brand-storytelling

brand-storytelling is a skill for Claude Code, Codex from liqiongyu/lenny_skills_plus. It costs 24 tokens per session (2,139 once invoked), scanned A, original, Apache-2.0.

A guide for explaining what a company or founder stands for and why people should care, then adapting that story for different audiences and channels.

In plain words
What is it for?
Use it to create a brand narrative, founder or origin story, website and pitch scripts, social posts, build-in-public guidelines, and a question-and-answer bank. It uses factual information rather than invented claims.
Why use it?
It helps turn an unclear or forgettable origin story into consistent language for customers, employees, investors, press, and social media. It also helps founders prepare concise answers for pitches and interviews.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to create a brand narrative, founder or origin story, website and pitch scripts, social posts, build-in-public guidelines, and a question-and-answer bank. It uses factual information rather than invented claims.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/liqiongyu/lenny_skills_plus/brand-storytelling
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add liqiongyu/lenny_skills_plus --skill brand-storytelling
Clone the repo
git clone --depth 1 https://github.com/liqiongyu/lenny_skills_plus

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brand-storytelling

README.md
[![agentmods](https://agentmods.dev/badge/skills/liqiongyu/lenny_skills_plus/brand-storytelling/github.svg)](https://agentmods.dev/skills/liqiongyu/lenny_skills_plus/brand-storytelling)
Your own site
<a href="https://agentmods.dev/skills/liqiongyu/lenny_skills_plus/brand-storytelling"><img src="https://agentmods.dev/badge/skills/liqiongyu/lenny_skills_plus/brand-storytelling/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for brand-storytelling

Your own site · 80×15
<a href="https://agentmods.dev/skills/liqiongyu/lenny_skills_plus/brand-storytelling"><img src="https://agentmods.dev/badge/skills/liqiongyu/lenny_skills_plus/brand-storytelling.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 24 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,139 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00024 $0.02139
Opus 5 $0.00012 $0.01069
Sonnet 5 $0.00005 $0.00428
Haiku 4.5 $0.00002 $0.00214

Measured 13d ago against content hash 7bc727c6cb16, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

brand-storytelling scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 13d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/brand-storytelling/SKILL.md · 140 lines

How it starts

The opening of the file, as written. The whole thing — 140 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Brand Storytelling

Scope

Covers

  • Crafting a clear brand narrative (what you stand for + why people should care)
  • Writing a founder/origin story anchored on a single “five-second moment” of realization or transformation
  • Turning narrative into usable scripts (website, pitch, social, team)
  • Planning “build in public” storytelling for founders/teams (cadence + guardrails)
  • Preparing pithy answers and a Q&A bank for pitches and interviews

When to use

  • “Write or refresh our brand story / founder story / origin story.”
  • “We need a narrative for our website, pitch deck, and social posts.”
  • “Help us find the ‘moment’ in our origin story and make it memorable.”
  • “Create a build-in-public storytelling plan for the founder/team.”
  • “Prep our pithy story + Q&A for fundraising / press / a keynote.”

When NOT to use

  • You need to decide your ICP/positioning first (use positioning-messaging).
  • You need a full visual identity system (logo, typography, brand book, UI kit).
  • You want fictionalized or unverifiable claims (this skill will not fabricate facts).
  • You’re making regulated/high-risk claims (medical/legal/financial) without expert review.
  • You need an ongoing content program with SEO topics and editorial calendar (use content-marketing).
  • You need to pitch journalists and manage press outreach (use media-relations).
  • You need a full launch campaign with channel plan, internal readiness, and runbook (use launch-marketing).

Inputs

Minimum required

  • Company/product: what it is + who it’s for (1–3 sentences)
  • Primary audience + setting: customers, investors, partners, press (pick one primary)
  • Primary channel(s): website, deck/pitch, talk, social (pick 1–2)
  • Desired perception: 3–5 adjectives (e.g., “trustworthy, modern, scrappy”)
  • Story raw material: key events, constraints, “before/after”, proof points (even rough bullets)
  • Constraints: taboo words, compliance/claims rules, tone/voice

Missing-info strategy

  • Ask up to 5 questions from references/INTAKE.md (3–5 at a time).
  • If details are missing, proceed with explicit assumptions and label unknowns/TBDs.
  • Never invent facts; offer placeholders and a short “evidence to collect” list.

Read the full file on GitHub · 140 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 13d ago First seen · 140 lines · 24 tokens per session scan A 7bc727c6cb16

Subscribe to this mod's changes

brand-storytelling is a skill published in the GitHub repository liqiongyu/lenny_skills_plus (52 stars, last pushed 3mo ago), licensed Apache-2.0. It adds 24 tokens to every session and 2,139 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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