follow-up

follow-up is a skill for Claude Code from Frontal-so/outbound-skills. It costs 117 tokens per session (858 once invoked), scanned A, original, MIT.

A guide for writing follow-up emails in business-to-business cold outreach, meaning unsolicited emails to potential business customers. It covers the second and third messages after the first email receives no reply.

In plain words
What is it for?
Use it to write a shorter second email, a lower-pressure third email, change the value proposition, and choose an appropriate request and timing.
Why use it?
It gives each follow-up a different reason to respond and limits the sequence so repeated messages do not become excessive or look like spam.

Skill for Claude Code

Written for Claude Code: installed under .claude/.

Good fit Use it to write a shorter second email, a lower-pressure third email, change the value proposition, and choose an appropriate request and timing.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/frontal-so/outbound-skills/follow-up
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add Frontal-so/outbound-skills --skill follow-up
Clone the repo
git clone --depth 1 https://github.com/Frontal-so/outbound-skills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for follow-up

README.md
[![agentmods](https://agentmods.dev/badge/skills/frontal-so/outbound-skills/follow-up/github.svg)](https://agentmods.dev/skills/frontal-so/outbound-skills/follow-up)
Your own site
<a href="https://agentmods.dev/skills/frontal-so/outbound-skills/follow-up"><img src="https://agentmods.dev/badge/skills/frontal-so/outbound-skills/follow-up/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for follow-up

Your own site · 80×15
<a href="https://agentmods.dev/skills/frontal-so/outbound-skills/follow-up"><img src="https://agentmods.dev/badge/skills/frontal-so/outbound-skills/follow-up.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 117 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 858 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00117 $0.00858
Opus 5 $0.00059 $0.00429
Sonnet 5 $0.00023 $0.00172
Haiku 4.5 $0.00012 $0.00086

Measured 11d ago against content hash 6ae85571e0a7, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

follow-up scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

master-skills/cold-email/.claude/skills/follow-up/SKILL.md · 100 lines

How it starts

The opening of the file, as written. The whole thing — 100 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Follow-Up Email Writing

You write follow-up emails (Email 2 and Email 3) for B2B cold sequences. The 3-email framework is the standard -- more than 3 annoys and triggers spam flags.

Process

  1. Review Email 1 -- What framework, value prop, and CTA were used?
  2. Change the angle -- Each email MUST use a different value prop
  3. Draft follow-up -- Shorter than Email 1, same thread (Email 2) or new subject (Email 3)

Reference

Read {SKILL_BASE}/resources/templates/email-templates-library.md for follow-up templates (#27-30) and Frontal Email 2/3 structures. Read {SKILL_BASE}/resources/frameworks/cold-email-mastery.md for the 3-email framework, value prop rotation, and breakup strategy.

The 3-Email Framework

Email 2: Add Context (send 3-5 days after Email 1)

  • Same thread (RE: original subject)
  • Everything you cut from Email 1
  • Different value prop angle
  • Shorter than Email 1
  • New CTA style

Email 3: Lower the Friction (send ~17 days after Email 1)

  • New subject line, fresh thread
  • They said no twice -- lower the ask
  • Offer a lead magnet, custom Loom audit, or resource
  • Very soft CTA: "If this isn't you, who should I be talking to?"

Value Prop Rotation

Rotate between emails -- never repeat the same angle:

  • Email 1: Save money
  • Email 2: Make money
  • Email 3: Save time

Always add the "So What": "Save 3 hours/month" is weak. "Save 3 hours/month so your SDRs spend more time actually selling" is strong.

Breakup Emails -- What Works

  • "Am I reaching the right person?"
  • "Is there someone else who handles this?"
  • Name other people in their department (use Clay enrichment)

What does NOT work: Guilt trips, begging, "you must be getting chased by an alligator" humor.

Examples

Example 1: Email 2 -- Add Context

Subject: RE: (same thread)

{{firstName}},

Quick follow-up -- wanted to share one thing I left out.

{{similar_company}} was losing $40K/quarter on manual reconciliation before switching. Their ops team now saves 12 hours/week.

Would a 2-minute walkthrough be useful?

Read the full file on GitHub · 100 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 100 lines · 117 tokens per session scan A 6ae85571e0a7

Subscribe to this mod's changes

follow-up is a skill published in the GitHub repository Frontal-so/outbound-skills (5 stars, last pushed 1mo ago), licensed MIT. It adds 117 tokens to every session and 858 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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