A living library of B2B marketing Claude skill files built from the Exit Five B2B marketing podcast. Every skill sourced from expert practitioners. Auto-updates with new episodes.
Skill Claude CodeCodex
Guidance for B2B marketing leaders on structuring remote and distributed team communication, meeting cadence, async workflows, and trust-building — trigger when a user is managing or optimizing a remote marketing team.
Skill Claude CodeCodex
Guides Claude to help B2B marketers build accurate revenue forecasts, pipeline models, and budget justifications using conversion data, coverage ratios, and historical correlation — trigger when a user needs to forecast pipeline, justify marketing spend, or plan budget allocation.
Skill Claude CodeCodex
Guidance for building and scaling revenue operations functions, including funnel instrumentation, scoring models, sales-marketing alignment, ops team structure, and measurement frameworks — trigger when users ask about RevOps strategy, pipeline analytics, lead scoring, GTM operations, or ops hiring.
Skill Claude CodeCodex
Guidance for B2B marketers on enabling sales teams with messaging, content, tools, and processes—trigger when helping with sales-marketing alignment, sales content creation, outbound messaging, competitive enablement, or pipeline acceleration.
Skill Claude CodeCodex
Guidance for structuring go-to-market strategy in sales-led B2B organizations, including how to align marketing tactics to longer sales cycles and higher-intent buyer behavior.
Skill Claude CodeCodex
Guidance for aligning sales and marketing teams structurally, operationally, and culturally to drive shared revenue outcomes — trigger when addressing org design, cross-functional friction, shared metrics, or GTM planning.
Skill Claude CodeCodex
Guides Claude to help B2B marketers plan, execute, and measure SEO and search marketing programs—covering technical SEO, content strategy, AI search optimization, paid search, and measurement—using practices sourced exclusively from Exit Five podcast guests.
Skill Claude CodeCodex
Guidance for identifying, prioritizing, and acting on buying signals to improve outbound targeting, ABM, and paid media performance.
Skill Claude CodeCodex
Guidance on when and how to use SMS in B2B marketing contexts, including appropriate use cases for transactional messaging and opt-in requirements.
Skill Claude CodeCodex
Guides marketers through executing B2B social media content strategy across LinkedIn, Instagram, Twitter/X, and video — covering content mix, posting cadence, format selection, platform-specific tactics, and audience growth. Trigger when a user needs help creating, planning, or optimizing social content for B2B…
Skill Claude CodeCodex
Guides B2B marketers through social media strategy decisions, channel selection, content operations, posting cadence, measurement, and platform-specific best practices. Trigger when a user asks about social media planning, content creation workflows, channel prioritization, organic vs. paid tradeoffs, or…
Skill Claude CodeCodex
Guides Claude in helping B2B marketers evaluate, structure, and execute sponsorship programs—whether buying sponsorships as an advertiser or selling them as a media/event operator.
Skill Claude CodeCodex
Guidance for applying storytelling principles to B2B marketing copy, presentations, positioning, and internal communications — trigger when a user needs help structuring narratives, writing compelling copy, or building story-driven marketing assets.
Skill Claude CodeCodex
Guidance on planning and structuring in-person team offsites for remote marketing teams; trigger when a user is organizing a team retreat, offsite, or culture-building event.
Skill Claude CodeCodex
Guidance for B2B marketers on how to design, run, and learn from marketing experiments—covering budget allocation, channel testing, creative validation, measurement methodology, and experimentation culture. Trigger when a user is planning a test, evaluating a channel, allocating experimentation budget, or trying to…
Skill Claude CodeCodex
Guidance for building and executing thought leadership content strategy in B2B marketing, including content frameworks, channel tactics, category ownership, and authority-building approaches. Trigger when a user needs help developing thought leadership, building executive or founder voice, creating content IP, or…
Skill Claude CodeCodex
Guidance for evaluating and selecting marketing vendors, agencies, AI tools, and martech — covering evaluation frameworks, vetting questions, and stack management. Trigger when a user is assessing a new tool, auditing their tech stack, or selecting an agency or data provider.
Skill Claude CodeCodex
Guidance for planning, producing, distributing, and optimizing video content in B2B marketing contexts, including format selection, production workflows, AI tools, platform strategy, and measurement.
Skill Claude CodeCodex
Helps marketers build comfort and competence speaking on camera and using video as a marketing channel; trigger when a user asks about improving on-camera presence, video skills, or getting started with video content.
Skill Claude CodeCodex
Guides Claude in advising marketers on how to select, prioritize, and deploy visuals on product and landing pages to support messaging and drive conversion.
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Guides Claude to help marketers build accessible, ADA-compliant landing pages and web content by applying WCAG standards for contrast, layout, and readability.
Skill Claude CodeCodex
Helps B2B marketers plan, promote, run, and repurpose webinars — covering topic selection, format, length, attendance mechanics, follow-up, and content distribution. Trigger when a user is designing a webinar program, troubleshooting low attendance, or deciding how to structure a live session.
Skill Claude CodeCodex
Guides Claude to help marketers structure website navigation, CTAs, and page hierarchy to reduce cognitive load and drive conversions. Trigger when a user is auditing or redesigning website IA, navigation menus, or CTA strategy.
Skill Claude CodeCodex
Helps marketers audit and improve website technical performance, including page load speed and core web vitals, to reduce bounce rate and improve conversion.
At most 3 mods per repository are shown here, and a mod shipped inside a plugin is left to that plugin's page — the rest are on their repository pages: