narrative

narrative is a command for Claude Code from aaron-he-zhu/aaron-marketing-skills. It costs 59 tokens per session (1,284 once invoked), scanned A, original, Apache-2.0.

A workflow for defining what a brand says, how it sounds, and how that message appears across channels. It traces current messages, builds a message system, applies it, and checks whether it stays effective.

In plain words
What is it for?
Use it to audit existing brand messages, map audience beliefs and category stories, define positioning and voice, create a message house, and evaluate message consistency.
Why use it?
It helps find gaps between intended positioning and what people actually see. It also reduces inconsistent wording and message drift across brand surfaces.

Command for Claude Code

Written for Claude Code: argument-hint in frontmatter.

Part of the aaron-marketing plugin — 120 skills, 8 commands, 7 hooks shipped together

Good fit Use it to audit existing brand messages, map audience beliefs and category stories, define positioning and voice, create a message house, and evaluate message consistency.

Compare 6 commands from other repositories ↓
Install with agentmods
npx agentmods add commands/aaron-he-zhu/aaron-marketing-skills/narrative
About the project

aaron-marketing-skills is a collection of 120 AI-agent skills covering marketing work such as brand narrative, search optimization, social media, email, advertising, influencer campaigns, and launches. Marketers and agent users can install it as a plugin, use its portable skills, or run its described bot team. The catalogue entries are components of this marketing workflow.

aaron-he-zhu/aaron-marketing-skills · 2,767 stars · on GitHub · aaronmarketing.ai

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Clone the repo
git clone --depth 1 https://github.com/aaron-he-zhu/aaron-marketing-skills

Made for: Claude Code.

Or install aaron-marketing, the plugin that ships this one along with the rest of its 120 skills, 8 commands, 7 hooks.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for narrative

README.md
[![agentmods](https://agentmods.dev/badge/commands/aaron-he-zhu/aaron-marketing-skills/narrative/github.svg)](https://agentmods.dev/commands/aaron-he-zhu/aaron-marketing-skills/narrative)
Your own site
<a href="https://agentmods.dev/commands/aaron-he-zhu/aaron-marketing-skills/narrative"><img src="https://agentmods.dev/badge/commands/aaron-he-zhu/aaron-marketing-skills/narrative/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for narrative

Your own site · 80×15
<a href="https://agentmods.dev/commands/aaron-he-zhu/aaron-marketing-skills/narrative"><img src="https://agentmods.dev/badge/commands/aaron-he-zhu/aaron-marketing-skills/narrative.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 59 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 1,284 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00059 $0.01284
Opus 5 $0.00030 $0.00642
Sonnet 5 $0.00012 $0.00257
Haiku 4.5 $0.00006 $0.00128

Measured 13d ago against content hash a13b9543da66, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

narrative scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 13d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

commands/narrative.md · 31 lines

How it starts

The opening of the file, as written. The whole thing — 31 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Narrative Command

Run the brand-narrative & messaging lifecycle along the TALE loop (Trace → Architect → Land → Evaluate). Skills operate from the user's own data, project memory, and keyless public surfaces — no paid messaging tool is required, and this discipline ships no new connector. The auditor runs truth, system, and effectiveness profiles separately; full mode returns three linked results and no overall score. Narrative is the strategy layer every channel discipline expresses — what the brand says, above the channels that say it.

Route

Infer the TALE-loop phase from the goal (or honor --phase) and route to the matching skill:

  • Trace — narrative-baseline-mapper (what every surface says today + the gap vs intent), category-narrative-mapper (category stories + competitive narrative teardown via firecrawl.py/tavily.py/wayback.py, proxy-labeled), audience-belief-mapper (beliefs/objections/switching forces; reuses audience-mapper for personas), positioning-truth-tracer (reconciles the positioning canvas against shippable reality + the claims ledger — the upstream of T1); positioning input is reused from positioning-mapper
  • Architect — strategic-narrative-designer (old-world→new-game→promised-land arc), message-system-architect (the durable brand message house that seeds the canon; the per-launch message-house-builder is reused and derives from it — the upstream of A1), brand-language-codifier (voice + tone + lexicon + naming tax; the brand-level source the channel-registry voice-dossier.md points up to), story-bank-builder (reusable story units tagged to claim IDs); record durable canon via narrative-registry (memory/narrative-registry/)
  • Land — narrative-cascade-planner (per-surface message-match specs + handoff briefs to each discipline's creative builder — the upstream of L1), pitch-narrative-builder (sales + fundraising deck narrative; distinct from launch-window sales-enablement-kit), narrative-enablement-kit (elevator ladder + spokesperson Q&A + boilerplate/bio pack), proof-point-packager (ledger-approved proofs → reusable proof modules placed where each claim is made)
  • Evaluate — narrative-quality-auditor (separate truth/system/effectiveness profiles), message-test-designer (preregistered comprehension/panel design), narrative-resonance-monitor (proxy-labeled resonance evidence), narrative-drift-monitor (version-linked drift)

Read the full file on GitHub · 31 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 13d ago First seen · 31 lines · 59 tokens per session scan A a13b9543da66

Subscribe to this mod's changes

narrative is a command published in the GitHub repository aaron-he-zhu/aaron-marketing-skills (2,767 stars, last pushed today), licensed Apache-2.0. It adds 59 tokens to every session and 1,284 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.