seo-geo-report-engine: Skill for Claude Code

.agents/skills/customer-research/SKILL.md

customer-research is a skill for Claude Code from prashishh/seo-geo-report-engine. It costs 182 tokens per session (1,612 once invoked), scanned A, original, MIT.

A research skill that finds the words customers use about their problems, needs, and buying decisions. It works from customer materials such as call notes and surveys, plus public communities such as Reddit and G2.

In plain words
What is it for?
Use it to mine customer research, reviews, support tickets, surveys, and sales notes. It helps create personas, positioning, content briefs, comparison pages, and other customer-focused marketing work.
Why use it?
It replaces guesswork about what customers care about with evidence from their own language. This helps prevent marketing messages from sounding disconnected from real customer concerns.

Skill for Claude Code

Written for Claude Code: allowed-tools in frontmatter. Also seen: installed under .agents/ (shared by several agents).

This is prashishh/seo-geo-report-engine's own configuration. It tells Claude Code how to work on seo-geo-report-engine itself, so it is not a mod to install elsewhere. Copy it as a starting point and replace the rules that are about this project. Everything seo-geo-report-engine configures →

Part of the seo-geo-report-engine plugin — 33 skills, 8 commands, 5 agents shipped together

Reuse

Borrowing it

Nothing to install: this file belongs to prashishh/seo-geo-report-engine. Take a copy, put it at the same path in your own repository, and replace the rules that are about this project with yours.

Copy the file
curl -O https://raw.githubusercontent.com/prashishh/seo-geo-report-engine/main/.agents/skills/customer-research/SKILL.md
Clone the repo
git clone --depth 1 https://github.com/prashishh/seo-geo-report-engine

Made for: Claude Code.

Or install seo-geo-report-engine, the plugin that ships this one along with the rest of its 33 skills, 8 commands, 5 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for customer-research

README.md
[![agentmods](https://agentmods.dev/badge/skills/prashishh/seo-geo-report-engine/customer-research/github.svg)](https://agentmods.dev/skills/prashishh/seo-geo-report-engine/customer-research)
Your own site
<a href="https://agentmods.dev/skills/prashishh/seo-geo-report-engine/customer-research"><img src="https://agentmods.dev/badge/skills/prashishh/seo-geo-report-engine/customer-research/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for customer-research

Your own site · 80×15
<a href="https://agentmods.dev/skills/prashishh/seo-geo-report-engine/customer-research"><img src="https://agentmods.dev/badge/skills/prashishh/seo-geo-report-engine/customer-research.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 182 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,612 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00182 $0.01612
Opus 5 $0.00091 $0.00806
Sonnet 5 $0.00036 $0.00322
Haiku 4.5 $0.00018 $0.00161

Measured 12d ago against content hash 22b9f07b5266, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

customer-research scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

.agents/skills/customer-research/SKILL.md · 97 lines

How it starts

The opening of the file, as written. The whole thing — 97 lines — stays where its author put it; the contents beside it link to each section on GitHub.

customer-research

Extracts the empirical voice of the customer — the actual words people use for their problems, the jobs they hire a product to do, and the triggers that make them buy. This is the foundation under the GTM layer: positioning-messaging, content-brief, comparison-pages, and geo-audit all consume its outputs. It is research-oriented, not Ahrefs-backed — there is no Ahrefs tool for human language, so it runs on the client's own assets plus WebSearch / WebFetch over public communities, with reasoning. (Pair with keyword-research if you also need search-demand framing.)

Two modes (run one or both)

  • Mode 1 — Assets. Parse the client's first-party material in projects/<client>/inputs/: call transcripts, sales-call notes, survey free-text, support tickets, NPS verbatims, churn notes, win/loss. Highest-trust signal — these are real customers, but biased toward people who already engaged. Glob/Grep the folder; read each file fully.
  • Mode 2 — Watering holes. When assets are thin or you need outside-in demand, WebSearch
    • WebFetch across Reddit, G2, Trustpilot, Capterra, LinkedIn, Hacker News for the client's category and named competitors (from client.yml). Public, broad, but noisy and self-selected (loud reviewers skew negative/positive). Always capture the source URL. If a site blocks direct crawling (Reddit frequently does), fall back to the web-research skill's deep-research mode to get a synthesized, cited read instead of an empty result.

Methodology (PERCEIVE → ANALYZE → VALIDATE → ACT)

PERCEIVE — gather raw quotes. Resolve the project (./bin/mkt config show --project <client>); read client.yml for category, competitors, ICP, target market. Inventory inputs/ (Mode 1). For Mode 2, run searches like site:reddit.com <category> frustrating, <competitor> review G2, <category> "I wish" OR "the problem with", <competitor> alternative why. Collect verbatim snippets — never paraphrase at this stage. Each captured quote keeps: exact text, source (file or URL), date, and which competitor/topic it concerns.

Read the full file on GitHub · 97 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 97 lines · 182 tokens per session scan A 22b9f07b5266

Subscribe to this mod's changes

customer-research is a skill published in the GitHub repository prashishh/seo-geo-report-engine (5 stars, last pushed 2mo ago), licensed MIT. It adds 182 tokens to every session and 1,612 once invoked, about $0.0009 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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