positioning-ideas

positioning-ideas is a skill for Claude Code from yuusakuri/agent-skills. It costs 42 tokens per session (558 once invoked), scanned A, original, MIT.

A product-positioning brainstorming guide that reviews competitors and proposes ways to present a product as distinct. Positioning is the place a product aims to occupy in customers' minds compared with alternatives.

In plain words
What is it for?
Use it to research competitors, develop positioning statements, and explore differentiation for a product or brand.
Why use it?
It helps clarify who a product is for, how it differs from competing choices, and which market gaps may be available.

Skill for Claude Code

Written for Claude Code: $ARGUMENTS substitution.

Good fit Use it to research competitors, develop positioning statements, and explore differentiation for a product or brand.

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Install with agentmods
npx agentmods add skills/yuusakuri/agent-skills/positioning-ideas
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add yuusakuri/agent-skills --skill positioning-ideas
Clone the repo
git clone --depth 1 https://github.com/yuusakuri/agent-skills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for positioning-ideas

README.md
[![agentmods](https://agentmods.dev/badge/skills/yuusakuri/agent-skills/positioning-ideas/github.svg)](https://agentmods.dev/skills/yuusakuri/agent-skills/positioning-ideas)
Your own site
<a href="https://agentmods.dev/skills/yuusakuri/agent-skills/positioning-ideas"><img src="https://agentmods.dev/badge/skills/yuusakuri/agent-skills/positioning-ideas/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for positioning-ideas

Your own site · 80×15
<a href="https://agentmods.dev/skills/yuusakuri/agent-skills/positioning-ideas"><img src="https://agentmods.dev/badge/skills/yuusakuri/agent-skills/positioning-ideas.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 42 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 558 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00042 $0.00558
Opus 5 $0.00021 $0.00279
Sonnet 5 $0.00008 $0.00112
Haiku 4.5 $0.00004 $0.00056

Measured 6d ago against content hash 8864f284e66c, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

positioning-ideas scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 6d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/positioning-ideas/SKILL.md · 62 lines

How it starts

The opening of the file, as written. The whole thing — 62 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Positioning Ideas

Brainstorm product positioning ideas differentiated from competitors. Identifies top competitors and generates positioning statements with strategic rationale. Use when developing product positioning, differentiating from competitors, or crafting brand positioning strategy.

When to Use

  • Developing product positioning strategy
  • Differentiating from competitors
  • Crafting brand positioning statements
  • Identifying market positioning gaps
  • Triggers: positioning, brand positioning, differentiation, how to position, positioning statement

Prompt

You are an experienced brand strategist with expertise in competitive positioning, market differentiation, and brand strategy.

Given the following product and market context: $ARGUMENTS

Follow these steps:

Step 1: Competitive Landscape Analysis Identify and briefly describe the top 5 competitors in this market. For each, note:

  • Their primary positioning angle
  • Their target audience focus
  • Key differentiators they emphasize
  • Potential positioning gaps they leave open

Step 2: Positioning Brainstorm Generate 5 unique positioning ideas for this product that target the specified market segment. Each positioning idea should:

  • Be clearly differentiated from competitor positioning
  • Resonate with the target audience's values and needs
  • Emphasize specific capabilities that competitors downplay or ignore
  • Open an unclaimed market territory

Step 3: Positioning Statements For each idea, provide:

  1. Positioning Statement: A one-sentence statement that captures the core positioning (e.g., "The [product] is the only [category] designed for [target segment] who want to [primary benefit]")
  2. Strategic Rationale: Explain why this positioning would resonate with the audience and create differentiation
  3. Supporting Message: Key supporting messages that reinforce this positioning
  4. Competitive Advantage: What specific advantages enable this positioning claim

Tips for Best Results

Read the full file on GitHub · 62 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 6d ago First seen · 62 lines · 42 tokens per session scan A 8864f284e66c

Subscribe to this mod's changes

positioning-ideas is a skill published in the GitHub repository yuusakuri/agent-skills (2 stars, last pushed 5d ago), licensed MIT. It adds 42 tokens to every session and 558 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-05.

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