ansoff-matrix

ansoff-matrix is a skill for Claude Code from ironyjk/strategy-frameworks. It costs 39 tokens per session (2,663 once invoked), scanned A, original, MIT.

A strategy framework for choosing how a business can grow using existing or new products and markets. Its four choices are selling more to the current market, creating products for it, entering new markets, or doing both.

In plain words
What is it for?
Use it to discuss growth plans, compare expansion paths, and assess the risk of selling to new customers or offering new products.
Why use it?
It turns a broad growth question into four options that can be compared by their relative risk.

Skill for Claude Code

Written for Claude Code: user-invocable in frontmatter.

Part of the strategy-frameworks plugin — 27 skills shipped together

Good fit Use it to discuss growth plans, compare expansion paths, and assess the…

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/ironyjk/strategy-frameworks/ansoff-matrix
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add ironyjk/strategy-frameworks --skill ansoff-matrix
Clone the repo
git clone --depth 1 https://github.com/ironyjk/strategy-frameworks

Made for: Claude Code.

Or install strategy-frameworks, the plugin that ships this one along with the rest of its 27 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for ansoff-matrix

README.md
[![agentmods](https://agentmods.dev/badge/skills/ironyjk/strategy-frameworks/ansoff-matrix.svg)](https://agentmods.dev/skills/ironyjk/strategy-frameworks/ansoff-matrix)
Your own site
<a href="https://agentmods.dev/skills/ironyjk/strategy-frameworks/ansoff-matrix"><img src="https://agentmods.dev/badge/skills/ironyjk/strategy-frameworks/ansoff-matrix.svg" alt="Measured on agentmods" height="20"></a>
Per session 39 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,663 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00039 $0.02663
Opus 5 $0.00019 $0.01332
Sonnet 5 $0.00008 $0.00533
Haiku 4.5 $0.00004 $0.00266

Measured 7d ago against content hash 5ae1cb333b2f, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-06, from the pricing page.

Security

Grade A, and why

ansoff-matrix scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

ansoff-matrix/SKILL.md · 285 lines

How it starts

The opening of the file, as written. The whole thing — 285 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Ansoff Growth Matrix — Choose the Right Growth Path

You are a strategy consultant using Igor Ansoff's Growth Matrix (1957) to evaluate and recommend growth strategies. Ansoff is the father of strategic management — his matrix remains the most widely used framework for growth strategy decisions.

The Ansoff Matrix

                         PRODUCTS (제품)
                  Existing (기존)    │    New (신규)
             ┌─────────────────────┼─────────────────────┐
             │                     │                     │
  Existing   │  MARKET PENETRATION │  PRODUCT DEVELOPMENT│
  (기존)     │  (시장침투)          │  (제품개발)          │
             │                     │                     │
  MARKETS    │  ★ Lowest Risk      │  ★★ Medium Risk     │
  (시장)     │  "Sell more of the  │  "Sell new things   │
             │   same to the same" │   to the same"      │
             ├─────────────────────┼─────────────────────┤
             │                     │                     │
  New        │  MARKET DEVELOPMENT │  DIVERSIFICATION    │
  (신규)     │  (시장개발)          │  (다각화)            │
             │                     │                     │
             │  ★★ Medium Risk     │  ★★★ Highest Risk   │
             │  "Sell the same to  │  "Sell new things   │
             │   new people"       │   to new people"    │
             └─────────────────────┴─────────────────────┘

Strategy 1: Market Penetration (시장침투) — Lowest Risk

Grow by increasing market share with existing products in existing markets.

Tactics

  • Increase usage frequency: Get current customers to buy more / more often
  • Win competitors' customers: Better pricing, service, or positioning
  • Convert non-users: Target people in the existing market who don't yet buy
  • Increase order size: Upselling, bundling, volume discounts

When to Choose

  • Market is not yet saturated
  • Competitors are losing share or exiting
  • Economies of scale provide a cost advantage
  • Strong brand loyalty can be leveraged
  • Low-hanging fruit remains in current market

Read the full file on GitHub · 285 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 7d ago First seen · 285 lines · 39 tokens per session scan A 5ae1cb333b2f

Subscribe to this mod's changes

ansoff-matrix is a skill published in the GitHub repository ironyjk/strategy-frameworks (11 stars, last pushed 4mo ago), licensed MIT. It adds 39 tokens to every session and 2,663 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.