sales-playbook-foundations

sales-playbook-foundations is a skill for Claude Code, Codex from swan-gtm/gtm-skills. It costs 100 tokens per session (940 once invoked), scanned A, original, MIT.

A framework for writing a sales playbook: a shared guide to how a sales team works and what good performance looks like.

In plain words
What is it for?
Use it to outline sales roles, prospects, customer problems, processes, products, targets, training, and expectations.
Why use it?
It removes the need to rely on one leader's memory and makes onboarding and daily work more consistent.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to outline sales roles, prospects, customer problems, processes, products, targets, training, and expectations.

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Install with agentmods
npx agentmods add skills/swan-gtm/gtm-skills/sales-playbook-foundations
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add swan-gtm/gtm-skills --skill sales-playbook-foundations
Clone the repo
git clone --depth 1 https://github.com/swan-gtm/gtm-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for sales-playbook-foundations

README.md
[![agentmods](https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/sales-playbook-foundations/github.svg)](https://agentmods.dev/skills/swan-gtm/gtm-skills/sales-playbook-foundations)
Your own site
<a href="https://agentmods.dev/skills/swan-gtm/gtm-skills/sales-playbook-foundations"><img src="https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/sales-playbook-foundations/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for sales-playbook-foundations

Your own site · 80×15
<a href="https://agentmods.dev/skills/swan-gtm/gtm-skills/sales-playbook-foundations"><img src="https://agentmods.dev/badge/skills/swan-gtm/gtm-skills/sales-playbook-foundations.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 100 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 940 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00100 $0.00940
Opus 5 $0.00050 $0.00470
Sonnet 5 $0.00020 $0.00188
Haiku 4.5 $0.00010 $0.00094

Measured 9d ago against content hash cdc657cfe9bc, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

sales-playbook-foundations scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/kevin-kd-dorsey/sales-playbook-foundations/SKILL.md · 45 lines

How it starts

The opening of the file, as written. The whole thing — 45 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Use this when the team's definition of success is undocumented. A playbook is a book of agreed-upon best practices for success — what good looks like (WGLL), written down. It exists for better onboarding, better scaling, and for when the leader isn't there anymore: not in the call, not in the meeting, or gone from the company entirely. The output is the playbook skeleton plus a complete People section drafted with the user.

1. Frame the five P's

Structure the playbook as five sections, in this order: People, Prospect, Problem, Process, Product. Order matters — most playbooks start with product and never get to people, which is backwards: people are the ones who execute the plays. Draft the skeleton first so every later section has a home.

2. Draft the People section

This is the section almost no playbook has. Work through four blocks with the user:

Expectations. Daily, weekly, monthly: activity, call reviews, trainings, team meetings, key targets including ramp. Break every target down into its math — "$100K per quarter" becomes: average deal size $10K, so 10 deals; at a 25% close rate, inbound and SDR support covers it if the rep self-sources 5 opportunities. A rep should be able to re-derive their number. Then map what qualifies for a promotion and what qualifies for a termination — both known from day one.

Standards of excellence. The org's own virtues and vision, separate from the company values on the wall. Virtues are how you behave; values are what you believe. Define each behavior, give a real example of it, and end with a signature page — everyone signs that these are the standards they'll uphold and be held to. That signature is what the first hard conversation points back to.

Goals. New starters set personal goals so the manager can align what they're trying to achieve with how the company helps them get there.

Stories and records. Collect them from the team: the legends who came before, the comeback stories (the top rep who was once in tears at 7am and nearly quit), the last-second deals, the failures, one top tip from every rep, and the records — fastest ramp, biggest deal, most meetings set in a week. New people need to identify with those who came before.

Read the full file on GitHub · 45 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 45 lines · 100 tokens per session scan A cdc657cfe9bc

Subscribe to this mod's changes

sales-playbook-foundations is a skill published in the GitHub repository swan-gtm/gtm-skills (150 stars, last pushed 2d ago), licensed MIT. It adds 100 tokens to every session and 940 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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