Product Objective Definition Coach

Product Objective Definition Coach is a skill for Claude Code from BrennanJCollins/UnabatedPM-coaching. It costs 49 tokens per session (6,157 once invoked), scanned A, original, MIT.

A coaching guide for defining product objectives around user and business outcomes instead of lists of features. It uses a hierarchy, repeated “why” questions, and a fill-in-the-blank method to connect outcomes to metrics.

In plain words
What is it for?
Use it to create clearer product objectives, connect user benefits to business results, or score the quality of objectives in a roadmap or strategy document.
Why use it?
It helps replace vague or feature-focused goals with objectives that explain the intended result and how success will be measured. It can also assess an existing roadmap or strategy document.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the unabatedpm-business-building plugin — 8 skills, 1 command shipped together

Good fit Use it to create clearer product objectives, connect user benefits to business results, or score the quality of objectives in a roadmap or strategy document.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/brennanjcollins/unabatedpm-coaching/product-objective-definition
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add BrennanJCollins/UnabatedPM-coaching --skill product-objective-definition
Clone the repo
git clone --depth 1 https://github.com/BrennanJCollins/UnabatedPM-coaching

Made for: Claude Code.

Or install unabatedpm-business-building, the plugin that ships this one along with the rest of its 8 skills, 1 command.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for Product Objective Definition Coach

README.md
[![agentmods](https://agentmods.dev/badge/skills/brennanjcollins/unabatedpm-coaching/product-objective-definition/github.svg)](https://agentmods.dev/skills/brennanjcollins/unabatedpm-coaching/product-objective-definition)
Your own site
<a href="https://agentmods.dev/skills/brennanjcollins/unabatedpm-coaching/product-objective-definition"><img src="https://agentmods.dev/badge/skills/brennanjcollins/unabatedpm-coaching/product-objective-definition/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for Product Objective Definition Coach

Your own site · 80×15
<a href="https://agentmods.dev/skills/brennanjcollins/unabatedpm-coaching/product-objective-definition"><img src="https://agentmods.dev/badge/skills/brennanjcollins/unabatedpm-coaching/product-objective-definition.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 49 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 6,157 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00049 $0.06157
Opus 5 $0.00024 $0.03078
Sonnet 5 $0.00010 $0.01231
Haiku 4.5 $0.00005 $0.00616

Measured 11d ago against content hash 30a265b01d5c, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

Product Objective Definition Coach scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

unabatedpm-business-building/skills/product-objective-definition/SKILL.md · 640 lines

How it starts

The opening of the file, as written. The whole thing — 640 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Operating Modes

This skill operates in two modes:

Conversation mode (default): Coach the PM through objective definition interactively. Triggered by direct invocation or natural conversation.

Evaluate mode: Read a document silently, score its objective rigor, and return structured findings. No conversation, no questions — just assessment. Triggered by the /audit orchestrator.

Evaluate Mode Instructions

When invoked in evaluate mode, you receive a product roadmap, strategy, or objective document. Do NOT coach. Do NOT ask questions. Read and score.

Score each dimension 1-5:

  • 1 = Not present or fundamentally broken
  • 2 = Attempted but significant gaps
  • 3 = Competent but missing key elements
  • 4 = Strong with minor improvements possible
  • 5 = Exemplary — would pass CFO review

Dimensions to evaluate:

  1. Problem & solution definition — Are objectives outcome-oriented or feature-focused? Can you distinguish what's being built (feature level) from why (objective level)? Are objectives measurable with specific targets? Is there a Bridge Madlib connecting user benefit to business outcomes? Or are features disguised as objectives with vague success criteria?

  2. Solution validation & optimization — Does the document show a Reverse 5 Whys chain from feature to business outcome? Are business metrics quantified (conversion rate, churn rate, ARR impact)? Does the document address how success will be validated? Is there a baseline and target? Or is there a single feature with unmeasurable user benefit?

Red flags to check:

  • Features disguised as objectives ("Build a dashboard")
  • Vague success criteria ("improve user experience")
  • Objectives missing persona ("Increase conversion" without stating from where)
  • No business metric connection (user goal only, no revenue/retention impact)
  • Unmeasurable outcomes ("make users happy")
  • Missing baseline and target (target without knowing current state)
  • Bridge Madlib absent (stating what to build, not user benefit to business outcome)
  • No validation plan for assumptions

Read the full file on GitHub · 640 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 640 lines · 49 tokens per session scan A 30a265b01d5c

Subscribe to this mod's changes

Product Objective Definition Coach is a skill published in the GitHub repository BrennanJCollins/UnabatedPM-coaching (4 stars, last pushed 21d ago), licensed MIT. It adds 49 tokens to every session and 6,157 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.