platform: Skill for Claude Code

.agents/skills/marketing-psychology/SKILL.md

marketing-psychology is a skill for Claude Code, Codex from tutur3u/platform. It costs 19 tokens per session (105 once invoked), scanned A, a copy of marketing-psychology, Apache-2.0.

A marketing guidance skill based on psychology, behavioral science, and mental models—ways of thinking that help explain how people make decisions and respond to products.

In plain words
What is it for?
Use it to understand buying decisions, choose relevant mental models, develop marketing ideas, and apply behavioral principles to campaigns.
Why use it?
It helps replace guesses about why people buy or act with clearer explanations of customer behavior. It also frames persuasion as something to apply ethically.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: installed under .agents/ (shared by several agents).

This is tutur3u/platform's own configuration. It tells Claude Code and Codex how to work on platform itself, so it is not a mod to install elsewhere. Copy it as a starting point and replace the rules that are about this project. Everything platform configures →

Reuse

Borrowing it

Nothing to install: this file belongs to tutur3u/platform. Take a copy, put it at the same path in your own repository, and replace the rules that are about this project with yours.

Copy the file
curl -O https://raw.githubusercontent.com/tutur3u/platform/main/.agents/skills/marketing-psychology/SKILL.md
Clone the repo
git clone --depth 1 https://github.com/tutur3u/platform

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for marketing-psychology

README.md
[![agentmods](https://agentmods.dev/badge/skills/tutur3u/platform/marketing-psychology/github.svg)](https://agentmods.dev/skills/tutur3u/platform/marketing-psychology)
Your own site
<a href="https://agentmods.dev/skills/tutur3u/platform/marketing-psychology"><img src="https://agentmods.dev/badge/skills/tutur3u/platform/marketing-psychology/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for marketing-psychology

Your own site · 80×15
<a href="https://agentmods.dev/skills/tutur3u/platform/marketing-psychology"><img src="https://agentmods.dev/badge/skills/tutur3u/platform/marketing-psychology.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 19 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 105 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 83% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00019 $0.00105
Opus 5 $0.00010 $0.00053
Sonnet 5 $0.00004 $0.00021
Haiku 4.5 $0.00002 $0.00011

Measured 6d ago against content hash e9451786f87a, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

marketing-psychology scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 6d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

83% identical to marketing-psychology — 454 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

.agents/skills/marketing-psychology/SKILL.md · 14 lines

What it actually says

Marketing Psychology

Select behavioral principles relevant to the audience and marketing decision. Apply them honestly; do not invent customer evidence or use deceptive consent patterns.

Read references/workflow-guide.md for the relevant commands and examples. Search its headings for the current operation; do not load the entire catalog for a small task.

Run bundled scripts and templates from the skill directory so their relative paths resolve.

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 6d ago Changed · -438 lines · -60 tokens per session e9451786f87a
  2. 13d ago First seen · 452 lines · 79 tokens per session scan A 793332c9374b

Subscribe to this mod's changes

marketing-psychology is a skill published in the GitHub repository tutur3u/platform (53 stars, last pushed yesterday), licensed Apache-2.0. It adds 19 tokens to every session and 105 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. It is 83% identical to marketing-psychology, differing in 454 lines, and is treated as a copy.

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