partnership-marketing

partnership-marketing is a skill for Claude Code from cbrock84/headcount. It costs 59 tokens per session (556 once invoked), scanned A, original, MIT.

A guide to marketing through other companies, creators, influencers, and communities that already have an audience. It covers choosing partners and planning joint campaigns or community efforts.

In plain words
What is it for?
Use it to find and assess partners, plan co-marketing campaigns, structure creator deals, or build a community strategy.
Why use it?
It helps avoid partnerships with the wrong audience or unclear responsibilities. It also makes the expected value and coordination cost easier to judge.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the marketing plugin — 19 skills shipped together

Good fit Use it to find and assess partners, plan co-marketing campaigns, structure creator deals, or build a community strategy.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/cbrock84/headcount/partnership-marketing
About the project

headcount is an organization of independently installable Claude Code plugins, each grouping skills for a department such as finance, security, or demand generation. Claude Code users install the departments they need and invoke their skills for specialized work; the catalogue entries are skills and related agent tooling from that organization.

cbrock84/headcount · 1,351 stars · on GitHub · cbrock84.github.io

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add cbrock84/headcount --skill partnership-marketing
Clone the repo
git clone --depth 1 https://github.com/cbrock84/headcount

Made for: Claude Code.

Or install marketing, the plugin that ships this one along with the rest of its 19 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for partnership-marketing

README.md
[![agentmods](https://agentmods.dev/badge/skills/cbrock84/headcount/partnership-marketing/github.svg)](https://agentmods.dev/skills/cbrock84/headcount/partnership-marketing)
Your own site
<a href="https://agentmods.dev/skills/cbrock84/headcount/partnership-marketing"><img src="https://agentmods.dev/badge/skills/cbrock84/headcount/partnership-marketing/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for partnership-marketing

Your own site · 80×15
<a href="https://agentmods.dev/skills/cbrock84/headcount/partnership-marketing"><img src="https://agentmods.dev/badge/skills/cbrock84/headcount/partnership-marketing.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 59 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 556 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00059 $0.00556
Opus 5 $0.00030 $0.00278
Sonnet 5 $0.00012 $0.00111
Haiku 4.5 $0.00006 $0.00056

Measured 7d ago against content hash 642ab97dd4ac, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

partnership-marketing scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

plugins/marketing/skills/partnership-marketing/SKILL.md · 57 lines

How it starts

The opening of the file, as written. The whole thing — 57 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Partnership marketing

Borrowing an audience is the cheapest reach available and the easiest to do badly.

Affiliates sit next to this rather than inside it: they are a paid channel with commercial terms, their own mechanics and their own fraud controls. revenue:referral-programs covers them.

Evaluating a partner

Fit matters more than size. The test is overlap of audience with non-overlap of offering: they serve the same people, and you do not compete for the same budget.

Check before committing:

  • Audience overlap — same buyer, or merely same industry? Same industry is not enough.
  • Engagement over follower count. A small responsive audience beats a large indifferent one, and follower counts are the easiest number to inflate.
  • Their audience's trust in them. You are borrowing that, and you can spend it.
  • What they get. A partnership that only serves you does not get executed, whatever was agreed.

Structuring

Write down, before anything ships: what each side produces, what each promotes and when, how leads or revenue are attributed, who owns the assets afterward, and what happens if one side does not deliver. Most partnerships fail on the last two, discovered late.

For creator deals specifically: pay for the work, not for promises about performance; require disclosure without exception; and give creative latitude — audiences detect a script and the whole value is that they trust the person's own voice.

Community

A community is a long commitment that pays late. Do not start one to hit a quarterly number.

It works when members get value from each other rather than only from you. That requires a reason to return that is not your product, visible norms, and consistent presence — a community that is quiet for a month does not recover easily. Seed it deliberately with people who will actually post; an empty room stays empty.

Measuring

Attribute honestly. Partnership traffic is often assisted rather than last-touch, so last-touch attribution will under-count it and you will kill something that was working. Agree the measurement method before launch, when neither side is defending a result.

Read the full file on GitHub · 57 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 7d ago First seen · 57 lines · 59 tokens per session scan A 642ab97dd4ac

Subscribe to this mod's changes

partnership-marketing is a skill published in the GitHub repository cbrock84/headcount (1,351 stars, last pushed 8d ago), licensed MIT. It adds 59 tokens to every session and 556 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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