launch-marketing

launch-marketing is a skill for Claude Code, Codex from liqiongyu/lenny_skills_plus. It costs 30 tokens per session (2,258 once invoked), scanned A, original, Apache-2.0.

A planning guide for marketing a product, feature, or company launch to an audience.

In plain words
What is it for?
It helps create launch briefs, positioning hooks, PR or community plans, landing-page and announcement content, sales and support talking points, and measurement plans.
Why use it?
It organizes the message, channels, materials, internal preparation, launch-day tasks, and ways to measure what works.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit It helps create launch briefs, positioning hooks, PR or community plans, landing-page and announcement content, sales and support talking points, and measurement plans.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/liqiongyu/lenny_skills_plus/launch-marketing
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add liqiongyu/lenny_skills_plus --skill launch-marketing
Clone the repo
git clone --depth 1 https://github.com/liqiongyu/lenny_skills_plus

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for launch-marketing

README.md
[![agentmods](https://agentmods.dev/badge/skills/liqiongyu/lenny_skills_plus/launch-marketing/github.svg)](https://agentmods.dev/skills/liqiongyu/lenny_skills_plus/launch-marketing)
Your own site
<a href="https://agentmods.dev/skills/liqiongyu/lenny_skills_plus/launch-marketing"><img src="https://agentmods.dev/badge/skills/liqiongyu/lenny_skills_plus/launch-marketing/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for launch-marketing

Your own site · 80×15
<a href="https://agentmods.dev/skills/liqiongyu/lenny_skills_plus/launch-marketing"><img src="https://agentmods.dev/badge/skills/liqiongyu/lenny_skills_plus/launch-marketing.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 30 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,258 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00030 $0.02258
Opus 5 $0.00015 $0.01129
Sonnet 5 $0.00006 $0.00452
Haiku 4.5 $0.00003 $0.00226

Measured 12d ago against content hash 9f6a4c26876e, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

launch-marketing scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/launch-marketing/SKILL.md · 142 lines

How it starts

The opening of the file, as written. The whole thing — 142 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Launch Marketing

Scope

Covers

  • Turning a launch (product/feature/company) into a clear message + hook people will repeat
  • Choosing a launch motion (e.g., exclusive PR, community, email, social, partners) and sequencing it
  • Building an asset plan (landing page, announcement copy, visuals, press kit) and a day-of runbook
  • Creating internal readiness (sales/support talk track, FAQs, objections) so teams know what to do with the launch
  • Designing a high-volume experiment plan to find what “sticks” and then double down

When to use

  • “Create a launch marketing plan / GTM launch plan for a feature.”
  • “Draft the launch brief, messaging, and a channel plan.”
  • “Write a press pitch and outreach plan (exclusive vs broad).”
  • “We need internal enablement for sales/support for the launch.”
  • “We’re launching soon—give us a day-of checklist and measurement plan.”

When NOT to use

  • You don’t know who it’s for or what you’re positioning against (use positioning-messaging first).
  • You need an engineering rollout/rollback plan, incident plan, or release gating (use shipping-products).
  • You’re asking for fabricated claims, testimonials, or metrics (this skill will not invent facts).
  • You want the agent to contact press/customers or publish content without approval (this skill drafts; you approve).
  • You need an ongoing content program, editorial calendar, and SEO strategy beyond the launch window (use content-marketing).
  • You need a sustained journalist relationship and outreach tracking program, not a single launch pitch (use media-relations).

Inputs

Minimum required

  • What’s launching (product/feature/company) + what changed (1–3 sentences)
  • Target audience/ICP (who should care) + top use case
  • Launch goal (awareness, signups, revenue, activation, fundraising) + success metric(s)
  • Timeline (target date/window; any hard deadlines)
  • Proof points available (demo, screenshots, customer quotes, metrics) + what is still TBD
  • Constraints (legal/compliance, privacy, brand voice, approvals, embargo/exclusive constraints)

Read the full file on GitHub · 142 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 142 lines · 30 tokens per session scan A 9f6a4c26876e

Subscribe to this mod's changes

launch-marketing is a skill published in the GitHub repository liqiongyu/lenny_skills_plus (52 stars, last pushed 3mo ago), licensed Apache-2.0. It adds 30 tokens to every session and 2,258 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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