product-launch

product-launch is a skill for Claude Code from matteotitta/genesys-skills. It costs 21 tokens per session (2,678 once invoked), scanned A, original, MIT.

A coordinated plan for releasing a product or feature, covering the timeline, communication channels, materials, and people involved. It includes work before release, on launch day, and afterward.

In plain words
What is it for?
Planning feature launches, launch campaigns, announcements, timelines, checklists, and follow-up activities.
Why use it?
It helps teams coordinate launch work instead of handling announcements, assets, and follow-up as separate tasks. It also keeps attention going after the initial release.

Skill for Claude Code

Written for Claude Code: effort in frontmatter. Also seen: mentions Claude Code.

Good fit Planning feature launches, launch campaigns, announcements, timelines, checklists, and follow-up activities.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/matteotitta/genesys-skills/product-launch
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add matteotitta/genesys-skills --skill product-launch
Clone the repo
git clone --depth 1 https://github.com/matteotitta/genesys-skills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for product-launch

README.md
[![agentmods](https://agentmods.dev/badge/skills/matteotitta/genesys-skills/product-launch/github.svg)](https://agentmods.dev/skills/matteotitta/genesys-skills/product-launch)
Your own site
<a href="https://agentmods.dev/skills/matteotitta/genesys-skills/product-launch"><img src="https://agentmods.dev/badge/skills/matteotitta/genesys-skills/product-launch/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for product-launch

Your own site · 80×15
<a href="https://agentmods.dev/skills/matteotitta/genesys-skills/product-launch"><img src="https://agentmods.dev/badge/skills/matteotitta/genesys-skills/product-launch.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 21 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,678 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00021 $0.02678
Opus 5 $0.00010 $0.01339
Sonnet 5 $0.00004 $0.00536
Haiku 4.5 $0.00002 $0.00268

Measured 9d ago against content hash 3ae1e0e81e4e, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

product-launch scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/primitives/product-marketing/strategy/product-launch/SKILL.md · 256 lines

How it starts

The opening of the file, as written. The whole thing — 256 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Product launch

Architect and execute B2B SaaS product launches that drive sustained pipeline. Launches are built on the tactics around the event — not the channel checklist. Pick 5–8 tactics from the 16-tactic library; derive assets from the chosen tactics; orchestrate across pre-launch, launch day, and post-launch.


Claude Code triggers

Invoke when user says:

  • "Product launch for [feature/product]"
  • "Feature launch plan"
  • "Launch strategy for [company]"
  • "GTM launch plan"
  • "New feature announcement"
  • "Create launch assets"
  • "Launch timeline for [feature]"
  • "Launch checklist"
  • "Plan a launch for [feature]"
  • "Launch playbook"

Do NOT invoke when:

  • User wants landing page copy only → use website-copy
  • User wants product messaging only → use product-messaging
  • User wants LinkedIn content only → use linkedin-weekly-content or linkedin-content-guide
  • User wants email copy only → answer directly or use email-nurture
  • User wants live event production only → use webinar-brief

Input requirements

Required

Input Description Source
Product feature brief What's launching, target release date User provides
Product messaging Capabilities, benefits, differentiators product-messaging skill or existing
ICP research Target personas, pain points, proof points icp-behavioural skill or existing

Optional (improve quality)

Input How it helps
TOV guidelines Brand voice for all copy assets
Competitor launches Differentiation framing
Sales objections FAQ and enablement content
Customer feedback Proof points and testimonials
Launch date Timeline anchoring

Validation

Before proceeding, verify the feature brief includes name, category, description, target personas, key capabilities; product messaging available or generated; ICP research available or generated; launch date confirmed (or flexible window).

Read the full file on GitHub · 256 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 256 lines · 82 tokens per session scan A 3ae1e0e81e4e

Subscribe to this mod's changes

product-launch is a skill published in the GitHub repository matteotitta/genesys-skills (36 stars, last pushed 1mo ago), licensed MIT. It adds 21 tokens to every session and 2,678 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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