email-content-ideas

email-content-ideas is a skill for Claude Code, Codex from swan-gtm/gtm-skills. It costs 192 tokens per session (1,133 once invoked), scanned A, original, MIT.

A brainstorming workflow that creates email and newsletter ideas from a topic, audience, business goal, or other starting point. Each idea includes a subject line, angle, and suggested format.

In plain words
What is it for?
It is for filling an email content calendar, planning newsletters, and finding ideas for educational, promotional, engagement, or other email campaigns.
Why use it?
It helps when you know your audience or topic but cannot decide what to write next.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit It is for filling an email content calendar, planning newsletters, and finding ideas for educational, promotional, engagement, or other email campaigns.

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Install with agentmods
npx agentmods add skills/swan-gtm/gtm-skills/email-content-ideas
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add swan-gtm/gtm-skills --skill email-content-ideas
Clone the repo
git clone --depth 1 https://github.com/swan-gtm/gtm-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for email-content-ideas

README.md
[![agentmods](https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/email-content-ideas/github.svg)](https://agentmods.dev/skills/swan-gtm/gtm-skills/email-content-ideas)
Your own site
<a href="https://agentmods.dev/skills/swan-gtm/gtm-skills/email-content-ideas"><img src="https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/email-content-ideas/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for email-content-ideas

Your own site · 80×15
<a href="https://agentmods.dev/skills/swan-gtm/gtm-skills/email-content-ideas"><img src="https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/email-content-ideas.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 192 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,133 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00192 $0.01133
Opus 5 $0.00096 $0.00566
Sonnet 5 $0.00038 $0.00227
Haiku 4.5 $0.00019 $0.00113

Measured 9d ago against content hash 5aef95953023, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

email-content-ideas scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/daniel-bustamante/email-content-ideas/SKILL.md · 82 lines

How it starts

The opening of the file, as written. The whole thing — 82 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Brainstorm Email And Newsletter Content Ideas

Brainstorm 10 email and newsletter content ideas from any starting point — even if that starting point is "I have no idea what to write about this week."


Why This Works

Most creators don't have a content problem — they have an angle problem. They know their niche but can't figure out what specifically to say next. This skill solves that by combining 6 proven email content categories (educational, story-driven, curated, promotional, engagement, and contrarian) with your specific niche, audience, and offers to generate ideas you'd actually want to write. Every idea comes with a subject line, angle, and format recommendation so you can go from "blank screen" to "drafting" in minutes.


How to Use This Skill

When triggered, ask the user for:

To brainstorm email ideas, I need some quick context:

  1. What's your niche/topic? — What do you write about?
  2. Who's your audience? — Who reads your emails?
  3. What's your paid offer? (if any) — So ideas can naturally lead there
  4. Any constraints? — Topics to avoid, recent themes you've already covered, or a specific goal for this batch (nurture, sell, engage, grow)?
  5. Starting point (optional) — A theme, a quote, something that happened this week, a question you got, or just "surprise me"

If the user says something vague like "I just need ideas" or "I don't know what to write" — that's fine. Work with whatever they give you, even if it's just their niche.


Process

Step 1: Identify the Mix

Every batch of 10 ideas should include a healthy spread across these categories:

  • Educational (2-3) — Teach something specific, share a framework, break down a process
  • Story-driven (2) — Personal experience, client story, lesson learned, behind-the-scenes
  • Contrarian/Opinion (1-2) — Challenge conventional wisdom, share an unpopular take, reframe a belief
  • Curated/Resource (1) — Share tools, links, resources, or other people's content with your take
  • Engagement (1) — Ask a question, run a poll, invite replies, start a conversation
  • Promotional (1) — Soft-sell or bridge to paid offer through value-first content

Read the full file on GitHub · 82 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 82 lines · 192 tokens per session scan A 5aef95953023

Subscribe to this mod's changes

email-content-ideas is a skill published in the GitHub repository swan-gtm/gtm-skills (150 stars, last pushed 2d ago), licensed MIT. It adds 192 tokens to every session and 1,133 once invoked, about $0.0010 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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