Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add uppifyagency/bettercallclaudegrowth --skill hormozi-leadsgit clone --depth 1 https://github.com/uppifyagency/bettercallclaudegrowthWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/uppifyagency/bettercallclaudegrowth/hormozi-leads)<a href="https://agentmods.dev/skills/uppifyagency/bettercallclaudegrowth/hormozi-leads"><img src="https://agentmods.dev/badge/skills/uppifyagency/bettercallclaudegrowth/hormozi-leads/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/uppifyagency/bettercallclaudegrowth/hormozi-leads"><img src="https://agentmods.dev/badge/skills/uppifyagency/bettercallclaudegrowth/hormozi-leads.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00084 | $0.03062 |
| Opus 5 | $0.00042 | $0.01531 |
| Sonnet 5 | $0.00017 | $0.00612 |
| Haiku 4.5 | $0.00008 | $0.00306 |
Grade A, and why
hormozi-leads scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 135 lines — stays where its author put it; the contents beside it link to each section on GitHub.
$100M Leads — How to Get Strangers To Want To Buy Your Stuff
Author: Alex Hormozi (Acquisition.com Vol. II) | Pages: ~309 | Chapters: 17 | Generated: 2026-06-06
How to Use This Skill
- Without arguments — load the Core Frameworks below for reference.
- With a topic — ask about
lead magnets,cold outreach,CAC,referrals, etc.; I find and read the relevant chapter. - With a chapter — ask for
ch08; I load that specific chapter file. - Browse — ask "what chapters do you have?" to see the full index.
When you ask about a topic not in the Core Frameworks below, I read the relevant chapter file (see Topic Index) before answering.
Core Frameworks & Mental Models
The whole game. A lead is a person you can contact. Advertising is the act of letting people know about your stuff. The goal is never raw leads — it's engaged leads (people who show interest by giving you their time/attention). The chain: Leads → Engaged Leads → Customers. Double your engaged leads and you roughly double your business.
THE CORE FOUR — the master framework. There are only four ways one person can let others know about anything: two audiences × two communication modes.
| One-to-One (private) | One-to-Many (public) | |
|---|---|---|
| Warm (gave permission / know you) | Warm Outreach | Post Free Content |
| Cold (strangers / no permission) | Cold Outreach | Run Paid Ads |
If you aren't getting enough leads, you're not doing the Core Four with enough skill or volume. Automation/scale are amplifiers of these four — never a "fifth way." First ask "warm or cold?", then "1-to-1 or 1-to-many?" → that names your method.
LEAD MAGNETS — a complete solution to a narrow problem (free/low-cost) that reveals a bigger problem your core offer solves ("salty pretzels at a bar make you buy a drink"). Advertise your core offer directly first; lead with a magnet when the offer is expensive or buyers need to know more. Three types: (1) Reveal a Problem (diagnosis), (2) Sample/Trial, (3) One Step of a Multi-Step Process. The 7 steps: ① pick the narrow problem + who, ② how to solve it, ③ how to deliver it, ④ test what to name it, ⑤ make it easy to consume, ⑥ make it darn good, ⑦ make it easy to tell you they want more (the CTA). Make it a Grand Slam Offer even when free.
What ships with it
20 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
- chapters/ch01-start-here.md 6.3 KB
- chapters/ch02-advertising-simplified.md 5.2 KB
- chapters/ch03-lead-magnets.md 8.0 KB
- chapters/ch04-the-core-four.md 5.0 KB
- chapters/ch05-warm-outreach.md 7.7 KB
- chapters/ch06-post-free-content-1.md 7.3 KB
- chapters/ch07-post-free-content-2.md 7.8 KB
- chapters/ch08-cold-outreach.md 8.5 KB
- chapters/ch09-run-paid-ads-1.md 7.5 KB
- chapters/ch10-run-paid-ads-2.md 7.8 KB
- chapters/ch11-core-four-on-steroids.md 7.9 KB
- chapters/ch12-get-lead-getters.md 6.4 KB
- chapters/ch13-customer-referrals.md 8.6 KB
- chapters/ch14-employees.md 8.7 KB
- chapters/ch15-agencies.md 7.9 KB
- chapters/ch16-affiliates-partners.md 8.6 KB
- chapters/ch17-get-started.md 8.7 KB
- cheatsheet.md 3.0 KB
- glossary.md 7.6 KB
- patterns.md 19 KB
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 12d ago First seen · 135 lines · 84 tokens per session scan A 0fa90bf8d0c4
hormozi-leads is a skill published in the GitHub repository uppifyagency/bettercallclaudegrowth (5 stars, last pushed 3mo ago), licensed MIT. It adds 84 tokens to every session and 3,062 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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