campaign-architect

campaign-architect is a skill for Claude Code from aaron-he-zhu/aaron-marketing-skills. It costs 141 tokens per session (2,126 once invoked), scanned A, original, Apache-2.0.

A planning tool for the structure of a paid-ad account, including campaign types, ad groups, targeting, match types, and exclusions.

In plain words
What is it for?
Use it to choose between Search and Performance Max, lay out ad or asset groups, plan targeting and negative keywords, and review paid-versus-organic cannibalization.
Why use it?
It replaces ad-hoc account organization with a documented structure and checks whether paid ads overlap with organic search traffic.

Skill for Claude Code

Written for Claude Code: argument-hint in frontmatter. Also seen: mentions Claude Code; built for openclaw.

Needs its repository: it reads a path above its own folder, which exists only inside the repository. The line is Emit the standard shape from [skill-contract.md §Handoff Summary Format](../../../references/skill-contract.md)..

Part of the aaron-marketing plugin — 120 skills shipped together , and of aaron-marketing

Good fit Use it to choose between Search and Performance Max, lay out ad or asset groups, plan targeting and negative keywords, and review paid-versus-organic cannibalization.

Compare 6 skills from other repositories ↓
About the project

aaron-marketing-skills is a collection of 120 AI-agent skills covering marketing work such as brand narrative, search optimization, social media, email, advertising, influencer campaigns, and launches. Marketers and agent users can install it as a plugin, use its portable skills, or run its described bot team. The catalogue entries are components of this marketing workflow.

aaron-he-zhu/aaron-marketing-skills · 2,767 stars · on GitHub · aaronmarketing.ai

Install

Getting it into your agent

It runs from inside its repository, so the clone comes first — what it calls does not travel with the file alone.

Clone the repo
git clone --depth 1 https://github.com/aaron-he-zhu/aaron-marketing-skills
agentmods
npx agentmods add skills/aaron-he-zhu/aaron-marketing-skills/campaign-architect

Made for: Claude Code.

Or install aaron-marketing, the plugin that ships this one along with the rest of its 120 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for campaign-architect

README.md
[![agentmods](https://agentmods.dev/badge/skills/aaron-he-zhu/aaron-marketing-skills/campaign-architect/github.svg)](https://agentmods.dev/skills/aaron-he-zhu/aaron-marketing-skills/campaign-architect)
Your own site
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Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for campaign-architect

Your own site · 80×15
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Per session 141 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,126 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 2 Sept 2026
  • Snyk pass 2 Sept 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00141 $0.02126
Opus 5 $0.00071 $0.01063
Sonnet 5 $0.00028 $0.00425
Haiku 4.5 $0.00014 $0.00213

Measured 10d ago against content hash 00701af99252, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

campaign-architect scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

ad/research/campaign-architect/SKILL.md · 86 lines

How it starts

The opening of the file, as written. The whole thing — 86 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Campaign Architect

Plans the structure of a paid-ads account — campaign types, ad-group/asset-group layout, targeting, match types, and negative/exclusion hygiene — and scores the ROAS A (Audience) dimension plus structure. It designs the paid account skeleton (distinct from organic site architecture) and hands the finished structure to the auditor that scores the full account; it does not compute the final RQS itself.

Quick Start

Plan the paid account structure for [goal] on [platforms]. Here is my exported campaign + search-terms report: [paste/path].
Should this be Search, PMax, or broad match? Lay out ad groups and the negative-keyword list for [themes].
Audit paid↔organic cannibalization: here is my GA4 traffic-acquisition export and my campaign export.

Skill Contract

Expected output: a paid account structure (campaign-type choice, ad-group/asset-group map, targeting + match-type plan, negative/exclusion lists), a paid↔organic cannibalization read, a ROAS A dimension score with structure notes, and the standard handoff summary.

  • Reads: account/campaign goal, exported campaign + search-terms report, audience/placement reports, GA4 traffic-acquisition export (own data); the budget split from budget-optimizer when present.
  • Writes: a user-facing structure plan and reusable summary to memory/ad/campaign-architect/.
  • Promotes: chosen campaign type, structure decisions, A-dimension score, cannibalization findings, and missing exports to memory/hot-cache.md and memory/open-loops.md; propose durable structure choices as pending-decision items.
  • Done when: campaign type is justified against the goal; every ad group / asset group has a single intent theme; match types and a negative/exclusion list are specified; the paid↔organic overlap is reported or its qualified item is Unknown; and the typed ROAS A score is emitted only at complete applicable coverage, otherwise the run is NEEDS_INPUT/UNDECIDED/NOT_SCORED with no score.
  • Primary next skill: ad-account-auditor to score the full RQS and enforce the veto items.

Read the full file on GitHub · 86 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 10d ago Changed · +1 lines 00701af99252
  2. 13d ago First seen · 85 lines · 141 tokens per session scan A 384133124aa3

Subscribe to this mod's changes

campaign-architect is a skill published in the GitHub repository aaron-he-zhu/aaron-marketing-skills (2,767 stars, last pushed today), licensed Apache-2.0. It adds 141 tokens to every session and 2,126 once invoked, about $0.0007 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.