activation-map

activation-map is a skill for Claude Code from The-Utopia-Studio/skills. It costs 20 tokens per session (250 once invoked), scanned A, a copy of activation-map, Apache-2.0.

A planning framework that connects customer segments and insights to marketing, sales, customer-success, or product actions, owners, and measures.

In plain words
What is it for?
Mapping campaigns, nurture programs, customer-success efforts, product changes, required assets, owners, deadlines, KPIs, and review cycles.
Why use it?
It helps teams turn segmentation into assigned work and track whether those actions achieve the original goal.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the utopia-gtm plugin — 86 skills shipped together

Good fit Mapping campaigns, nurture programs, customer-success efforts, product changes, required assets, owners, deadlines, KPIs, and review cycles.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/the-utopia-studio/skills/activation-map
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add The-Utopia-Studio/skills --skill activation-map
Clone the repo
git clone --depth 1 https://github.com/The-Utopia-Studio/skills

Made for: Claude Code.

Or install utopia-gtm, the plugin that ships this one along with the rest of its 86 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for activation-map

README.md
[![agentmods](https://agentmods.dev/badge/skills/the-utopia-studio/skills/activation-map/github.svg)](https://agentmods.dev/skills/the-utopia-studio/skills/activation-map)
Your own site
<a href="https://agentmods.dev/skills/the-utopia-studio/skills/activation-map"><img src="https://agentmods.dev/badge/skills/the-utopia-studio/skills/activation-map/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for activation-map

Your own site · 80×15
<a href="https://agentmods.dev/skills/the-utopia-studio/skills/activation-map"><img src="https://agentmods.dev/badge/skills/the-utopia-studio/skills/activation-map.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 20 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 250 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 100% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00020 $0.00250
Opus 5.5 $0.00008 $0.00100
Sonnet 5.5 $0.00004 $0.00050
Haiku 4.5 $0.00002 $0.00025

Measured 1mo ago against content hash 6523db57c121, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

activation-map scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 1mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

100% identical to activation-map — 0 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

plugins/utopia-gtm/skills/activation-map/SKILL.md · 32 lines

What it actually says

Activation Map Skill

When to Use

  • After defining new customer segments or insights that require action.
  • Aligning marketing, sales, CS, and product teams on who owns what.
  • Tracking adoption and performance of segment-driven campaigns.

Framework

  1. Segment/Insight Summary – describe target segments, size, and business goal.
  2. Play Mapping – list recommended plays (campaign, nurture, CS program, product change) with owners.
  3. Channel & Asset Needs – specify content, tooling, and integrations required.
  4. Measurement – define KPIs, dashboards, and review cadence.
  5. Feedback Loop – gather learnings, update plays, and inform next iteration.

Templates

  • Activation matrix (segment, play, owner, timing, KPI).
  • Brief template for play owners.
  • Scorecard format for exec reviews.

Tips

  • Keep owners accountable by including due dates and status fields.
  • Tie KPIs back to the original segmentation goal for clarity.
  • Pair with segmentation-framework updates to maintain alignment.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 1mo ago First seen · 32 lines · 20 tokens per session scan A 6523db57c121

Subscribe to this mod's changes

activation-map is a skill published in the GitHub repository The-Utopia-Studio/skills (7 stars, last pushed today), licensed Apache-2.0. It adds 20 tokens to every session and 250 once invoked, about $0.0001 per session on Opus 5.5. A static security scan graded it A with 0 findings. It is 100% identical to activation-map, differing in 0 lines, and is treated as a copy.

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