content-experimentation-best-practices

content-experimentation-best-practices is a skill for Claude Code, Codex from vercel-labs/sanity-copilot-eve-template. It costs 60 tokens per session (342 once invoked), scanned A, a copy of content-experimentation-best-practices, MIT.

Guidance for planning and interpreting content experiments, including A/B tests, where two versions are compared, and multivariate tests, where several changes are tested together.

In plain words
What is it for?
Use it to form hypotheses, select success metrics, design variants, plan statistical analysis, connect experiments to a CMS, and identify common testing mistakes.
Why use it?
It helps teams choose fair tests, useful measurements, adequate sample sizes, and sound interpretations instead of relying on opinions or random fluctuations.

Skill for Claude CodeCodex ✓ vendor

Written for no agent in particular: nothing here depends on one.

Good fit Use it to form hypotheses, select success metrics, design variants, plan statistical analysis, connect experiments to a CMS, and identify common testing mistakes.

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Install with agentmods
npx agentmods add skills/vercel-labs/sanity-copilot-eve-template/content-experimentation-best-practices
About the project

Sanity Copilot eve Template is a Slack-based assistant that lets team members query and edit Sanity content, inspect schemas, manage drafts and releases, and send long-form drafts to Notion. Teams use it to work on Sanity projects through Slack with each person's permissions and approval controls for sensitive actions. The catalogue add-ons support this agent workflow.

vercel-labs/sanity-copilot-eve-template · 5 stars · on GitHub · vercel.com

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add vercel-labs/sanity-copilot-eve-template --skill content-experimentation-best-practices
Clone the repo
git clone --depth 1 https://github.com/vercel-labs/sanity-copilot-eve-template

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for content-experimentation-best-practices

README.md
[![agentmods](https://agentmods.dev/badge/skills/vercel-labs/sanity-copilot-eve-template/content-experimentation-best-practices/github.svg)](https://agentmods.dev/skills/vercel-labs/sanity-copilot-eve-template/content-experimentation-best-practices)
Your own site
<a href="https://agentmods.dev/skills/vercel-labs/sanity-copilot-eve-template/content-experimentation-best-practices"><img src="https://agentmods.dev/badge/skills/vercel-labs/sanity-copilot-eve-template/content-experimentation-best-practices/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for content-experimentation-best-practices

Your own site · 80×15
<a href="https://agentmods.dev/skills/vercel-labs/sanity-copilot-eve-template/content-experimentation-best-practices"><img src="https://agentmods.dev/badge/skills/vercel-labs/sanity-copilot-eve-template/content-experimentation-best-practices.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 60 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 342 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 98% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00060 $0.00342
Opus 5 $0.00030 $0.00171
Sonnet 5 $0.00012 $0.00068
Haiku 4.5 $0.00006 $0.00034

Measured 11d ago against content hash 3bfc88457e2c, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

content-experimentation-best-practices scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

98% identical to content-experimentation-best-practices — 4 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

agent/skills/content-experimentation-best-practices/SKILL.md · 38 lines

What it actually says

Content Experimentation Best Practices

Principles and patterns for running effective content experiments to improve conversion rates, engagement, and user experience.

When to Apply

Reference these guidelines when:

  • Setting up A/B or multivariate testing infrastructure
  • Designing experiments for content changes
  • Analyzing and interpreting test results
  • Building CMS integrations for experimentation
  • Deciding what to test and how

Core Concepts

A/B Testing

Comparing two variants (A vs B) to determine which performs better.

Multivariate Testing

Testing multiple variables simultaneously to find optimal combinations.

Statistical Significance

The confidence level that results aren't due to random chance.

Experimentation Culture

Making decisions based on data rather than opinions (HiPPO avoidance).

References

Start with the reference that matches the current problem, such as design, statistics, CMS integration, or pitfalls. See references/ for detailed guidance:

  • references/experiment-design.md — Hypothesis framework, metrics, sample size, and what to test
  • references/statistical-foundations.md — p-values, confidence intervals, power analysis, Bayesian methods
  • references/cms-integration.md — CMS-managed variants, field-level variants, external platforms
  • references/common-pitfalls.md — 17 common mistakes across statistics, design, execution, and interpretation
Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 38 lines · 60 tokens per session scan A 3bfc88457e2c

Subscribe to this mod's changes

content-experimentation-best-practices is a skill published in the GitHub repository vercel-labs/sanity-copilot-eve-template (5 stars, last pushed 22d ago), licensed MIT. It adds 60 tokens to every session and 342 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. It is 98% identical to content-experimentation-best-practices, differing in 4 lines, and is treated as a copy.

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