funnel-analysis

funnel-analysis is a skill for Claude Code from thuong-nc/perlytics-skill. It costs 31 tokens per session (484 once invoked), scanned A, original, Apache-2.0.

An analysis method for a funnel: a sequence of steps where people or items can drop out, such as signing up, starting checkout, and paying. It measures each step separately and keeps track of the relevant denominator, or the group being counted.

In plain words
What is it for?
Use it to find where a sequential user journey loses people, compare step-by-step conversion, and identify which groups or time periods have the largest drop.
Why use it?
It prevents stage conversion, overall conversion, volume, and segment differences from being mixed together or estimated without evidence.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the perlytics-skill plugin — 16 skills shipped together

Good fit Use it to find where a sequential user journey loses people, compare step-by-step conversion, and identify which groups or time periods have the largest drop.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/thuong-nc/perlytics-skill/funnel-analysis
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add thuong-nc/perlytics-skill --skill funnel-analysis
Clone the repo
git clone --depth 1 https://github.com/thuong-nc/perlytics-skill

Made for: Claude Code.

Or install perlytics-skill, the plugin that ships this one along with the rest of its 16 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for funnel-analysis

README.md
[![agentmods](https://agentmods.dev/badge/skills/thuong-nc/perlytics-skill/funnel-analysis.svg)](https://agentmods.dev/skills/thuong-nc/perlytics-skill/funnel-analysis)
Your own site
<a href="https://agentmods.dev/skills/thuong-nc/perlytics-skill/funnel-analysis"><img src="https://agentmods.dev/badge/skills/thuong-nc/perlytics-skill/funnel-analysis.svg" alt="Measured on agentmods" height="20"></a>
Per session 31 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 484 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00031 $0.00484
Opus 5 $0.00015 $0.00242
Sonnet 5 $0.00006 $0.00097
Haiku 4.5 $0.00003 $0.00048

Measured 7d ago against content hash e47da5dfe37f, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-07, from the pricing page.

Security

Grade A, and why

funnel-analysis scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/funnel-analysis/SKILL.md · 79 lines

How it starts

The opening of the file, as written. The whole thing — 79 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Funnel Analysis

Purpose

Analyze stage-by-stage progression through a sequential flow without losing denominator discipline.

When to use

Use this skill when:

  • users move through defined steps
  • conversion can fail at multiple points
  • the team needs to know where and for whom the drop occurs

When not to use

Do not use this skill when:

  • the journey is not sequential
  • the question is about long-term retention rather than step conversion

Required thinking discipline

  • Define every stage clearly.
  • Keep entity and denominator explicit.
  • Distinguish stage conversion from cumulative conversion.
  • Separate volume issues from conversion-rate issues.
  • Evidence constraint: Every conclusion must cite specific data — a number, a rate, a segment, or a timeframe. Do not speculate without evidential basis. If data is insufficient, state what is missing rather than asserting an unsupported inference.

Workflow

  1. Define the funnel entity and steps.
  2. Confirm what counts as step completion.
  3. Calculate stage volume, stage conversion, and cumulative conversion.
  4. Compare with baseline or prior period.
  5. Break the funnel by important segments.
  6. Highlight the first meaningful break and any downstream effects.

Output format

  • Funnel definition
  • Stage table
  • Largest breakpoints
  • Segment differences
  • Likely explanations
  • Recommended next checks

Good example

Signup-to-paid funnel, user-level entity, weekly grain. The biggest break is trial start to first session for mobile-acquired users, where stage conversion fell from 62% to 49%.

Bad example

The funnel is weak in the middle.

Why this is bad:

  • stage names are vague
  • denominator is missing
  • no segment or baseline context

Practical notes

  • Include absolute counts and rates together.
  • Watch for a top-of-funnel mix shift that changes downstream rates.
  • If steps changed definition, call that out before interpretation.

Optional variants

  • Ecommerce: focus on product view, add to cart, checkout, payment success.
  • SaaS: focus on signup, activation event, return usage, paid conversion.

Read the full file on GitHub · 79 lines

Files

What ships with it

2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 7d ago First seen · 79 lines · 31 tokens per session scan A e47da5dfe37f

Subscribe to this mod's changes

funnel-analysis is a skill published in the GitHub repository thuong-nc/perlytics-skill (5 stars, last pushed 5mo ago), licensed Apache-2.0. It adds 31 tokens to every session and 484 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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