disclosure-assessment

Disclosure Assessment

What This Skill Does

Produces a disclosure requirements brief for a specific piece of content, identifying what must be disclosed, under which regulatory framework, and in what format — covering FTC, ASA, UCPD, and platform-specific rules across all common media formats.

When To Use This Skill

• You are producing sponsored content, an advertorial, or a paid partnership piece and need to know what disclosure is legally required
• You are placing an op-ed or article on behalf of a client and want to check whether the commercial relationship triggers disclosure obligations
• You are working across multiple platforms or jurisdictions and need to understand which rules apply where
• You want format-specific disclosure templates (print, video, audio, social, newsletter) rather than general principles

What You Need To Provide

Required: The content type (op-ed, sponsored article, podcast ad read, YouTube integration, social media post, newsletter, advertorial, event sponsorship); the relationship (who paid whom and what for — direct payment, gifted product, affiliate, equity, retainer, in-kind); the platform (where it will be published); the jurisdictions (where the audience, publisher, and sponsor are based).

Optional: Whether the content is a one-off or part of an ongoing partnership; whether the writer or creator has existing disclosure practices; whether the content makes specific product claims (triggers additional FTC requirements); whether the sponsor is in a regulated industry (pharmaceuticals, finance, alcohol).

How the Assistant Approaches This

1. Identifies applicable regulatory frameworks. Maps every framework that applies to the specific combination of content type, relationship, platform, and jurisdictions — FTC Endorsement Guides, ASA/CAP Code, EU UCPD national implementations, and platform-specific rules. Flags all that apply, not just one.

2. Specifies disclosure requirements. For this exact combination, states what must be disclosed, where it must appear, what language to use, and what is not sufficient. Practical and specific, not general principles.