brand-context

brand-context is a skill for Claude Code, Codex from vercel-labs/marketing-team-eve-template. It costs 37 tokens per session (749 once invoked), scanned A, original, MIT.

A guide for creating and maintaining a shared document that explains a team’s product, audience, market position, messages, writing style, and unresolved questions.

In plain words
What is it for?
Use it when writing or updating the team’s brand context document, deciding what belongs in it, organising its sections, or merging new information safely.
Why use it?
It prevents each specialist from guessing what the product is or how to describe it. It also helps the document stay useful without becoming too long or losing existing information.

Skill for Claude CodeCodex ✓ vendor

Written for no agent in particular: nothing here depends on one.

Good fit Use it when writing or updating the team’s brand context document, deciding what belongs in it, organising its sections, or merging new information safely.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/vercel-labs/marketing-team-eve-template/brand-context
About the project

vercel-labs/marketing-team-eve-template is a deployable team of AI marketing agents led by a coordinating agent that delegates launches, writing, and conversion work to specialists. Teams use it through Slack or a terminal to create blog drafts, social posts, and email campaigns in Notion, Typefully, and Resend, with approval required for irreversible actions. The catalogue skills and instructions define workflows for using this marketing team.

vercel-labs/marketing-team-eve-template · 436 stars · on GitHub · vercel.com

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add vercel-labs/marketing-team-eve-template --skill brand-context
Clone the repo
git clone --depth 1 https://github.com/vercel-labs/marketing-team-eve-template

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brand-context

README.md
[![agentmods](https://agentmods.dev/badge/skills/vercel-labs/marketing-team-eve-template/brand-context/github.svg)](https://agentmods.dev/skills/vercel-labs/marketing-team-eve-template/brand-context)
Your own site
<a href="https://agentmods.dev/skills/vercel-labs/marketing-team-eve-template/brand-context"><img src="https://agentmods.dev/badge/skills/vercel-labs/marketing-team-eve-template/brand-context/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for brand-context

Your own site · 80×15
<a href="https://agentmods.dev/skills/vercel-labs/marketing-team-eve-template/brand-context"><img src="https://agentmods.dev/badge/skills/vercel-labs/marketing-team-eve-template/brand-context.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 37 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 749 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector warn 7 Sept 2026
SkillSpector: 1 finding, up to medium

These are SkillSpector’s own severities. On a checked sample its high-severity flags on skills were ~96% false positives — a documented command, a public API, a “never do X” rule — so we show them as a caution to read, not a verdict. Why →

  • medium Excessive Agency · line 35
    Skill enables autonomous high-impact decisions without human-in-the-loop verification. Critical operations (destructive commands, financial transactions, data deletion) should require explicit user confirmation.
    Fix: Add human-in-the-loop confirmation for destructive, irreversible, or high-impact operations. Never auto-execute commands that modify files, send data, or alter system state.
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00037 $0.00749
Opus 5 $0.00018 $0.00375
Sonnet 5 $0.00007 $0.00150
Haiku 4.5 $0.00004 $0.00075

Measured 13d ago against content hash 77cfdc9bfa87, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

brand-context scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 13d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

agent/subagents/product-marketer/skills/brand-context/SKILL.md · 52 lines

How it starts

The opening of the file, as written. The whole thing — 52 lines — stays where its author put it; the contents beside it link to each section on GitHub.

The brand context document

This is the document every specialist loads at the start of every task. That makes it the highest-leverage thing you write and the easiest to ruin, in two directions: too thin and everyone guesses, too long and everyone pays for it on every delegation.

Write it as a briefing for a competent colleague who has never seen the product. Not a manifesto, not an archive.

What goes in

Six sections, in this order, because that's roughly the order a reader needs them.

  1. What the product is. Two or three sentences, plain, no category jargon. What it does and what it replaces.
  2. Who it's for. The primary segment, specifically enough to predict a problem and a buyer. Secondary segments named as secondary.
  3. Positioning. The alternative you beat, the differentiators worth claiming, and the proof for each.
  4. Messaging. The core message and the three or four pillars, each with its proof and its grade.
  5. Voice. How the team writes, with two or three real examples, and the phrases that are off-limits.
  6. Open questions. What isn't settled, and what would settle it.

Section 6 is the one people delete and the one that earns its place. It's how a specialist knows to hedge a claim rather than assert it.

What stays out

  • Campaign and task detail. A launch brief, this quarter's theme, a specific piece's angle. Those belong in the delegation that needs them. Everything in this document is read by every task, so anything task-specific is a cost paid many times for one use.
  • Long-form source material. Interview transcripts, full competitor teardowns, the complete messaging framework. Store those as assets and reference them.
  • Anything you can't support. An aspiration written as a fact will be published as a fact by someone downstream.
  • Preferences about how a person likes to work. Those live in the per-user preferences document, not here. This document describes the product, not the reader.

Length

Keep it to a page or two. The size cap in the tool is a backstop, not a target.

Read the full file on GitHub · 52 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 13d ago First seen · 52 lines · 37 tokens per session scan A 77cfdc9bfa87

Subscribe to this mod's changes

brand-context is a skill published in the GitHub repository vercel-labs/marketing-team-eve-template (436 stars, last pushed 23d ago), licensed MIT. It adds 37 tokens to every session and 749 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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