Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx agentmods add skills/itsjwill/ad-audit-pro/ads-microsoftnpx skills add itsjwill/ad-audit-pro --skill ads-microsoftgit clone --depth 1 https://github.com/itsjwill/ad-audit-proWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/itsjwill/ad-audit-pro/ads-microsoft)<a href="https://agentmods.dev/skills/itsjwill/ad-audit-pro/ads-microsoft"><img src="https://agentmods.dev/badge/skills/itsjwill/ad-audit-pro/ads-microsoft.svg" alt="Measured on agentmods" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5 | $0.00073 | $0.01386 |
| Opus 5 | $0.00036 | $0.00693 |
| Sonnet 5 | $0.00015 | $0.00277 |
| Haiku 4.5 | $0.00007 | $0.00139 |
Grade A, and why
ads-microsoft scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 5d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
This is a copy
100% identical to ads-microsoft — 0 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.
How it starts
The opening of the file, as written. The whole thing — 151 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Microsoft Ads Deep Analysis
Process
- Collect Microsoft Ads data (account export, UET tag status, import results)
- Read
ads/references/microsoft-audit.mdfor full 20-check audit - Read
ads/references/benchmarks.mdfor Microsoft-specific benchmarks - Read
ads/references/scoring-system.mdfor weighted scoring - Evaluate all applicable checks as PASS, WARNING, or FAIL
- Calculate Microsoft Ads Health Score (0-100)
- Generate findings report with action plan
What to Analyze
Technical Setup (25% weight)
- UET tag installed and firing on all pages (MS01)
- Enhanced conversions enabled (MS02)
- Google Ads import validated: URLs, extensions, bids, goals (MS03)
Syndication & Bidding (20% weight)
- Search partner network reviewed, low-performers excluded (MS04)
- Audience Network enabled only if testing intentionally (MS05)
- Bid targets 20-35% lower than Google (CPC advantage) (MS06)
- Target New Customers enabled for PMax — Beta 2026 (MS07)
Campaign Structure (20% weight)
- Campaign structure mirrors Google or follows best practices (MS08)
- Budget proportional to Bing volume: typically 20-30% of Google (MS09)
- LinkedIn profile targeting for B2B — unique advantage (MS10)
Creative & Extensions (20% weight)
- RSA: ≥8 headlines, ≥3 descriptions (MS11)
- Multimedia Ads tested — unique rich format (MS12)
- Ad copy optimized for Bing demographics (MS13)
- Action Extension utilized — unique to Microsoft (MS19)
- Filter Link Extension tested (MS20)
Settings & Performance (15% weight)
- Copilot chat placement enabled for PMax: 73% CTR lift (MS14)
- Conversion goals configured natively, not relying on imported (MS15)
- CPC 20-40% lower than Google for same keywords (MS16)
- CVR comparable to Google, not >50% lower (MS17)
- Impression share tracked for brand and top terms (MS18)
Google Import Validation
Most Microsoft Ads accounts start as Google Ads imports. Critical validation:
What Transfers Correctly
- Campaign structure and ad groups
- Keywords and match types
- RSA headlines and descriptions
- Basic bid strategies
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 5d ago First seen · 151 lines · 73 tokens per session scan A 04476d41db2d
ads-microsoft is a skill published in the GitHub repository itsjwill/ad-audit-pro (9 stars, last pushed 6mo ago), licensed MIT. It adds 73 tokens to every session and 1,386 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. It is 100% identical to ads-microsoft, differing in 0 lines, and is treated as a copy.
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