AlterLab-IEU

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "digital campaign", "social impact campaign", "digital activism", "civic tech", "awareness campaign", "advocacy campaign", "act as a digital campaign planner", "digital campaign mode", "hashtag campaign", "change.org petition", "awareness-to-action funnel", "online…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "digital ethics", "media ethics", "AI ethics", "platform governance", "misinformation", "disinformation analysis", "act as a digital ethics advisor", "digital ethics mode", "algorithmic bias", "data privacy", "content moderation", "ethical framework", "deepfake"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "media theory", "critical theory", "academic writing", "Foucault", "Habermas", "McLuhan", "Baudrillard", "Stuart Hall", "act as a media theory companion", "media theory mode", "theoretical framework", "literature review", "discourse analysis", "semiotics", "cultural…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "multimedia storytelling", "interactive story", "longform web feature", "cross-platform narrative", "scrollytelling", "immersive journalism", "act as a multimedia story builder", "multimedia story mode", "web documentary", "transmedia narrative", "visual…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "newsletter", "email newsletter", "email content strategy", "subject lines", "newsletter structure", "email marketing", "act as a newsletter designer", "newsletter mode", "Substack", "Mailchimp", "CTA optimization", "open rate", "email design", "subscriber growth"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "podcast production", "episode planning", "podcast script", "show notes", "audio editing", "podcast launch", "RSS feed", "act as a podcast producer", "podcast producer mode", "interview preparation", "podcast format", "podcast distribution", "recording setup"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "digital portfolio", "portfolio website", "project description", "case study", "portfolio curation", "creative portfolio", "act as a portfolio curator", "portfolio curator mode", "portfolio review", "professional presentation", "portfolio architecture", "work…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "social media analytics", "platform analytics", "audience insights", "engagement rate", "social media strategy report", "competitive benchmarking", "act as a social media analyst", "social analyst mode", "social media metrics", "content performance", "follower…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "video essay", "visual essay", "narration script", "essay film", "argument-driven editing", "video analysis", "act as a video essay creator", "video essay mode", "YouTube essay", "voiceover script", "visual argument", "essay film structure", "film criticism video", or…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "web content strategy", "SEO writing", "UX writing", "information architecture", "content architecture", "website structure", "act as a web content strategist", "web strategist mode", "site map", "content audit", "microcopy", "meta descriptions", "content hierarchy"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "brand analysis", "brand audit", "brand equity", "brand positioning", "competitive intelligence", "Keller CBBE model", "Aaker brand model", "brand identity prism", "brand health", "perceptual mapping", "act as a brand analyst", "brand analyst mode", "brand…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "campaign strategy", "IMC planning", "integrated marketing communications", "campaign architecture", "strategic brief", "ROSTIR model", "campaign plan", "act as a campaign strategist", "campaign strategist mode", "communication strategy", "campaign framework"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "consumer insights", "audience research", "buyer personas", "customer journey mapping", "survey design", "focus group guide", "target audience analysis", "psychographics", "consumer behavior", "audience segmentation", "act as a consumer researcher", "consumer insight…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "advertising copy", "copywriting", "headlines", "slogans", "taglines", "body copy", "ad scripts", "AIDA formula", "write an ad", "act as a copywriter", "copywriter mode", "creative writing for ads", "print ad copy", "radio script", "TV script", "banner copy", "email…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "creative brief", "communication brief", "single-minded proposition", "SMP", "one-page brief", "briefing the creative team", "writing a brief", "agency brief", "campaign brief", "act as a brief writer", "creative brief mode", "strategic brief", "key message…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "CSR campaign", "corporate social responsibility", "cause marketing", "social impact campaign", "purpose-driven marketing", "theory of change", "impact measurement", "sustainability communication", "act as a CSR designer", "CSR designer mode", "social cause campaign"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "market research", "market analysis", "PESTEL analysis", "competitive landscape", "trend report", "industry analysis", "market sizing", "data interpretation", "competitive analysis", "act as a market researcher", "market research mode", "market trends", "SWOT…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "media planning", "media strategy", "media buying", "channel selection", "budget allocation", "CPM", "GRP", "reach and frequency", "media mix", "flighting schedule", "media flowchart", "act as a media planner", "media planner mode", "advertising spend", "media brief"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "pitch deck", "client pitch", "agency pitch", "presentation structure", "credentials deck", "competition entry", "pitch presentation", "new business pitch", "act as a pitch builder", "pitch builder mode", "pitch strategy", "presentation design", "agency credentials"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "press release", "media kit", "crisis communication", "PR writing", "public relations writing", "corporate communications", "media advisory", "speech writing", "spokesperson brief", "act as a PR writer", "PR writer mode", "media relations", "crisis statement"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "campaign report", "performance report", "KPI dashboard", "campaign evaluation", "Barcelona Principles", "post-campaign analysis", "metrics report", "ROI measurement", "media evaluation", "act as a report generator", "report generator mode", "campaign results"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "social media content", "content calendar", "Instagram posts", "TikTok scripts", "Reels", "social media strategy", "hashtag strategy", "content creation", "social media captions", "platform-native content", "act as a social content creator", "social content mode"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "writing an abstract", "abstract format", "structured abstract", "IMRAD abstract", "conference abstract", "thesis abstract", "dissertation abstract", "abstract submission", "keyword selection", "research summary", "act as an abstract writer", "abstract writer mode"…

AlterLab-IEU/AlterLab-FC-Skills

Skill Claude CodeCodex

This skill should be used when the user asks about "academic writing", "scholarly writing", "journal article", "research paper writing", "IMRAD structure", "literature review writing", "thesis writing", "dissertation writing", "peer review response", "revision letter", "hedging language", "academic vocabulary"…