pmm-metrics

pmm-metrics is a skill for Claude Code from stefanoskarakasis/Product-Marketing-Skills. It costs 94 tokens per session (3,831 once invoked), scanned A, original, MIT.

A workflow for choosing a North Star Metric—a main measure of customer value—and three to five measures that influence it, then building a capped scorecard. It classifies the business model and flags vanity or unowned measures.

In plain words
What is it for?
Use it to create or audit metrics for financial, customer, product, go-to-market, process, and growth reporting.
Why use it?
It gives teams a way to reduce scattered metrics and focus reporting on measures they can understand, own, and update.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin. Also seen: mentions .claude-plugin.

Part of the pmm-growth plugin — 5 skills, 5 commands shipped together

Good fit Use it to create or audit metrics for financial, customer, product, go-to-market, process, and growth reporting.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/stefanoskarakasis/product-marketing-skills/pmm-metrics
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add stefanoskarakasis/Product-Marketing-Skills --skill pmm-metrics
Clone the repo
git clone --depth 1 https://github.com/stefanoskarakasis/Product-Marketing-Skills

Made for: Claude Code.

Or install pmm-growth, the plugin that ships this one along with the rest of its 5 skills, 5 commands.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for pmm-metrics

README.md
[![agentmods](https://agentmods.dev/badge/skills/stefanoskarakasis/product-marketing-skills/pmm-metrics/github.svg)](https://agentmods.dev/skills/stefanoskarakasis/product-marketing-skills/pmm-metrics)
Your own site
<a href="https://agentmods.dev/skills/stefanoskarakasis/product-marketing-skills/pmm-metrics"><img src="https://agentmods.dev/badge/skills/stefanoskarakasis/product-marketing-skills/pmm-metrics/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for pmm-metrics

Your own site · 80×15
<a href="https://agentmods.dev/skills/stefanoskarakasis/product-marketing-skills/pmm-metrics"><img src="https://agentmods.dev/badge/skills/stefanoskarakasis/product-marketing-skills/pmm-metrics.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 94 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,831 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00094 $0.03831
Opus 5.5 $0.00038 $0.01532
Sonnet 5.5 $0.00019 $0.00766
Haiku 4.5 $0.00009 $0.00383

Measured 8d ago against content hash 09a74c657f77, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

pmm-metrics scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

pmm-growth/skills/pmm-metrics/SKILL.md · 408 lines

How it starts

The opening of the file, as written. The whole thing — 408 lines — stays where its author put it; the contents beside it link to each section on GitHub.

PMM Metrics

How This Works

Picks one North Star Metric that predicts customer value and revenue, names the 3-5 Input Metrics that move it, then rounds out a scorecard across four categories (Financial, Customer, Product & GTM, Process & Growth), capped at 2-4 metrics per category — 8-16 total, small enough that a team actually updates it every 1-2 weeks instead of abandoning it by Q2.

Every target and current value comes from the user — this skill doesn't invent numbers. If brain Section 2 (ICP/Beachhead) is loaded, it uses that to check whether a metric is a real leading indicator for the confirmed segment or just generic. Output is chat-only, disposable — the brain has no Metrics section to write to (all 6 existing sections are claimed), same treatment experiment-ideas (pmm-growth) gives its output.

Step 0 — Load brain Sections 1 (Product), 2 (ICP/Beachhead) if present, and guardrails from /context/meta-patterns.md.

Step 1 — Classify the business game: Attention, Transaction, or Productivity.

Step 2 — Define the North Star Metric and validate it against 7 criteria.

Step 3 — Define 3-5 Input Metrics that most directly move the North Star.

Step 4 — Build the supporting scorecard: 2-4 metrics per category across Financial, Customer, Product & GTM, and Process & Growth, each with a target, weight, and cadence.

Step 5 — Self-check the full set against sprawl and vanity-metric traps.

Step 6 — Deliver the scorecard as a markdown table the user saves themselves — this skill has no durable output file of its own.

Step 7 — Learning Close: log the session to /context/skill-sessions.md.


Trigger

  • When: Choosing a North Star Metric, building a measurement framework from scratch, auditing an existing metrics list that's sprawled past what anyone tracks, or preparing a scorecard for leadership/exec reporting.
  • Not for: Quarterly OKRs once metrics exist → pmm-okrs (pmm-execution) expresses target change in metrics this skill defines; run this skill first if no North Star exists yet. Launch tier assignment → go-to-market-strategy. Pressure-testing one experiment's hypothesis → experiment-doc (pmm-execution) — feed it this skill's metric as the guardrail, don't invent a new one. Post-launch metrics review → retro (pmm-execution) looks backward at what this skill's scorecard already tracks.
  • Example prompts:
    • "What should we be measuring?"
    • "Help me define our North Star metric"
    • "Build a PMM scorecard for leadership"
    • "What metrics should Product Marketing track?"
    • "Our metrics list has 25 things on it and nobody updates it"
    • "Set up a measurement framework for Q1"

Read the full file on GitHub · 408 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago Changed · -4 lines · -33 tokens per session 09a74c657f77
  2. 16d ago Changed 9c197a204ea0
  3. 20d ago Changed · +1 lines ecd3dfa77f63
  4. 21d ago Changed · +2 lines e8159760ac68
  5. 22d ago Changed · +12 lines 4781f47ffc61
  6. 1mo ago First seen · 397 lines · 127 tokens per session scan A e39b1af9fd7a

Subscribe to this mod's changes

pmm-metrics is a skill published in the GitHub repository stefanoskarakasis/Product-Marketing-Skills (8 stars, last pushed yesterday), licensed MIT. It adds 94 tokens to every session and 3,831 once invoked, about $0.0004 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-15.

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