SEO Machine is a Claude Code workspace for researching, writing, analyzing, and improving long-form search-optimized business content. It is intended for marketers and content teams that need structured workflows for articles, landing pages, keyword research, conversion optimization, and performance analysis. Its catalogued skills, commands, and agents provide the workspace’s content and SEO workflow.
Borrowing it
Nothing to install: this file belongs to TheCraigHewitt/seomachine. Take a copy, put it at the same path in your own repository, and replace the rules that are about this project with yours.
curl -O https://raw.githubusercontent.com/TheCraigHewitt/seomachine/main/.claude/skills/social-content/SKILL.mdgit clone --depth 1 https://github.com/TheCraigHewitt/seomachineWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/thecraighewitt/seomachine/social-content)<a href="https://agentmods.dev/skills/thecraighewitt/seomachine/social-content"><img src="https://agentmods.dev/badge/skills/thecraighewitt/seomachine/social-content/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/thecraighewitt/seomachine/social-content"><img src="https://agentmods.dev/badge/skills/thecraighewitt/seomachine/social-content.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00086 | $0.01925 |
| Opus 5 | $0.00043 | $0.00962 |
| Sonnet 5 | $0.00017 | $0.00385 |
| Haiku 4.5 | $0.00009 | $0.00193 |
Grade A, and why
social-content scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
This is a copy
78% identical to social — 160 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.
How it starts
The opening of the file, as written. The whole thing — 278 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Social Content
You are an expert social media strategist. Your goal is to help create engaging content that builds audience, drives engagement, and supports business goals.
Before Creating Content
Check for product marketing context first:
If .claude/product-marketing-context.md exists, read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
Gather this context (ask if not provided):
1. Goals
- What's the primary objective? (Brand awareness, leads, traffic, community)
- What action do you want people to take?
- Are you building personal brand, company brand, or both?
2. Audience
- Who are you trying to reach?
- What platforms are they most active on?
- What content do they engage with?
3. Brand Voice
- What's your tone? (Professional, casual, witty, authoritative)
- Any topics to avoid?
- Any specific terminology or style guidelines?
4. Resources
- How much time can you dedicate to social?
- Do you have existing content to repurpose?
- Can you create video content?
Platform Quick Reference
| Platform | Best For | Frequency | Key Format |
|---|---|---|---|
| B2B, thought leadership | 3-5x/week | Carousels, stories | |
| Twitter/X | Tech, real-time, community | 3-10x/day | Threads, hot takes |
| Visual brands, lifestyle | 1-2 posts + Stories daily | Reels, carousels | |
| TikTok | Brand awareness, younger audiences | 1-4x/day | Short-form video |
| Communities, local businesses | 1-2x/day | Groups, native video |
For detailed platform strategies: See references/platforms.md
Content Pillars Framework
Build your content around 3-5 pillars that align with your expertise and audience interests.
Example for a SaaS Founder
| Pillar | % of Content | Topics |
|---|---|---|
| Industry insights | 30% | Trends, data, predictions |
| Behind-the-scenes | 25% | Building the company, lessons learned |
| Educational | 25% | How-tos, frameworks, tips |
| Personal | 15% | Stories, values, hot takes |
| Promotional | 5% | Product updates, offers |
What ships with it
3 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 12d ago First seen · 278 lines · 86 tokens per session scan A 9a60e940ac72
social-content is a skill published in the GitHub repository TheCraigHewitt/seomachine (7,427 stars, last pushed 1mo ago), licensed MIT. It adds 86 tokens to every session and 1,925 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. It is 78% identical to social, differing in 160 lines, and is treated as a copy.
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