skill-074-server-side-tagging-assessment

skill-074-server-side-tagging-assessment is a skill for Claude Code from TrueClicks/claude-plugins. It costs 25 tokens per session (525 once invoked), scanned A, original, MIT.

An assessment of whether website tracking should move from the user’s browser to a server. Server-side tagging processes tracking data on a server before sending it to advertising services.

In plain words
What is it for?
It helps review current conversion tracking origins, website tag setup, development resources, and infrastructure readiness for server-side tagging.
Why use it?
It identifies possible issues with browser blockers, page speed, privacy controls, and the infrastructure needed for such a move. Google Ads data alone cannot complete the assessment.

Skill for Claude Code

Written for Claude Code: allowed-tools in frontmatter.

Part of the google-ads plugin — 145 skills, 4 commands shipped together

Good fit It helps review current conversion tracking origins, website tag setup, development resources, and infrastructure readiness for server-side tagging.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/trueclicks/claude-plugins/skill-074-server-side-tagging-assessment
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add TrueClicks/claude-plugins --skill skill-074-server-side-tagging-assessment
Clone the repo
git clone --depth 1 https://github.com/TrueClicks/claude-plugins

Made for: Claude Code.

Or install google-ads, the plugin that ships this one along with the rest of its 145 skills, 4 commands.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for skill-074-server-side-tagging-assessment

README.md
[![agentmods](https://agentmods.dev/badge/skills/trueclicks/claude-plugins/skill-074-server-side-tagging-assessment/github.svg)](https://agentmods.dev/skills/trueclicks/claude-plugins/skill-074-server-side-tagging-assessment)
Your own site
<a href="https://agentmods.dev/skills/trueclicks/claude-plugins/skill-074-server-side-tagging-assessment"><img src="https://agentmods.dev/badge/skills/trueclicks/claude-plugins/skill-074-server-side-tagging-assessment/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for skill-074-server-side-tagging-assessment

Your own site · 80×15
<a href="https://agentmods.dev/skills/trueclicks/claude-plugins/skill-074-server-side-tagging-assessment"><img src="https://agentmods.dev/badge/skills/trueclicks/claude-plugins/skill-074-server-side-tagging-assessment.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 25 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 525 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00025 $0.00525
Opus 5.5 $0.00010 $0.00210
Sonnet 5.5 $0.00005 $0.00105
Haiku 4.5 $0.00003 $0.00052

Measured 21d ago against content hash babd71cb47b3, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

skill-074-server-side-tagging-assessment scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 21d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

plugins/google-ads/skills/skill-074-server-side-tagging-assessment/SKILL.md · 77 lines

How it starts

The opening of the file, as written. The whole thing — 77 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Skill 074: Server-Side Tagging Assessment

Purpose

Evaluate the readiness and benefit of migrating from client-side to server-side tagging. Server-side tagging improves data accuracy, reduces page load impact, and provides better control over data flowing to advertising platforms.

Data Requirements

Data Source: Standard (plus external assessment)

Standard Data:

  • data/account/conversion_actions.md - Conversion tracking setup
  • data/account/account_summary.md - Account configuration

Note: Full server-side tagging assessment requires website/infrastructure access beyond Google Ads data.

Reference GAQL:

SELECT
  conversion_action.name,
  conversion_action.type,
  conversion_action.origin
FROM conversion_action
WHERE conversion_action.status = 'ENABLED'

Use /google-ads:get-custom to check conversion action origins.

Analysis Steps

  1. Assess current tracking: Review conversion action types and origins (website tag, import, etc.).
  2. Identify benefit triggers: High ad blocker impact, page speed issues, privacy requirements.
  3. Evaluate readiness: GTM usage, development resources, infrastructure availability.
  4. Recommend approach: Migration priority based on benefits vs. effort.

Thresholds

Condition Severity
GDPR/CCPA strict requirements + no server-side Critical
Estimated >20% tracking loss to ad blockers Critical
Page speed heavily impacted by tags (>500ms) Warning
No server-side tagging but high traffic Warning
Simple tracking setup, low traffic Info (may not need)

Output

Short (default):

## Server-Side Tagging Assessment

**Account:** [Name] | **Recommendation:** [Proceed/Wait/Not Needed]

### Current State
| Factor | Status | Impact |
|--------|--------|--------|
| Tracking method | [Client-side/Server-side] | - |
| Privacy requirements | [High/Medium/Low] | [Assessment] |
| Estimated ad blocker impact | [%] | [Assessment] |

### Critical ([Count])
- **[Issue]**: [Description] -> [Fix]

### Recommendations
1. [Priority action]
2. [Secondary action]

Read the full file on GitHub · 77 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 21d ago First seen · 77 lines · 25 tokens per session scan A babd71cb47b3

Subscribe to this mod's changes

skill-074-server-side-tagging-assessment is a skill published in the GitHub repository TrueClicks/claude-plugins (2 stars, last pushed 22d ago), licensed MIT. It adds 25 tokens to every session and 525 once invoked, about $0.0001 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-10-08.

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