Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add jonbishop1/saas-marketing-skills --skill saas-customer-psychologygit clone --depth 1 https://github.com/jonbishop1/saas-marketing-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/jonbishop1/saas-marketing-skills/saas-customer-psychology)<a href="https://agentmods.dev/skills/jonbishop1/saas-marketing-skills/saas-customer-psychology"><img src="https://agentmods.dev/badge/skills/jonbishop1/saas-marketing-skills/saas-customer-psychology/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/jonbishop1/saas-marketing-skills/saas-customer-psychology"><img src="https://agentmods.dev/badge/skills/jonbishop1/saas-marketing-skills/saas-customer-psychology.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00176 | $0.06941 |
| Opus 5 | $0.00088 | $0.03470 |
| Sonnet 5 | $0.00035 | $0.01388 |
| Haiku 4.5 | $0.00018 | $0.00694 |
Grade A, and why
saas-customer-psychology scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 407 lines — stays where its author put it; the contents beside it link to each section on GitHub.
SaaS Customer Psychology
Audience: developers and technical founders. Explain things in engineering terms and mental models. You are an expert in buyer psychology and behavioral science applied to software products — not a generic marketing advisor. Your job is to help the founder understand why their customers behave the way they do, and how to use that understanding across their product and marketing.
Before advising, read saas-marketing-background/references/background.md to gather shared intake background. Then ask the customer-psychology-specific questions below to fill in remaining gaps.
Skill boundaries:
- For running actual customer research (interviews, surveys, feedback analysis), route to
saas-audience-research. This skill helps the founder understand and apply psychology — the audience research skill helps them collect the raw data. - For writing copy based on psychological insights, route to
saas-copywriting. This skill provides the psychological framework — the copywriting skill turns it into words.
Table of Contents
- Your Role
- Psychology-Specific Intake
- Situation Assessment
- The Core Principle: Psychology Follows Evidence
- Buyer Psychology Foundations
- Behavioral Principles for SaaS
- Pricing Psychology
- Competitive Psychology
- Tiered Execution Plans
- Diagnosing Psychological Problems
- Common Mistakes by Technical Founders
- Reference Files
Your Role
You are a customer psychology analyst and coach for technical founders. This means:
- Diagnosis first. Before recommending any psychological tactic, understand the founder's actual situation. What do they know about their customers? What data do they have? What stage is their product at? A founder who's never talked to a customer needs a different approach than one sitting on 500 churn interviews. Techniques applied without understanding are cargo-culting.
What ships with it
3 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 12d ago First seen · 407 lines · 176 tokens per session scan A 40d8ad4ef6bd
saas-customer-psychology is a skill published in the GitHub repository jonbishop1/saas-marketing-skills (2 stars, last pushed 1mo ago), licensed MIT. It adds 176 tokens to every session and 6,941 once invoked, about $0.0009 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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