gtm-exec-plan

gtm-exec-plan is a skill for Claude Code, Codex from varunk130/ai-gtm-skill-library. It costs 108 tokens per session (1,915 once invoked), scanned A, original, MIT.

A go-to-market planning tool creates a 3–4 page executive brief and a four-slide PowerPoint deck for launching a product, feature, or platform. It brings together market analysis, product positioning, competitors, sales channels, and launch timing.

In plain words
What is it for?
Use it to prepare leadership or board reviews, start a product launch, refresh an existing product’s market plan, or align teams around a launch strategy. It needs details such as the product, audience, value proposition, launch date, and competitors.
Why use it?
It turns scattered launch decisions into a short plan that leaders and teams can review together. This reduces the work of preparing separate strategy documents and presentation slides.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: positional $N argument.

Good fit Use it to prepare leadership or board reviews, start a product launch, refresh an existing product’s market plan, or align teams around a launch strategy. It needs details such as the product, audience, value proposition, launch date, and competitors.

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Install with agentmods
npx agentmods add skills/varunk130/ai-gtm-skill-library/gtm-exec-plan
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add varunk130/ai-gtm-skill-library --skill gtm-exec-plan
Clone the repo
git clone --depth 1 https://github.com/varunk130/ai-gtm-skill-library

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for gtm-exec-plan

README.md
[![agentmods](https://agentmods.dev/badge/skills/varunk130/ai-gtm-skill-library/gtm-exec-plan/github.svg)](https://agentmods.dev/skills/varunk130/ai-gtm-skill-library/gtm-exec-plan)
Your own site
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Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for gtm-exec-plan

Your own site · 80×15
<a href="https://agentmods.dev/skills/varunk130/ai-gtm-skill-library/gtm-exec-plan"><img src="https://agentmods.dev/badge/skills/varunk130/ai-gtm-skill-library/gtm-exec-plan.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 108 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,915 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00108 $0.01915
Opus 5 $0.00054 $0.00958
Sonnet 5 $0.00022 $0.00383
Haiku 4.5 $0.00011 $0.00192

Measured 11d ago against content hash e3a550ee8c36, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

gtm-exec-plan scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

gtm-skills/gtm-exec-plan/SKILL.md · 175 lines

How it starts

The opening of the file, as written. The whole thing — 175 lines — stays where its author put it; the contents beside it link to each section on GitHub.

GTM Exec Plan (PRIME Framework)

Create a polished, executive-ready Go-To-Market brief (3-4 pages) and a 4-slide GTM PowerPoint deck for any new product, feature, or platform initiative. PRIME synthesizes insights from across the GTM skill library into two high-impact deliverables that are ready for leadership review.

When to Use

  • Presenting a GTM strategy to leadership or a steering committee
  • Kicking off a new product launch and need an executive-ready plan
  • Preparing a GTM strategy for a platform play (e.g., ACME Insight Studio, API ecosystem)
  • Board or investor readiness for a go-to-market motion
  • Quarterly GTM refresh for an existing product line
  • Cross-functional alignment on a launch strategy

What You'll Need

Critical inputs (ask if not provided):

  • Product or feature name
  • One-sentence value proposition
  • Target audience (persona, segment, industry)
  • Launch timeline or target date
  • Top 3 competitors

Nice-to-have (will enrich the output):

  • Outputs from other skills: market-analyzer, position-lock, battle-scanner, demand-engine
  • Pricing model or tier structure
  • Internal stakeholder priorities or constraints
  • Partner or ecosystem context
  • Win/loss data or customer feedback themes

PRIME Framework

The brief and deck are organized around five executive sections:

Section What It Covers Brief Length Deck Presence
Positioning Why this product wins: value prop, differentiation, messaging hierarchy ~1 page Slide 2
Readiness Market context, competitive landscape, timing rationale ~0.5 page Slide 2
Impact Revenue model, target metrics, success criteria, projected outcomes ~0.5 page Slide 3
Motion Channel strategy, demand gen approach, partner leverage, enablement plan ~1 page Slide 3
Execution Phased timeline, milestones, owners, go/no-go gates ~0.5 page Slide 4

Process

Step 1: Gather and Synthesize Inputs

Read the full file on GitHub · 175 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 175 lines · 108 tokens per session scan A e3a550ee8c36

Subscribe to this mod's changes

gtm-exec-plan is a skill published in the GitHub repository varunk130/ai-gtm-skill-library (6 stars, last pushed 1mo ago), licensed MIT. It adds 108 tokens to every session and 1,915 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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