brand-design-guide

brand-design-guide is a skill for Claude Code, Codex from EverMind-AI/Raven. It costs 89 tokens per session (2,659 once invoked), scanned A, original, Apache-2.0.

A brand and content design guide for Hailan Travel. It sets rules for the logo, colours, fonts, page layouts, icons, and travel-plan presentation slides.

In plain words
What is it for?
Use it when creating or checking travel-plan presentations, covers, content pages, logos, typography, colours, and approved layout components.
Why use it?
It prevents marketing materials from using inconsistent visual styles or incorrect brand elements. It gives designers a shared reference for making customer-facing presentations.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it when creating or checking travel-plan presentations, covers, content pages, logos, typography, colours, and approved layout components.

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Install with agentmods
npx agentmods add skills/evermind-ai/raven/brand-design-guide
About the project

Raven is an open-source agent harness for running long-term AI work with terminal execution, tracing, memory, skills, evaluation, and reusable workflows. People use the current release to operate and improve persistent AI workflows, while its described future direction is a multi-agent system that combines specialized harnesses.

EverMind-AI/Raven · 5,497 stars · on GitHub · raven.evermind.ai

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add EverMind-AI/Raven --skill brand-design-guide
Clone the repo
git clone --depth 1 https://github.com/EverMind-AI/Raven

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brand-design-guide

README.md
[![agentmods](https://agentmods.dev/badge/skills/evermind-ai/raven/brand-design-guide/github.svg)](https://agentmods.dev/skills/evermind-ai/raven/brand-design-guide)
Your own site
<a href="https://agentmods.dev/skills/evermind-ai/raven/brand-design-guide"><img src="https://agentmods.dev/badge/skills/evermind-ai/raven/brand-design-guide/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for brand-design-guide

Your own site · 80×15
<a href="https://agentmods.dev/skills/evermind-ai/raven/brand-design-guide"><img src="https://agentmods.dev/badge/skills/evermind-ai/raven/brand-design-guide.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 89 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,659 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00089 $0.02659
Opus 5.5 $0.00036 $0.01064
Sonnet 5.5 $0.00018 $0.00532
Haiku 4.5 $0.00009 $0.00266

Measured 21d ago against content hash 4b052fdf447a, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

brand-design-guide scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 21d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

experimental/simulation/scenarios/travel_agency/materials/brand-design-guide/SKILL.md · 105 lines

How it starts

The opening of the file, as written. The whole thing — 105 lines — stays where its author put it; the contents beside it link to each section on GitHub.

品牌与内容设计规范

文件编号 HL-MKT-GUIDE-07,V2.1,2026年9月25日起执行,市场部发布(V2.0:品牌视觉更新为纸白、墨、柿红;新增标志规范与"合格方案的设计语言"。V2.1:新增设计元素库)。本目录下的 brand-kit.pptx 是品牌手册,五页:标志、色彩与字体、审定图标、组件、合格方案的设计语言,和本规范一致。

海岚旅行的方案 PPT 要让客人一眼觉得"这是一家讲究的小店写给我的":克制、安静、可信,像一封写得很用心的信,不像促销单。

一、标志

  1. 组合标志:左边是柿红方印,印里是反白的"岚"字;右边是"海岚旅行"字标,下面一行"HAILAN TRAVEL",与字标左对齐。字标与方印用的是品牌字体的字形,已做成图形,不要用打字代替。
  2. 用在哪里:封面左上角用组合标志;内容页页脚左侧用小号字标;联系我们页用反白组合标志(深色底,方印保持柿红)。模板里都已放好,照用即可。
  3. 留白与尺寸:标志四周至少留出方印边长一半的空白;组合标志最小宽 30 毫米,方印单独使用最小 8 毫米。
  4. 不要:拉伸或旋转;改颜色;加阴影、描边、渐变;把字标换成别的字体重打;直接压在照片上。

二、色彩

颜色 色值 用在哪里 占比
纸白 #FFFFFF 页面底色 约七成
墨 #1E2326 标题、正文;联系我们页的底色 约两成
岚灰 #5E6F6B 页名、日期标签、来源行等次要文字 少量
雾 #F2F4F1 每日安排页"查证事实"栏的底 少量
线 #D5DAD6 分隔细线 少量
柿红 #D9531E 方印、全团总价、步骤序号 不超过一成

柿红是全篇唯一的强调色,一页里只留给最要紧的一处;不用柿红写大段文字,不引入第七种颜色。

三、字体与字号

  1. 只用两种字体:标题用思源宋体(Noto Serif CJK SC)Bold;正文、标签、数字说明用思源黑体(Noto Sans CJK SC)。缺省时宋体用 Songti SC、SimSun,黑体用 PingFang SC、Microsoft YaHei。
  2. 字号:页面标题 28 至 32 磅,写结论;封面主标题 56 至 64 磅,写目的地和晚数;正文 14 至 16 磅,行距 1.3 至 1.4;页名与标签 12 至 13 磅,岚灰;来源行不小于 11 磅。
  3. 同一页最多三级字号;全团总价是全页最大的数字。

四、版面

  1. 16:9。左右留白不少于页宽的 8%,上下不少于页高的 8%。
  2. 十二栏网格,正文左对齐;同一页元素的左边缘对齐到同一条线;同类元素间距一致。
  3. 内容页页脚一行:左侧小号字标,中间报价编号,右侧页码。封面和联系我们页不放页脚。
  4. 分组靠留白和细线,不靠边框、底色块和卡片;宁可分页,也不把一页塞满。

五、内容规法

  1. 一页一个核心信息。 每页只回答一个问题,要点不超过三个,每个要点不超过三十个字。
  2. 标题写结论,不写名词。 行程一览写"几天几晚加这趟行程的节奏"这样一句话,不写"行程概览";费用页写"几位全包多少元、意外险怎么算",不写"费用明细"。页面上方的小页名可以保留。
  3. 数字要让人放心。 金额一律写"元"并用千分位,例如"9,400 元";全团总价单独成行、字号最大;不写"约""左右";定制游之外不写"起"。
  4. 称呼贯穿始终。 封面用客人的称呼,正文里需要时用"您"和客人的称呼,不写"用户""游客"。
  5. 理由对着客人说。 "为什么是这条线"的每条理由都要落到客人自己说过的情况上(孩子多大、怕累、想看什么、有什么纪念日),不写放之四海皆准的套话。
  6. 语气亲切专业。 用陈述句,不用网络流行语,不用"超值""爆款""限时"这类促销词;全篇感叹号不超过一个。
  7. 只说店里说得准的话。 交通班次、开放时间、门票、天气、酒店只写调研同事查证过的,写在事实旁边并注明来源;没有查证的就不写,也不用"以实际为准"去填空。
  8. 结尾要有下一步。 最后两页必须让客人知道接下来会发生什么、需要他做什么。

六、合格方案的设计语言

要这样 不要这样
标题写结论:说出这一页要客人记住的一句话 标题写名词:"行程概览""费用明细"
一页一件事,要点不超过三个 一页塞满卡片、图标和胶囊标签
全团总价是全页最大的数字,用柿红 每个数字都做成大号数字卡
来源写在事实旁边,字号不小于 11 磅 满页"以实际为准"的灰色小字免责
没有合适照片就留白,用排版、线路和图标分出层次 装饰线、圆圈、渐变、阴影、3D、图标拼贴、表情符号、水印
照片只用调研找到并注明来源的实拍照片,除封面外不超过半页 卡通、剪贴画、明显由 AI 生成的人物,或来源不明的图
客人确认过的出发地、日期、人数、价格一字不差 "待确认""示例""占位"或模板里的样例文字留在成品里
页型跟着内容走:每天一页或三天一页,行数按实际删减 每页都是"大标题加三张圆角卡片"

Read the full file on GitHub · 105 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 21d ago First seen · 105 lines · 89 tokens per session scan A 4b052fdf447a

Subscribe to this mod's changes

brand-design-guide is a skill published in the GitHub repository EverMind-AI/Raven (5,497 stars, last pushed today), licensed Apache-2.0. It adds 89 tokens to every session and 2,659 once invoked, about $0.0004 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-27.