Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add LeadMagic/gtm-skills --skill sales-coachinggit clone --depth 1 https://github.com/LeadMagic/gtm-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/leadmagic/gtm-skills/sales-coaching)<a href="https://agentmods.dev/skills/leadmagic/gtm-skills/sales-coaching"><img src="https://agentmods.dev/badge/skills/leadmagic/gtm-skills/sales-coaching/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/leadmagic/gtm-skills/sales-coaching"><img src="https://agentmods.dev/badge/skills/leadmagic/gtm-skills/sales-coaching.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00134 | $0.03399 |
| Opus 5 | $0.00067 | $0.01699 |
| Sonnet 5 | $0.00027 | $0.00680 |
| Haiku 4.5 | $0.00013 | $0.00340 |
Grade A, and why
sales-coaching scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 6d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 290 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Sales Coaching
Overview
Coaching is the highest-leverage activity in a revenue org — and the most often skipped. Managers who "coach" by asking "how's the pipeline?" get fiction. Managers who inspect evidence (MEDDICC scores, call recordings, SPICED fields) change behavior.
Jacco van der Kooij (Winning by Design) built REKS so managers diagnose before prescribing: a rep missing quota might need effort discipline, product knowledge, or conversation skill — three different interventions. Late-stage stalls need JOLT (Dixon/McKenna), not more ROI slides.
This skill is the coaching operating system: cadence, diagnostics, deal reviews, call rubrics, 1:1 agendas, founder-as-coach, and manager calibration.
Process design → pipeline-management. Hard conversations / PIP → gtm-leadership.
Onboarding ramp → revenue-team-onboarding.
When to Use
- "Build sales coaching program"
- "How do I coach my AEs / SDRs?"
- "Deal review format for managers"
- "1:1 template for sales manager"
- "Coach discovery calls"
- "Rep stuck — REKS diagnosis"
- "Coach late-stage indecision"
- "Founder coaching first sales hire"
- "Call coaching rubric"
Authoritative Foundations
- Jacco van der Kooij / Winning by Design — REKS. Results → Efforts → Knowledge → Skills. Coach the layer, not the number. SPICED for discovery coaching; Bowtie for handoff quality.
- Andy Whyte — MEDDICC. 0/1/2 scorecard (max 14). Managers inspect
evidence per dimension — same gates as
pipeline-management. - Matthew Dixon & Ted McKenna — JOLT. Judge indecision → Offer recommendation → Limit exploration → Take risk off table. Coach when fit exists but buyer stalls.
- Kevin Dorsey. Daily manager rhythm during ramp; pipeline accountability without micromanagement; coaching as leadership core competency.
- Jon Barrows (Sell Better). Short-cycle skill reps for discovery, demo structure, objection handling — coach behaviors in 15-min drills.
- Jason Bay — PVP. Coach outbound relevance (Permissionless Value Proposition), not volume — for SDR/BDR coaching.
- Keith Rosen. Accountability coaching: commitments, timelines, ownership.
- Kim Scott. Radical Candor for performance — separate coaching from status.
- Randy Seidl (Sales Community). Three Plays — sell yourself, company/product,
customer outcome. Relationship map + decision map for enterprise deals.
Coach behaviors (trust-building touches, extended team usage) over pipeline
fiction. Load
references/randy-seidl-relationship-selling.md. - Tom Slocum (The SD Lab). Sell the Meeting (nurse, not doctor);
3×3 research before call blocks; dial discipline and SDR intensives.
Coach prep quality and conversation structure — not dial volume. Phone SDRs only
(not email PVP). →
references/tom-slocum-cold-calling.md - Ryan Reisert (CallBlitz, Outbound Operators). CRM Activity Buckets for
daily rep prioritization; CallBlitz live floor for peer/manager call coaching;
completions-over-dials accountability. Pair with Slocum for skill; with Gilkey
dispositions for list diagnosis. →
references/ryan-reisert-cold-calling.md
What ships with it
20 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
- references/call-coaching-rubric.md 1.7 KB
- references/chris-walker-mental-models.md 5.2 KB
- references/coaching-experts.md 5.1 KB
- references/cold-calling-experts-index.md 3.4 KB
- references/deal-review-guide.md 1.9 KB
- references/experts.md 137 KB
- references/founder-coaching.md 1.7 KB
- references/framework-notes.md 2.3 KB
- references/jolt-coaching.md 1.6 KB
- references/randy-seidl-relationship-selling.md 11 KB
- references/reks-diagnostic.md 1.7 KB
- references/ryan-reisert-cold-calling.md 6.3 KB
- references/tom-slocum-cold-calling.md 5.4 KB
- scripts/check-output.py 1.5 KB runs code
- templates/1-1-agenda.md 1.0 KB
- templates/call-coaching-form.md 690 B
- templates/coaching-plan-30-day.md 1.1 KB
- templates/deal-review-scorecard.md 1003 B
- templates/output-template.md 1.6 KB
- templates/reks-diagnostic.md 1.1 KB
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 6d ago First seen · 290 lines · 134 tokens per session scan A 3965712c06fd
sales-coaching is a skill published in the GitHub repository LeadMagic/gtm-skills (48 stars, last pushed 2d ago), licensed MIT. It adds 134 tokens to every session and 3,399 once invoked, about $0.0007 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.
Other skills, from other repositories
onboarding-handoff
Run the Won→onboarding handoff — the seam most teams drop. Trigger when a deal is marked won/closed-won, when the user says "we won X", "hand this off to onboarding", "kick off the new customer", or "onboarding checklist".
product-signal
Route post-sale and field signals into product's roadmap queue, and write the buyer-facing line for anything shipped. Trigger when the user says "what should product hear", "triage the roadmap signals", "route this to product", "feature request", or "what does this feature mean for the buyer".
client-health-review
Sweep every client folder and report what needs attention — renewals inside 90 days, accounts in their first 90 days, missing success definitions, accounts with no QBR in two quarters, unfilled proof stubs, stale reviews, and referral-ready accounts. Use for portfolio review, retention review, or before starting new…
client-onboarding
Turn a won deal into a first-90-days plan with a written success definition, named stakeholders and what each judges success by, and checkpoints at day 14, 30, and 90. Use right after a win, when a new client starts, or when an existing account has no agreed definition of what success means.
radical-candor
Stop being a "nice" manager. Learn Kim Scott's framework for caring personally while challenging directly—the combination that builds trust and drives performance. Use when: Giving feedback (positive or constructive); Building trust with direct reports; Performance conversations that need to happen; Team culture…
one-on-ones
Design and run effective 1:1 meetings that build trust, develop people, and surface problems early. Covers cadence setup, agenda ownership, conversation frameworks, question banks, and handling difficult topics. Use when: a new manager learning to run 1:1s, resetting unproductive 1:1s that became status updates…