intent-data-activation

intent-data-activation is a skill for Claude Code from matellez/claude-skills. It costs 238 tokens per session (1,542 once invoked), scanned A, original, MIT.

A guide for turning buyer-interest signals from services such as ZoomInfo, Bombora, G2, 6sense, or Demandbase into sales and marketing actions. Intent data is information suggesting that a company may be researching a topic or solution.

In plain words
What is it for?
Use it to design rules for which signals matter, decide whether they go to sales representatives or campaigns, and connect them to a CRM such as HubSpot or Salesforce. It also helps define account-fit and response timing.
Why use it?
It addresses the problem of collecting intent signals without deciding what anyone should do next. It helps connect signals to CRM workflows, campaign enrollment, sales alerts, account prioritization, and measurement.

Skill for Claude Code

Written for Claude Code: allowed-tools in frontmatter.

Good fit Use it to design rules for which signals matter, decide whether they go to sales representatives or campaigns, and connect them to a CRM such as HubSpot or Salesforce. It also helps define account-fit and response timing.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/matellez/claude-skills/intent-data-activation
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add matellez/claude-skills --skill intent-data-activation
Clone the repo
git clone --depth 1 https://github.com/matellez/claude-skills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for intent-data-activation

README.md
[![agentmods](https://agentmods.dev/badge/skills/matellez/claude-skills/intent-data-activation.svg)](https://agentmods.dev/skills/matellez/claude-skills/intent-data-activation)
Your own site
<a href="https://agentmods.dev/skills/matellez/claude-skills/intent-data-activation"><img src="https://agentmods.dev/badge/skills/matellez/claude-skills/intent-data-activation.svg" alt="Measured on agentmods" height="20"></a>
Per session 238 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,542 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00238 $0.01542
Opus 5 $0.00119 $0.00771
Sonnet 5 $0.00048 $0.00308
Haiku 4.5 $0.00024 $0.00154

Measured 7d ago against content hash 1ee9acca3153, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-07, from the pricing page.

Security

Grade A, and why

intent-data-activation scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

Copies of this mod

1 near-identical copy found in the catalogue:

revops/intent-data-activation/SKILL.md · 147 lines

How it starts

The opening of the file, as written. The whole thing — 147 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Intent Data Activation: Turning Signals Into Actions That Generate Pipeline

Intent data earns its cost when it changes what happens next for a specific account. A signal without a workflow is just data. This skill encodes the workflow design decisions that connect a signal to a response, the threshold logic that determines which signals are worth acting on, the routing decisions that determine whether a signal goes to a rep or a campaign, and the measurement framework that tells you whether the activation is working.


HOW TO SET UP THIS SKILL

Provide:

  • Which intent data provider or providers you have: ZoomInfo Intent, Bombora, G2 Buyer Intent, 6sense, Demandbase, or other
  • Your CRM: HubSpot, Salesforce, or other
  • How intent data currently flows into your CRM, if at all
  • Whether you have an SDR or BDR team handling outbound
  • Your current ICP: the firmographic and behavioral profile of your best-fit accounts
  • What, if anything, you are currently doing with intent signals

The Core Problem: Intent Data Without Activation Logic

Intent signals decay fast. A Bombora Company Surge score that spikes on a Monday and is not acted on by Wednesday has already lost significant value. Accounts in active research mode are evaluating multiple vendors simultaneously. The team that responds first with relevant messaging wins more conversations than the team with the best product but the slowest activation.


Step 1: Signal Triage Before Building Any Workflow

Signal quality by source type:

First-party signals (your own website, your own HubSpot or Salesforce data): Highest quality. An account visiting your pricing page three times in a week is a more reliable signal than an account showing Bombora surge on a topic adjacent to your category.

G2 Buyer Intent: High quality for software categories. An account actively reviewing products in your category on G2 has demonstrated vendor evaluation behavior.

Bombora Company Surge: Medium quality. Topic selection matters enormously. Broad topics produce noise. Narrow, category-specific topics produce signal.

Read the full file on GitHub · 147 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 7d ago First seen · 147 lines · 238 tokens per session scan A 1ee9acca3153

Subscribe to this mod's changes

intent-data-activation is a skill published in the GitHub repository matellez/claude-skills (4 stars, last pushed 5mo ago), licensed MIT. It adds 238 tokens to every session and 1,542 once invoked, about $0.0012 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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