ads-audit

ads-audit is a skill for Claude Code, Codex from citedy/adclaw. It costs 69 tokens per session (1,033 once invoked), scanned A, a copy of ads-audit, Apache-2.0.

A guide for auditing paid advertising accounts across Google, Meta, LinkedIn, TikTok, and Microsoft.

In plain words
What is it for?
It is for collecting account data, checking each advertising platform, scoring account health, and producing prioritized actions and quick wins.
Why use it?
It helps find wasted spending, broken conversion tracking, weak account structure, creative problems, and compliance issues in one review.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: mentions subagents.

Good fit It is for collecting account data, checking each advertising platform, scoring account health, and producing prioritized actions and quick wins.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/citedy/adclaw/ads-audit
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add citedy/adclaw --skill ads-audit
Clone the repo
git clone --depth 1 https://github.com/citedy/adclaw

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for ads-audit

README.md
[![agentmods](https://agentmods.dev/badge/skills/citedy/adclaw/ads-audit.svg)](https://agentmods.dev/skills/citedy/adclaw/ads-audit)
Your own site
<a href="https://agentmods.dev/skills/citedy/adclaw/ads-audit"><img src="https://agentmods.dev/badge/skills/citedy/adclaw/ads-audit.svg" alt="Measured on agentmods" height="20"></a>
Per session 69 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,033 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 92% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00069 $0.01033
Opus 5 $0.00034 $0.00517
Sonnet 5 $0.00014 $0.00207
Haiku 4.5 $0.00007 $0.00103

Measured 7d ago against content hash 52dde36eedc8, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-07, from the pricing page.

Security

Grade A, and why

ads-audit scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

92% identical to ads-audit — 41 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

src/adclaw/agents/skills/ads-audit/SKILL.md · 107 lines

How it starts

The opening of the file, as written. The whole thing — 107 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Full Multi-Platform Ads Audit

Process

  1. Collect account data: request exports, screenshots, or API access
  2. Validate: confirm at least one platform's data is available before proceeding
  3. Detect business type: analyze account signals per ads orchestrator
  4. Identify active platforms: determine which platforms are in use
  5. Delegate to subagents (if available, otherwise run inline sequentially):
    • audit-google: Conversion tracking, wasted spend, structure, keywords, ads, settings (G01-G74)
    • audit-meta: Pixel/CAPI health, creative fatigue, structure, audience (M01-M46)
    • audit-creative: LinkedIn, TikTok, Microsoft creative checks + cross-platform synthesis
    • audit-tracking: LinkedIn, TikTok, Microsoft tracking + cross-platform tracking health
    • audit-budget: LinkedIn, TikTok, Microsoft budget/bidding + cross-platform allocation
    • audit-compliance: All-platform compliance, settings, performance benchmarks
  6. Validate: verify each subagent returned valid scores with required fields before aggregating
  7. Score: calculate per-platform and aggregate Ads Health Score (0-100)
  8. Report: generate prioritized action plan with Quick Wins

Data Collection

Ask the user for available data. Accept any combination:

  • Google Ads: account export, Change History, Search Terms Report
  • Meta Ads: Ads Manager export, Events Manager screenshot, EMQ scores
  • LinkedIn Ads: Campaign Manager export, Insight Tag status
  • TikTok Ads: Ads Manager export, Pixel/Events API status
  • Microsoft Ads: account export, UET tag status, import validation results

If no exports available, audit from screenshots or manual data entry.

Scoring

Read ads-shared/references/scoring-system.md for full algorithm.

Per-Platform Weights

Platform Category Weights
Google Conversion 25%, Waste 20%, Structure 15%, Keywords 15%, Ads 15%, Settings 10%
Meta Pixel/CAPI 30%, Creative 30%, Structure 20%, Audience 20%
LinkedIn Tech 25%, Audience 25%, Creative 20%, Lead Gen 15%, Budget 15%
TikTok Creative 30%, Tech 25%, Bidding 20%, Structure 15%, Performance 10%
Microsoft Tech 25%, Syndication 20%, Structure 20%, Creative 20%, Settings 15%

Read the full file on GitHub · 107 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 7d ago First seen · 107 lines · 69 tokens per session scan A 52dde36eedc8

Subscribe to this mod's changes

ads-audit is a skill published in the GitHub repository citedy/adclaw (35 stars, last pushed 1mo ago), licensed Apache-2.0. It adds 69 tokens to every session and 1,033 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. It is 92% identical to ads-audit, differing in 41 lines, and is treated as a copy.