product-marketing-skills/beachhead-segment/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/stefanoskarakasis/product-marketing-skills/beachhead-segment"><img src="https://agentmods.dev/badge/skills/stefanoskarakasis/product-marketing-skills/beachhead-segment.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00088 | $0.04392 |
| Opus 5 | $0.00044 | $0.02196 |
| Sonnet 5 | $0.00018 | $0.00878 |
| Haiku 4.5 | $0.00009 | $0.00439 |
Grade A, and why
beachhead-segment scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured today.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 425 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Beachhead-Segment — Skill
How This Works
Identifies the highest-probability segment to dominate first — before expanding. This is the wedge. Everything else (positioning, GTM strategy, proof points) follows from getting this right.
The skill runs in 7 steps:
Step 0 — Load brain context (ICP, positioning, competitive landscape, proof points) and, if the user maintains /context/meta-patterns.md, guardrails logged there.
Step 1 — Identify candidates: Name 2–5 segments or ask user to decompose current ICP.
Step 2 — Score each segment on four dimensions: Burning Pain, Willingness to Pay, Winnability, Referral Potential.
Step 3 — Apply blocking gates: Pain floor (≥3), Winnability floor (≥3), assumption density check.
Step 4 — Recommend beachhead with expansion pathway, 90-day activation plan, and specific rejection reasons for every eliminated segment.
Step 5 — Update brain Section 2 with confirmed beachhead (on user confirmation).
Step 6 — Learning Close: log the session to /context/skill-sessions.md.
Correction (2026-08-24): this summary previously listed 8 entries (Step 0 through Step 7) under "runs in 7 steps," and named a standalone "Step 5 — Pressure-test eliminated segments" that never existed as its own section in the body — the body always went straight from Step 4 (Recommend) to what it labeled Step 5 (Update Brain). Rejection reasons for eliminated segments were already produced inside Step 4's own output template ("Why not Segment B/C" lines and the Eliminated Segments table) — that was real, just mislabeled as a separate step. The step count and numbering above now match the body exactly: 7 steps, numbered 0–6.
Trigger
- When: Choosing which customer segment to focus on first, before scaling GTM investment across multiple segments at once — narrowing a broad ICP down to the first wedge.
- Not for: Full ICP definition from scratch → use
product-marketing-context. Launch tier assignment once the beachhead is already confirmed → usego-to-market-strategy. Mapping the buying committee inside a confirmed beachhead → usebuyer-personas. Messaging for a confirmed beachhead → usepositioning-messaging. - Example prompts:
- "Which segment should we focus on first?"
- "Our ICP is too broad — help me narrow it"
- "Pick a beachhead for us"
- "Where do we win first?"
- "What's our wedge?"
What ships with it
1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- today Changed · +2 lines b5eb634115c6
- 12d ago First seen · 423 lines · 88 tokens per session scan A 88949a747837
beachhead-segment is a skill published in the GitHub repository stefanoskarakasis/Product-Marketing-Skills (5 stars, last pushed yesterday), licensed MIT. It adds 88 tokens to every session and 4,392 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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