linkedin-abm-targeting-strategy

linkedin-abm-targeting-strategy is a skill for Claude Code from Ad-Superpowers/ad-superpowers-plugin. It costs 107 tokens per session (3,675 once invoked), scanned A, original, MIT.

A guide to account-based marketing on LinkedIn, where advertising focuses on selected companies and the people involved in buying decisions. It explains how to organise target companies into groups and reach relevant roles.

In plain words
What is it for?
Use it to build LinkedIn company lists, define target roles and seniority levels, and plan campaigns aimed at named accounts.
Why use it?
It helps replace broad audience targeting with a structured plan for reaching several decision-makers within specific businesses.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the ad-superpowers plugin — 120 skills, 35 commands, 5 agents, 1 MCP server shipped together

Good fit Use it to build LinkedIn company lists, define target roles and seniority levels, and plan campaigns aimed at named accounts.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/ad-superpowers/ad-superpowers-plugin/linkedin-abm-targeting-strategy
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add Ad-Superpowers/ad-superpowers-plugin --skill linkedin-abm-targeting-strategy
Clone the repo
git clone --depth 1 https://github.com/Ad-Superpowers/ad-superpowers-plugin

Made for: Claude Code.

Or install ad-superpowers, the plugin that ships this one along with the rest of its 120 skills, 35 commands, 5 agents, 1 MCP server.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for linkedin-abm-targeting-strategy

README.md
[![agentmods](https://agentmods.dev/badge/skills/ad-superpowers/ad-superpowers-plugin/linkedin-abm-targeting-strategy/github.svg)](https://agentmods.dev/skills/ad-superpowers/ad-superpowers-plugin/linkedin-abm-targeting-strategy)
Your own site
<a href="https://agentmods.dev/skills/ad-superpowers/ad-superpowers-plugin/linkedin-abm-targeting-strategy"><img src="https://agentmods.dev/badge/skills/ad-superpowers/ad-superpowers-plugin/linkedin-abm-targeting-strategy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for linkedin-abm-targeting-strategy

Your own site · 80×15
<a href="https://agentmods.dev/skills/ad-superpowers/ad-superpowers-plugin/linkedin-abm-targeting-strategy"><img src="https://agentmods.dev/badge/skills/ad-superpowers/ad-superpowers-plugin/linkedin-abm-targeting-strategy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 107 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,675 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00107 $0.03675
Opus 5.5 $0.00043 $0.01470
Sonnet 5.5 $0.00021 $0.00735
Haiku 4.5 $0.00011 $0.00367

Measured 1mo ago against content hash 80f23ed4c057, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

linkedin-abm-targeting-strategy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 1mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

plugin/skills/linkedin-abm-targeting-strategy/SKILL.md · 389 lines

How it starts

The opening of the file, as written. The whole thing — 389 lines — stays where its author put it; the contents beside it link to each section on GitHub.

LinkedIn ABM Targeting Strategy

Purpose

Help advertisers build and execute account-based marketing campaigns on LinkedIn by mapping target accounts to decision-maker personas, building tiered company lists, and layering seniority/function targeting for maximum account penetration. ABM on LinkedIn consistently delivers 2-5x higher conversion rates vs broad targeting, but only when the targeting architecture is correct.

When to Use This Skill

Invoke when user mentions:

  • ABM campaigns: "I want to target specific companies on LinkedIn"
  • Company list targeting: "I have a list of target accounts"
  • Decision makers: "How do I reach the buying committee?"
  • Account penetration: "I need to reach multiple people at the same company"
  • Named account strategy: "We're doing account-based marketing"
  • Enterprise targeting: "How do I target Fortune 500 companies?"

Required Tools

Tool Purpose
linkedin_query Pull campaign data, audience sizes, and targeting configurations
linkedin_get_analytics Measure account penetration, engagement rates by company

Part 1: ABM Tier Architecture

Three-Tier Account Model

ABM effectiveness depends on matching investment level to account value. Never treat all target accounts the same.

TIER 1: Strategic Accounts (5-25 accounts)
├── Highest deal value (>€50K ACV)
├── Named account campaigns (1 campaign per 3-5 accounts)
├── Fully custom creative per account cluster
├── Budget: 40-50% of total ABM spend
├── Goal: Multi-threaded engagement (3+ contacts per account)
└── Measurement: Account penetration rate, meetings booked

TIER 2: Target Accounts (25-200 accounts)
├── Medium deal value (€10K-50K ACV)
├── Grouped campaigns by industry/segment (10-30 accounts each)
├── Semi-custom creative per segment
├── Budget: 30-35% of total ABM spend
├── Goal: Initial engagement + MQL generation
└── Measurement: Engagement rate, lead volume, pipeline influenced

TIER 3: Market Accounts (200-1,000 accounts)
├── Lower deal value (<€10K ACV) or early-stage prospects
├── Broad campaigns by firmographic cluster
├── Template creative with dynamic elements
├── Budget: 15-25% of total ABM spend
├── Goal: Awareness + demand generation
└── Measurement: Reach, website visits, content engagement

Read the full file on GitHub · 389 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 1mo ago First seen · 389 lines · 107 tokens per session scan A 80f23ed4c057

Subscribe to this mod's changes

linkedin-abm-targeting-strategy is a skill published in the GitHub repository Ad-Superpowers/ad-superpowers-plugin (5 stars, last pushed 1mo ago), licensed MIT. It adds 107 tokens to every session and 3,675 once invoked, about $0.0004 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-11.

Related

Other skills, from other repositories

analytics

Growth analytics authority — GA4 event tracking, conversion funnels, attribution models, cohort analysis, A/B testing, Supabase analytics queries, and revenue reporting patterns.

LuuOW/meridian-mcp · 33 tokens

creative-generate

A workflow for creating advertising images and banners from a strategy brief. It separates the main visual artwork from the accurately typeset text and produces variants for display or social formats.

logly/mureo · 131 tokens

learn

Save a marketing diagnosis insight to the pro-diagnosis knowledge base so it is applied in future operations across all platforms. Use when the user runs /learn, explicitly teaches the agent a marketing insight, corrects the agent's analysis, or asks to remember/record an operational learning for next time. Also use…

logly/mureo · 98 tokens

cro-optimizer

CRO specialist that pulls live analytics data via the Humblytics MCP, analyzes conversion funnels, identifies drop-off points, and generates prioritized A/B test hypotheses. Use when analyzing conversion rates, diagnosing funnel leaks, optimizing signup flows, or creating test roadmaps. Triggers: CRO, conversion rate…

Humblytics/humblytics-marketing-skills · 76 tokens

lead-form-create

Create a Meta Instant Form (Lead Ad form) through a one-question-at-a-time interview. Use when the user asks to create a lead form, Instant Form, CV form, or similar. The agent collects required parameters via a guided dialogue, confirms, then calls metaadsleadformscreate. Also use when the user asks in Japanese…

logly/mureo · 93 tokens

incident-postmortem

Close the learning loop after a rescue or incident — reconstruct the timeline from actionlog, run root-cause analysis (platform / site / measurement / external), produce a structured postmortem document, distill reusable insights via /learn, and propose preventive guardrails. Use after a /rescue, a CPA spike, a…

logly/mureo · 150 tokens