Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add ilexlyu/ad-proposal-skills --skill ad-creative-methodsgit clone --depth 1 https://github.com/ilexlyu/ad-proposal-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/ilexlyu/ad-proposal-skills/ad-creative-methods)<a href="https://agentmods.dev/skills/ilexlyu/ad-proposal-skills/ad-creative-methods"><img src="https://agentmods.dev/badge/skills/ilexlyu/ad-proposal-skills/ad-creative-methods/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/ilexlyu/ad-proposal-skills/ad-creative-methods"><img src="https://agentmods.dev/badge/skills/ilexlyu/ad-proposal-skills/ad-creative-methods.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00095 | $0.00612 |
| Opus 5.5 | $0.00038 | $0.00245 |
| Sonnet 5.5 | $0.00019 | $0.00122 |
| Haiku 4.5 | $0.00010 | $0.00061 |
Grade A, and why
ad-creative-methods scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 1mo ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
What it actually says
创意方法论
目标:解释策略,并找到最有效的传递方式。创意方法论不是为了“多想几个点子”,而是帮助策略被客户、消费者和媒介环境更快理解、更愿意相信、更容易传播。
Before Ideation
读取 references/creative-method-library.md。先选择思考流派,再选择具体方法卡:
- 华与华:把策略变成符号、购买理由、货架动作和可传播话语。
- 奥美/Deck of Brilliance:用 52 张创意方法卡从不同角度解释策略。
- 麦肯锡:把策略变成客户能买单的结论、证据和推演链。
- 群玉山:把品牌放进公共议题、社会角色和时代叙事里。
Inputs
- 策略观点或核心洞察。
- 品牌调性、禁区、渠道、目标人群、内容形式。
- 若策略观点很弱,先建议回到
$ad-insight-reviewer。
Workflow
- 复述策略:用一句话说清楚“我们要让谁相信什么”。
- 判断传递难点:用户不信、不懂、不记得、不愿意行动,还是客户不愿意买单。
- 选择思考流派:按项目目的选 2-4 个流派,不要机械全用。
- 套用方法卡:每个流派至少产出 2-3 个创意解释方向。
- 评估有效性:判断哪个方向最能让策略被理解、记住、转述、购买。
Output Format
| 思考流派 | 方法卡 | 创意解释方向 | 如何传递策略 | 为什么成立 | 适合形式 | 风险 | |---|---|---|---|---|---|
Quality Bar
- 不直接输出广告语;先说明“这套创意如何解释策略”。
- 不接受“打造年轻人的情绪陪伴”“重新定义每一天”这类通用表达。
- 每个方向必须能回答:它让消费者理解了什么?记住了什么?愿意做什么?
- 说明方法论选择与当前策略任务的适配关系,而不是只给结果或机械套用全部流派。
What ships with it
2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 1mo ago First seen · 44 lines · 95 tokens per session scan A 3a97f295ff37
ad-creative-methods is a skill published in the GitHub repository ilexlyu/ad-proposal-skills (14 stars, last pushed 3mo ago), licensed MIT. It adds 95 tokens to every session and 612 once invoked, about $0.0004 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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