launch

launch is a command for Claude Code from aaron-he-zhu/aaron-marketing-skills. It costs 64 tokens per session (1,213 once invoked), scanned A, original, Apache-2.0.

A workflow for planning and running a product launch, from positioning and launch timing through early access, launch materials, go-live decisions, and post-launch measurement. Early access is a limited release before general availability.

In plain words
What is it for?
Use it to choose a launch tier, plan dates and access stages, build a message house and asset list, design pricing or offers, make a go/no-go decision, coordinate launch day, and assess results.
Why use it?
It helps organize launch work into stages with dates, risks, readiness checks, and success criteria. It reduces the chance of launching without prepared messages, assets, or operating decisions.

Command for Claude Code

Written for Claude Code: argument-hint in frontmatter.

Part of the aaron-marketing plugin — 120 skills, 8 commands, 7 hooks shipped together

Good fit Use it to choose a launch tier, plan dates and access stages, build a message house and asset list, design pricing or offers, make a go/no-go decision, coordinate launch day, and assess results.

Compare 6 commands from other repositories ↓
Install with agentmods
npx agentmods add commands/aaron-he-zhu/aaron-marketing-skills/launch
About the project

aaron-marketing-skills is a collection of 120 AI-agent skills covering marketing work such as brand narrative, search optimization, social media, email, advertising, influencer campaigns, and launches. Marketers and agent users can install it as a plugin, use its portable skills, or run its described bot team. The catalogue entries are components of this marketing workflow.

aaron-he-zhu/aaron-marketing-skills · 2,767 stars · on GitHub · aaronmarketing.ai

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Clone the repo
git clone --depth 1 https://github.com/aaron-he-zhu/aaron-marketing-skills

Made for: Claude Code.

Or install aaron-marketing, the plugin that ships this one along with the rest of its 120 skills, 8 commands, 7 hooks.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for launch

README.md
[![agentmods](https://agentmods.dev/badge/commands/aaron-he-zhu/aaron-marketing-skills/launch/github.svg)](https://agentmods.dev/commands/aaron-he-zhu/aaron-marketing-skills/launch)
Your own site
<a href="https://agentmods.dev/commands/aaron-he-zhu/aaron-marketing-skills/launch"><img src="https://agentmods.dev/badge/commands/aaron-he-zhu/aaron-marketing-skills/launch/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for launch

Your own site · 80×15
<a href="https://agentmods.dev/commands/aaron-he-zhu/aaron-marketing-skills/launch"><img src="https://agentmods.dev/badge/commands/aaron-he-zhu/aaron-marketing-skills/launch.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 64 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 1,213 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00064 $0.01213
Opus 5 $0.00032 $0.00607
Sonnet 5 $0.00013 $0.00243
Haiku 4.5 $0.00006 $0.00121

Measured 12d ago against content hash 2bd05b540f62, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

launch scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

commands/launch.md · 32 lines

How it starts

The opening of the file, as written. The whole thing — 32 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Launch Command

Run the product-launch lifecycle along the RAMP loop (Research → Assemble → Mobilize → Prove). Skills operate from the user's own plan, project memory, and keyless public telemetry — keyed launch platforms and commercial ASO suites are never required. The auditor selects one typed lifecycle read: preflight, execution, or outcome; it links but never averages results across time horizons.

Route

Infer the RAMP-loop phase from the goal (or honor --phase) and route to the matching skill:

  • Research — positioning-mapper (Dunford-style canvas: alternatives, unique attributes, beachhead), launch-tier-planner (tier/type + risk register + kill criteria), launch-window-planner (dates, competitor calendar, embargo windows), early-access-designer (waitlist→GA stage ladder + graduation criteria); record decided dates/stages via launch-registry (memory/launch-registry/)
  • Assemble — message-house-builder (tagline/pillars/PR-FAQ spine; unresolved claims become operation: propose events), launch-asset-packager (tier-scoped manifest: press kit, store listing specs, technical go-live items), pricing-packaging-planner (tiers, launch offers, guarantees), sales-enablement-kit (battle cards, talk track — sales-led only); reuse landing-optimizer for the launch page UX and technical-seo-checker for the go-live pass
  • Mobilize — launch-readiness-auditor (typed preflight profile + T-1 go/no-go; R1 judged against launch projection, A1 against claims projection), launch-day-conductor (hour-blocked runbook, requires SHIP plus separate execution approval), community-launch-runner (platform-rule-bound submissions), press-media-relations (media/embargo drafts; outreach remains separate)
  • Prove — launch-monitor (T-0→T+30 telemetry via hn.py/producthunt.py/appstore.py/gdelt.py, spike-vs-sustain), launch-feedback-synthesizer (theme triage + compliant social proof), launch-retro-analyzer (D1/W1/M1 actual-vs-target + 5-Whys), momentum-planner (anti second-week cliff, next moment); reuse roi-calculator / report-generator / performance-analyzer

Read the full file on GitHub · 32 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 32 lines · 64 tokens per session scan A 2bd05b540f62

Subscribe to this mod's changes

launch is a command published in the GitHub repository aaron-he-zhu/aaron-marketing-skills (2,767 stars, last pushed today), licensed Apache-2.0. It adds 64 tokens to every session and 1,213 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.