advanced-email-marketing

advanced-email-marketing is a skill for Claude Code from uppifyagency/bettercallclaudegrowth. It costs 75 tokens per session (2,201 once invoked), scanned A, original, MIT.

A reference guide for planning automated email journeys. It covers how messages can respond to customer actions or groups, including welcome, abandoned-cart, and win-back sequences.

In plain words
What is it for?
Use it to design customer journeys, triggers, RFM segmentation, automated email workflows, deliverability plans, GDPR-aware campaigns, A/B tests, and related advertising.
Why use it?
It helps separate email automation strategy from simply sending newsletters. It also brings customer grouping, delivery practices, privacy rules, testing, and connected channels into the planning process.

Skill for Claude Code

Written for Claude Code: allowed-tools in frontmatter.

Part of the bettercallclaudegrowth plugin — 9 skills, 11 commands, 3 agents shipped together

Good fit Use it to design customer journeys, triggers, RFM segmentation, automated email workflows, deliverability plans, GDPR-aware campaigns, A/B tests, and related advertising.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/uppifyagency/bettercallclaudegrowth/advanced-email-marketing
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add uppifyagency/bettercallclaudegrowth --skill advanced-email-marketing
Clone the repo
git clone --depth 1 https://github.com/uppifyagency/bettercallclaudegrowth

Made for: Claude Code.

Or install bettercallclaudegrowth, the plugin that ships this one along with the rest of its 9 skills, 11 commands, 3 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for advanced-email-marketing

README.md
[![agentmods](https://agentmods.dev/badge/skills/uppifyagency/bettercallclaudegrowth/advanced-email-marketing/github.svg)](https://agentmods.dev/skills/uppifyagency/bettercallclaudegrowth/advanced-email-marketing)
Your own site
<a href="https://agentmods.dev/skills/uppifyagency/bettercallclaudegrowth/advanced-email-marketing"><img src="https://agentmods.dev/badge/skills/uppifyagency/bettercallclaudegrowth/advanced-email-marketing/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for advanced-email-marketing

Your own site · 80×15
<a href="https://agentmods.dev/skills/uppifyagency/bettercallclaudegrowth/advanced-email-marketing"><img src="https://agentmods.dev/badge/skills/uppifyagency/bettercallclaudegrowth/advanced-email-marketing.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 75 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,201 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00075 $0.02201
Opus 5 $0.00037 $0.01100
Sonnet 5 $0.00015 $0.00440
Haiku 4.5 $0.00007 $0.00220

Measured 12d ago against content hash 4a681c62b74f, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

advanced-email-marketing scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

bettercallclaudegrowth/skills/advanced-email-marketing/SKILL.md · 119 lines

How it starts

The opening of the file, as written. The whole thing — 119 lines — stays where its author put it; the contents beside it link to each section on GitHub.

AEMA — Email Marketing Automation avanzata

Author: Alessandro Frangioni (ROADS® agency) + 20 contributors | Pages: ~237 | Chapters: 10 | Generated: 2026-06-05

How to use this skill

  • Without arguments — loads the core frameworks below to design a strategy.
  • With an argument — ask about segmentation, welcome series, RFM, abandoned cart, GDPR…: the relevant chapter is read before answering.
  • With a chapter — ask for ch06; that file is loaded.
  • Browse — "which chapters do you have?" for the full index.

When you ask about a topic not covered in the Core Frameworks below, the relevant chapter is read before answering.


Founding principle

Strategy → then platform. Profiling → then automation. Do not choose the tool before the strategy (mistake #1: only ~10% of the potential is used). And "Sending newsletters ≠ doing marketing automation" (mistake #2). Not doing MA means leaving ~70% of potential revenue on the table; email remains the channel with the highest ROI.

Email marketing today is one piece of the marketing automation puzzle, integrated with e-commerce, website, landing pages, SMS, push notifications, CRM and CDP. The inbox is an intimate place: access is a grant of trust — do not burn it with mass offers.

The 3 pillars of strategy (Matteuzzi framework → ch01)

  1. Analysis — 4 areas: internal, demand, competition, trends. "Blood tests" before any plan.
  2. Planning — 5 points (OKR-style): objectives (max 3, quarterly) → key results (max 3 per objective) → tactics (the how, anchored to the customer journey) → KPIs (leading vs lagging key results) → action list (who-what-by when).
  3. Execution — the most important thing is testing.

The 8 activation/segmentation triggers (→ ch05)

Lead acquisition · Email interactions · Events/dates · Contact attributes · On-site behaviour · Shopping experience · CRM · CDP. Each trigger generates both automations and dynamic segments.

Read the full file on GitHub · 119 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 119 lines · 75 tokens per session scan A 4a681c62b74f

Subscribe to this mod's changes

advanced-email-marketing is a skill published in the GitHub repository uppifyagency/bettercallclaudegrowth (5 stars, last pushed 3mo ago), licensed MIT. It adds 75 tokens to every session and 2,201 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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